Remove prospect

Writing on the Web

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How to Harness the Power of Social Media

Writing on the Web

By setting up a page (this is in addition to your profile), you have a central online hub for your company. A prospect can find a solution or be presented with something he or she likes, right in the convenience and comfort of a social media platform. She’s most interested in the impact social media has on companies and branding.

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Your Business Newsletter: What’s Your Brand Personality?

Writing on the Web

It should include tips and information that invites your prospects and clients to take action. It’s what and how your prospects and clients think of you, and about you. It’s what and how your prospects and clients think of you, and about you. Your newsletter is a representation of you and your business.

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Managing Your Newsletter Email List:5 Must-Do’s

Writing on the Web

Successful small business professionals don’t have a lot of time on their hands, but they understand the importance of staying in contact with their prospects and clients. Because I have a content writing services company that sells products and services online, I utilize an online shopping cart.

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Business Newsletters: Is Your Newsletter Still Relevant?

Writing on the Web

When done well, a newsletter is very important for staying in touch with clients and prospects and a great way to build credibility and trust. He said, ‘They want me to read it because they feel the content is often pertinent to what’s going on at the company.’ He told me that the employees (the ones I coach) forward him my newsletter.

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Small Business Content Marketing: When to Hire A Freelance Writer?

Writing on the Web

And if current and prospective customers come to your site and find copy that’s poorly written and/or filled with spelling or grammar errors, that inattention to detail might well cost you their business. Or try sites like Guru.com or Elance.com, which allow freelance writers to bid on projects or assignments.

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Your Business Blog Year 10: Is It Still Worth It?

Writing on the Web

Marketing is not the only reason companies can get value from blogging. I started blogging to explore the platform and soon discovered an incredibly useful tool for communicating directly with prospects, the media, potential employees, current clients and our own staff. Does it still make sense for companies to blog?

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How to Create a White Paper: Get Found Online and Grow Readership

Writing on the Web

If you want to grow your reader base, that is, if you want to get found and get known online, small businesses and entrepreneurs will offer prospects and clients online information for free, such as a white paper , a report or a compelling article. This is part of the CAST acronym for ways to grow readership. CAST Your Net: A is for Assets.

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