Cintell

DECEMBER 28, 2015

If companies are struggling to put buyers first: I recommend the CEO find a coach who will help him refocus himself and then the company. Without the leader of company setting the priority, it is going to be near impossible for marketing to anything but a crapshoot. This is a problem we try to fix!

Buyer Personas 100

Buyer Personas Paid Search Agency Marketing Prospects Landing Pages 100

Cintell

FEBRUARY 8, 2016

71% of companies who exceed revenue and lead goals have documented personas vs. 37% who simply meet goals and 26% who miss them Source: Understanding B2B Buyers 2016 Benchmark Study. Customer centric companies are 60% more profitable than non-customer centric organizations Source: Deloitte & Touche.

Lead Ranking 100

Lead Ranking Marketing Qualified Leads Allocation Optimization 100

Cintell

MARCH 10, 2016

90% of companies using Personas have been able to create a clearer understanding of who buyers are. 82% of companies using Personas have managed to create an improved value proposition. New product launches: Ex: $1B+ Global Workforce Management Software saw 28% higher campaign response rate (SiriusDecisions). SiriusDecisions).

Lead Scoring 100

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 100

Cintell

FEBRUARY 24, 2016

If companies are struggling to put buyers first, I recommend remembering you’re a consumer. Companies or marketers who are customer-centric are obsessed with their customers, plain and simple. Companies or marketers who are customer-centric are obsessed with their customers, plain and simple.

Planning 100

Planning Paid Search Agency Cross-Selling Buyer Personas 100