Biznology

APRIL 29, 2019

YouTube is now attracting two-thirds of IT execs to watch videos — up from 46% in 2018. IDG’s Social Media Director Ginevra Adamoli said in an interview that she thinks the explanation behind the surge of social media interest is that IT execs aspire to be thought leaders, and want to associate their companies with trusted brands.

Video Marketing 116

Video Marketing Social Media Youtube Social Networks 116

Biznology

OCTOBER 23, 2018

One of the best things about video interviews is because you can extend your publication’s reach from just the world of Google textual search to the second most important search engine on planet earth (sorry Bing): YouTube.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

FEBRUARY 15, 2019

To start your digital audit, use a spreadsheet to record all of your known websites, social media accounts, blogs, YouTube channels, etc. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc). Here is a free digital audit template to get you started.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

DECEMBER 31, 2018

This is especially apt for YouTube webinars, many of which seem to be billboarded with a random screen grab from the middle of a demo. Panopto calls their approach an “Enterprise YouTube” for corporate video management. Author Jesse Ariss suggests getting started with a technique that’s amazingly simple: update the thumbnail!

Trends 112

Trends Video Marketing Enterprise Management Work Management 112

Biznology

SEPTEMBER 17, 2020

Videos are available on YouTube. Working with a fintech AI start-up founder to help him generate dopamine hits in his brain—ones that led him to his powerful company branding. But they don’t come near the experience IRL. This is closest: [link]. What is your latest accomplishment? What would you say is your chief characteristic?

Consulting 129

Consulting Ideal Customer Profiles Profiling Features 129

Biznology

FEBRUARY 17, 2017

That approach may work for enterprise-level companies with the resources and manpower, but your business needs to be strategic. Example: Facebook Company Page – because I have a good number of likes on each Page post. Example: Facebook Company Page – because I have a good number of likes on each Page post.

Social Media 144

Social Media Business Media Profiling 144

Biznology

MAY 1, 2018

As a result, companies too often make up their social media marketing as they go along, ad hoc, reacting to content and information and updated they get as they get them, tactically instead of strategically. Besides, until you have over 10,000 followers/Like/Subscribers, Twitter and YouTube and Facebook still have their leash on you.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Biznology

AUGUST 2, 2019

This comes up sometimes with companies launching their first B2B marketing videos, because it’s so easy to upload an mp4 file and put an HTML5 <video> tag around it. Don’t just upload your video to YouTube and wait for viewers to show up. Don’t host your own video. Here are 10 Reasons Why You Should Never Host Your Own Videos.

Screencast 116

Screencast Video Marketing Practices Best Practices 116

Biznology

JUNE 22, 2016

Then, starting in 2005 (pretty much since YouTube made its mark on society), we started to watch videos at an ever increasing rate. Then either hire a professional digital video production company or start shooting yourself to get the people at your company to create the business video content that you have identified.

Top of Funnel 150

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 150

Biznology

MAY 23, 2014

The company came out with a Cheerios commercial that depicted a multicultural family , which I wouldn’t have expected to be terribly controversial nowadays (and I honestly didn’t understand why it was so controversial 50 years ago when I was a kid). Apparently General Mills had to grapple with just such as situation last year.

Social Media 80

Social Media Media Youtube Opinions 80

Biznology

APRIL 26, 2016

YouTube : /chrisabraham 3.5k Follow Linkedin Company Page. Comment on Youtube Video. Like Youtube Video. Like Youtube Video. So many worthwhile organization and companies have very many followers. Twitter : @chrisabraham : 51.5k Facebook : /chrisabraham 5k followers. Instagram : /chrisabraham 7.5k

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

AUGUST 19, 2020

In this episode of AMP Up Your Digital Marketing , Glenn Gaudet speaks with Erica Weiss, Brand and Campaign Marketing Manager at SparkPost , an email intelligence software company. While this is an accusation that’s been made of the company and is concerning for users, many American companies have privacy concerns of their own, Erica said.

Advertising Agencies 104

Advertising Agencies Advertisements Advertising Work Management 104

Biznology

MARCH 4, 2022

“Companies and institutions must do a better job of getting CEO succession right—their organizations, their industries, and their market returns depend on it…Microsoft shouldn’t have required a long and public search to conclude that Nadella was the right leader to get the company back on track after Ballmer’s years of struggle. .

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

Biznology

JANUARY 23, 2019

Snapchat, Instagram, and YouTube). Douglas Spencer is a member consultant of Consultants Collective , and president and chief brand strategist at Spencer Brenneman, LLC , which helps companies articulate who they are at their core, what they should sound and look like, and how best to bring it all to life. Take advantage of that, now.

Marketing AI 106

Marketing AI Video Marketing Brand Identity Branding 106

Biznology

JUNE 16, 2021

No matter the why, if the current state at your company is that the CIO, CTO or CRO has never even had a conversation with the social media team, it’s time to change that, ASAP. And that could impact all kinds of things, from your company’s reputation, brand equity, employee retention and even earnings. Have I got your attention yet?

Social Media 104

Social Media Media Advertising Agencies Work Management 104

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Biznology

NOVEMBER 12, 2013

So, even the least likely to ever volunteer to blog or tweet on your company’s behalf staff member might very well be a Google Clout rockstar and never have written anything bloggish at all. And, maybe your company is not set up to have it’s own little newsroom and newspaper. business2community.com).

Google 80

Google Paid Search Agency Adsense Brand Identity 80

Biznology

FEBRUARY 6, 2014

Deciding to give away a product or service, or to sponsor a giveaway with other companies making the donations, can be an excellent way to get new people to your site. The problem of course is that some people enter any giveaway they see – whether they have any interest or not in the companies behind it.

Viral Marketing 80

Viral Marketing Planning Youtube Internet Marketing 80

Biznology

OCTOBER 29, 2013

Also, to my company site, Gerris digital , and to a former client’s site, too, DCBIA. There are people who own YouTube and yet have never written a word — or even uploaded a video. What is Google Authorship? ” Yes, even your commenting and community-participation habits could influence your Google clout. .”

Google 80

Google Youtube Blogger Domain 80

Biznology

NOVEMBER 4, 2015

The four speakers ranged in age from 17 to 23, and each was already running a company. We have an entrepreneurial culture that gives people responsibility to create something they’ve built and own,” said Stacey Ferreira, who started a YouTube-focused ad agency after selling her Branson-funded venture in 2013. “My

Peer-to-peer 80

Peer-to-peer Startups Paid Search Agency Ad Exchange 80

Biznology

OCTOBER 28, 2016

That’s changed with the advent of YouTube annotations and the availability of easy-to-use platforms like HapYak. Now anybody in your company can make an existing video interactive in a few minutes. For one thing, up to now it has required specialized software and distribution platforms, like learning management systems.

Video Marketing 80

Video Marketing Work Management Marketing Management Verticals 80

Biznology

MAY 19, 2015

Actually, Madda Fella is really underutilizing their YouTube site. YouTubers : My inner Millennial is in love with all the top YouTubers except for Hannah Hart and Grace Helbig (not a fan, and they’re bloody everywhere, they’re YouTubiquitous! Instead of only producing one very expensive. Social Media Marketing.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

MAY 12, 2015

Google wants to see websites that don’t have burnt out bulbs, dirty toilets, un-bussed tables, overflowing garbage bins, or blacked out, burnt out, letters on your company signage. YouTube should be de rigueur as it’s the most personal and immediate way of connecting with people face-to-face. Now, do it! Like this post?

Google 80

Google Youtube Internet Marketing Ad brokers 80

Biznology

JULY 28, 2015

Whenever I find a page, I go to source, scrape the blogs and Twitter profiles using some mad Regex, and then I take those 50-record text lists and put them right with my SM2 and Inkybee lists and then upload all the URLs (blog, Twitter, YouTube , Instagram, Facebook , Google+, etc) into GroupHigh’s Import URLs tool, which does limit you to 1,000 (..)

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

JUNE 2, 2021

Health guidelines to stay at home have created an entertainment boom for Netflix, Spotify, YouTube, Apple Plus, and many other entertainment streaming services. Adam Leipzig , CEO of MediaU, an innovative media education and training company providing programs that help individuals assimilate advances in media industry work.

Marketing AI 104

Marketing AI Work Management Television marketing Media 104

Biznology

APRIL 19, 2012

Or YouTube. Even B2B companies had not heard of LinkedIn. Few companies did anything significant in mobile. Fast forward five years and there are few companies that aren’t doing at least one of these–most have two or more. Think about how much different the world is from five years ago. Or Twitter.

Paid Search Agency 80

Paid Search Agency Youtube Marketing Social Networks 80

Biznology

JUNE 17, 2013

61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands (Forbes). 15% visited the company represented in the video ad (Zabisco). 16% of YouTube videos are embedded, linked or shared on Tuesdays between 11 a.m. million business-oriented search queries in YouTube every week (SEO Hacker).

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Biznology

APRIL 8, 2014

Content Marketing Public Relations Social Media Marketing Andy Theimer David Meerman Scott Facebook grouphigh Long Tail Microsoft PowerPoint pinterest Slideshare twitter YouTube' How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

APRIL 8, 2014

Content Marketing Public Relations Social Media Marketing Andy Theimer David Meerman Scott Facebook grouphigh Long Tail Microsoft PowerPoint pinterest Slideshare twitter YouTube' How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

DECEMBER 9, 2016

More than ever before, companies are accessible and interacting with their customers on a daily basis, whether it’s commenting on a photo of your product on their Instagram page, interacting with them on Facebook , or tracking your ROI on your last direct mail postcard coupon. We hear a lot about customer engagement and outreach these days.

Outreach 80

Outreach Trade Show Tips Guidelines 80

Biznology

NOVEMBER 26, 2013

billion people who, at any moment, could engage you, your brand, company, product, or service — brands, companies, products, and services. How long does your community manager need to know you or your company before he or she is able to speak in your voice? There’s just one you and there are upwards of 1.4

Communities 80

Communities Work Management Marketing Management Social Media 80

Biznology

JULY 7, 2015

If a new picture is posted on my Company Facebook Page , post a link on LinkedIn. Post all Youtube uploads to Linkedln. Share YouTube videos you like on Tumblr. Crosspost your tweets with hashtag#in to LinkedIn. Post Foursquare check-ins on Linkedin. Tag #in in Pocket and share with LinkedIn. Post links from LinkedIn to Twitter.

Linkedin 80

Linkedin Twitter Blogger Youtube 80

Biznology

MARCH 15, 2016

Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper. The duck was transcendent and the company was scintillating.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

JULY 27, 2011

Big companies don't move that rapidly. Large enough to go it alone, Google has it all, between search dominance, YouTube, Blogger, Picasso, and now the Google+ social network. Large enough to go it alone, Google has it all, between search dominance, YouTube, Blogger, Picasso, and now the Google+ social network.

Social Media 80

Social Media Media Social Networks Blogger 80

Biznology

SEPTEMBER 18, 2014

My expertise is in marketing and technology, and I must say that there are some lessons for companies that should not be ignored. If you have a sleepy B2B business, maybe you won’t end up on CNN when your VP of Supply Chain Management abuses some poor victim on video, but you might end up on YouTube in front of all of your customers.

Cable 80

Cable Public Relations Blast Campaigns Youtube 80

Biznology

OCTOBER 26, 2011

Same for Facebook, YouTube, and any other social media service that you are using. From my experience, major brands are much more likely to get what they want than small companies with a lesser-known trademark. YouTube’s Privacy Policy seems to work similar territory as Twitter. countries concerning social media names.

Domain 80

Domain Privacy Policies Paid Search Agency Terms and Conditions 80

Biznology

SEPTEMBER 23, 2013

The company didn’t lose stride during a period when it was rapidly increasing sales and its stock price. The CEO apologized on YouTube with an equally snarky but appropriate response. It nullified the attack, generated PR and brand awareness to the tune of 5,320,375 views on YouTube. See for yourself.

Brand Identity 80

Brand Identity Branding Business Amazon 80