Writing on the Web

article thumbnail

3 Great Twitter Apps for Content Marketers

Writing on the Web

When it comes to Twitter apps for today’s busy professionals, there are some top notch applications available that will let you maximize your productivity on the service without falling prey to the infamous social media “time suck.&# Today’s post was written by Louise Baker, freelance blogger and journalist.

Twitter 100
article thumbnail

Twitter: the little bird that grew up strong

Writing on the Web

Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – Miller to get the username @MillerMosaicLLC to tweet under our company name. I checked it out because I valued Patsi’s advice.

Twitter 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Harness the Power of Social Media

Writing on the Web

By setting up a page (this is in addition to your profile), you have a central online hub for your company. Learning to read the data and metrics from your advertising efforts will help you devise ads that result in a positive return on investment for your company. Social Engagement.

article thumbnail

Social Business Success Starts at the Top

Writing on the Web

Twitter is not just for kids. In a recent survey done by the social media branding firm BRANDfog , respondents said that CEOs and other company leaders who use platforms like Twitter effectively are regarded more highly by customers and their employees. Image: FreeDigitalPhotos.net ). Someone should send the boss a memo.

Business 100
article thumbnail

Is Your White Paper a Sales Pitch in Disguise?

Writing on the Web

It’s time for companies to turn to 2.0 Twitter is extremely powerful for reaching audiences and building relationships. While many companies still access vendor white papers, the majority say that they are typically just glorified sales pitches and do not provide any actionable insight that can be used in the research process.

Paper 100
article thumbnail

Online Reputation? 4 Tips

Writing on the Web

Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. The company, Marchex Inc., Not everybody or every company has the resources to hire a third-party that monitors their online rep. For one thing, the company already owns dowjones.com , dowjones.net and dowjones.org.

Tips 100
article thumbnail

The Pros of LinkedIn vs. Facebook for Professionals

Writing on the Web

Find companies, talent, clients and jobs. With a constantly growing database of user profiles, company profiles and job postings, you can use LinkedIn as a professional directory to connect with new clients, reach out to prospects and hire great talent. Check out the Straight North Blog , or follow @StraightNorth on Twitter! .

Linkedin 100