Zoominfo

DECEMBER 19, 2018

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Zoominfo

OCTOBER 5, 2021

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Sprout Social

NOVEMBER 9, 2021

Trying to figure out how to get more subscribers on YouTube? That said, competition on YouTube is fierce and building a community of dedicated viewers doesn’t happen by accident. The good news is that there are actionable steps you can take to boost your YouTube subscriber count. Fair question! Think about it.

Youtube 137

Youtube Tips Tools Social Media 137

Vidyard

APRIL 26, 2022

Unfortunately for creators and marketers, generating views is more challenging than ever due to the ever-increasing competition— around 30,000 hours of content are uploaded on YouTube every hour. In 2022, YouTubers must utilize the latest video tools and learn the platform’s ranking algorithm to stand out against the masses.

Youtube 95

Youtube Paid Search Agency Video Marketing User-Generated Content 95

Webbiquity

SEPTEMBER 19, 2017

CoSchedule, a top content planning and research tool vendor, just released its State of Marketing Strategy Report 2017 , based on a survey of nearly 1,600 marketing professionals. It not only has to be good, it also has to solve a problem for readers—and serve the needs of your company. But a few stood out as…unexpected.

Webinar Metrics 262

Webinar Metrics Marketing Report Top of Funnel Marketing Strategy 262

KoMarketing Associates

DECEMBER 3, 2019

Pixability recently conducted the “2019 State of Digital Video” report, and statistics showed that the majority of companies are willing to increase their marketing team’s video budget by 1-10% in 2020. This is followed by YouTube (88%) and Instagram (88%). About 20% stated that they may boost this budget by more than 10%.

Budget Programs 159

Budget Programs Marketing Report Video Marketing Organization 159

Sprout Social

JANUARY 23, 2024

Welcome to the first edition of the Post Performance Report (PPR). In cases where traditional channels are hyper-saturated, go where other companies like yours aren’t, even if it means trying something unexpected. The campaign’s YouTube video received 282,000 views and their TikTok post received over 3.3

Brand Identity 108

Brand Identity Branding Communities Viral Marketing 108

KoMarketing Associates

APRIL 2, 2020

500 companies, in particular. 500 companies, and data indicated that 95% of these businesses now use at least one social media platform. This is a slight increase from the 94% who reported utilizing social media back in 2018. This is a slight increase from the 94% who reported utilizing social media back in 2018.

Social Media 159

Social Media Paid Search Agency Social Marketing Media 159

Salesforce Marketing Cloud

DECEMBER 6, 2023

Salesforce Admins have the power to deliver success for their companies. You’ll also use these skills to effectively interact with your end users to demo new features, troubleshoot reported issues, and handle requests. The more you know about Salesforce and how it can help your business, the more valuable you are to your company.

Paid Search Agency 110

Paid Search Agency Tips Companies Work Management 110

Vidyard

APRIL 26, 2022

Unfortunately for creators and marketers, generating views is more challenging than ever due to the ever-increasing competition— around 30,000 hours of content are uploaded on YouTube every hour. In 2022, YouTubers must utilize the latest video tools and learn the platform’s ranking algorithm to stand out against the masses.

Youtube 65

Youtube Top of Funnel Lead Scoring Lead Ranking 65

Marketing Insider Group

DECEMBER 18, 2023

Programmatic Native Advertising: Zemanta Image Source: Zemanta At Marketing Insider Group, we use Zemanta , an Outbrain company, for all our clients. LinkedIn has over 850 million members globally, with 59 million companies having a LinkedIn Page. Why YouTube Ads? Why Sponsored Updates? Multiple targeting options (e.g.

Paid Content 237

Paid Content Distribution Cost Per Thousand Budget Programs 237

Oktopost

MARCH 2, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Episode Summary A company’s employees are its most valuable assets. A workforce that is happy, productive, and engaged leads to growth, retention, and an incredibly strong company culture. Want to hear more from renowned B2B marketing leaders?

Paid Search Agency 62

Paid Search Agency Companies Transparency Youtube 62

Marketing Insider Group

MARCH 6, 2023

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. With all of the benefits that come along with creating video content, like building your brand identity and increasing your SEO , there’s no reason why your company should miss out.

Video Marketing 301

Video Marketing Content Marketing Content Paid Search Agency 301

KoMarketing Associates

JULY 27, 2021

Social Media Examiner recently released its “2021 Social Media Marketing Industry Report,” and statistics showed that among B2B marketers, Facebook (89%) is now the most used social networking platform. This is followed by LinkedIn (81%), Instagram (72%), YouTube (57%) and Twitter (54%).

Social Networks 295

Social Networks Network Marketing Facebook Social Marketing 295

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier. Vimeo vs. YouTube for Business: Key Features Each of these platforms are used by different people for different things. Who is my target audience?

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Contently

JUNE 13, 2018

Most of our social content links to an article or report we want our audience to read, so if they follow through to our site, that’s a better win for us. Plenty of studies have reported when, exactly, social posts gain the most attention. But does your company need a Pinterest, YouTube, and Reddit page?

Social Media 158

Social Media Paid Search Agency Companies Media 158

Marketing Insider Group

JULY 3, 2023

You can adjust your settings for Twitter and YouTube to see what interests people in other locations. The company offers free and paid options you should look into. The company must be doing something right because it boasts clients from Disney, Domino’s, Samsung, and Kellogg’s. Image Source 8.

Trends 281

Trends Marketing AI Lead Scoring Lead Ranking 281

Webbiquity

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Post engagement rate declines as the number of Facebook followers a company has increases. I have no explanation.

Social Networks 292

Social Networks Stats Spyware Mobile Advertising 292

SmartBug Media

NOVEMBER 30, 2020

With companies utilizing a large variety of advertising tactics in their digital marketing mix, how do you properly attribute conversions to the right sources? Understanding each marketing platform’s attribution reporting is key to achieving the fullest picture of which platforms are working for your business. That’s right, sources.

Doubleclick 75

Doubleclick Marketing Analytics Tools Advertising Agencies Paid Search Agency 75

Vidyard

MAY 19, 2022

KITCHENER, Ontario – May 19, 2022 – The easing of pandemic-related constraints on in-person meetings and events did not slow rapid growth in the use of video for sales, marketing and other business communications, according to the fifth annual Video in Business Benchmark Report from Vidyard.

Advertising Benchmark 103

Advertising Benchmark Video Marketing Business User-Generated Content 103

Hubspot

APRIL 4, 2019

In the SaaS industry, the most successful companies prioritize the retention of their existing customers over the acquisition of new customers. Because SaaS companies charge a monthly subscription, so in order to turn a profit, they need their customers paying them for many months in a row. Craft content that’s worth subscribing to.

Youtube 78

Youtube Marketing & Strategy Word of Mouth Click Rate 78

SalesIntel

NOVEMBER 17, 2022

also features the most total venture capital funding for edtech companies with $8.3 million more than second place China, according to the report. The top 3 most effective marketing channels as reported by respondents were social media, organic search and content marketing. billion in 2021 to US$410.2 from 2022 to 2026.

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Webbiquity

DECEMBER 6, 2022

You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. Though the entire 25-page report is worth a read, here’s a much shorter look at a few of the most important—and surprising—findings from the study.

Social Media 236

Social Media Allocation Social Marketing B2B Marketing 236

KoMarketing Associates

AUGUST 27, 2019

B2B companies are doubling down on social media and it’s paying off. After all, Content Marketing Institute reported that 61 percent of B2B marketers increased their use social media for content marketing purposes compared with one year ago. Custom Images. danumbro has your back on this one #TrailblazerTipTuesdays [link].

Social Media 145

Social Media Paid Search Agency Examples Enterprise Management 145

Marketing Insider Group

MAY 16, 2023

Existential Crisis Pending We couldn’t help but chuckle when we saw one influencer report that “AI will create an existential crisis in marketing!” This way, AI machines will have a clear understanding of what you’re about, and suggest your name or company in appropriate situations. Get Cracking on Content Creation!

SEO 251

SEO Lead Ranking Content PR 251

KoMarketing Associates

JUNE 27, 2017

At this point we’ve all seen the stats around YouTube consumption and the billions of hours of video being viewed every day. In addition, Facebook reported 100+ million hours of video watched every day and Snapchat reported an average of “over 30 minutes” per day per user. It turns out that people are watching video!

Paid Search Agency 120

Paid Search Agency B2B Marketing Video Marketing Companies 120

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Want to connect with (and earn from) your YouTube following outside the platform? Making money on YouTube doesn’t happen by amassing a large following and relying on YouTube to pay you for views.

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

SmartBug Media

MAY 6, 2020

Here are six of the most effective paid marketing channels for SaaS companies: 1. Furthermore, as this technology becomes more prevalent, I expect to see the effectiveness of this channel drop for small to midsize SaaS companies. For starters, YouTube is the most straight-forward video ad platform. Paid Search. Retargeting.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Marketing Insider Group

MAY 1, 2023

52% of companies create videos to educate their audience Source: Wistia Tutorials and explainer videos are especially helpful in educating audience members about your business’s products and services. YouTube has more than 2.5 Video uploads have increased by 263.4% Video Marketing Stats About Your Audience 10.

Statistics 320

Statistics Video Marketing High Quality Lead Stats 320

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 93

Youtube Ad Building Loyalty Communities 93

Webbiquity

AUGUST 4, 2020

If you’ve got a rock star influencer inside your company, great! BigMarker makes it easy to stream video feeds, slides, videos, and screen shares to Facebook and YouTube Live, and integrates with popular tools like Salesforce, HubSpot, MailChimp , and Drip. A third important element is your presenters. Total reviews: 679.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Webbiquity

MAY 16, 2023

Like UGA, it provides an incredible range of reports. Basically—if you love all of the depth of Google Analytics, really getting into the weeds of the 100+ reports, then Matomo will probably be your thing. 3 reviews) For small to midsized B2B companies without complex visitor-site interaction needs, this may be the best option.

Marketing Analytics Tools 340

Marketing Analytics Tools Analytics Google Work Management 340

The Lead Agency

MAY 10, 2023

B2B social media marketing is increasingly emerging as a well-liked and successful tactic for companies of all sizes. It gives you the opportunity to showcase your products, services, and company values to a wider audience. It is also their go-to for feedback, reporting issues, leaving reviews, or sending private messages.

Paid Search Agency 62

Paid Search Agency Paid Content Social Media Advertising Agencies 62

Oktopost

MAY 4, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Today, Ramel is the Chief Survey Master of Global Surveyz , a global research company, providing customers with a survey report as-a-service offering that covers the whole process of creating an insightful and impactful B2B or B2C report for any target market.

Customer Surveys 132

Customer Surveys Transparency Youtube Content 132