Vidyard

NOVEMBER 5, 2019

That swift video journey through a company’s storied history. They’re all company culture videos. Culture videos are all about highlighting your brand’s culture and personality for prospects, customers, and potential employees. Where can you share your company culture videos for maximum effect?

Paid Social Agency 73

Paid Social Agency Video Marketing Paid Search Agency Companies 73

Vidyard

NOVEMBER 5, 2019

That swift video journey through a company’s storied history. They’re all company culture videos. Culture videos are all about highlighting your brand’s culture and personality for prospects, customers, and potential employees. That’s where video comes in. What is a Culture Video?

Paid Social Agency 65

Paid Social Agency Video Marketing Paid Search Agency Companies 65

Vidyard

OCTOBER 14, 2016

No … this isn’t a Quentin Tarantino movie (though that sounds kind of awesome), this is the story behind the greatest prospecting campaign I’ve ever run. Today I work for a software company called LeadIQ that helps make it really easy for sales teams to find lead data off the web, and get it into Salesforce. But enough of the preamble.

Campaigns 50

Campaigns Cold Calling Work Management Startups 50

Vidyard

OCTOBER 24, 2017

Terminus , the B2B account-based marketing (ABM) leader, uses video as part of their sales prospecting efforts and saw a 40% higher open rate, 37% higher click rate and 216% higher response rate. Ali was able to Get to a Yes or a No Faster , and thinks that all sales reps need to use video prospecting. ” Terminus.

Sales Management 71

Sales Management B2B Sales Account Based Marketing Top of Funnel 71

Vidyard

FEBRUARY 16, 2022

million people across 250,000 companies are now using its video messaging and video hosting tools. As Vidyard continues to accelerate coming out of the pandemic and the global reopening of the economy, the company saw its customer base expand by more than 300% annually.

Video Marketing 50

Video Marketing Paid Search Agency Companies Cross-Selling 50

Vidyard

APRIL 20, 2016

Wouldn’t it be nice if we could all instantly increase our effectiveness at engaging sales prospects or even better, our dream customers? 5 Ways to Increase Open Rates and Better Engage Prospects . Look for any recent news about your prospect or their company. Was your prospect recently promoted? Connection.

Open Rate 50

Open Rate Ideal Customer Profiles InsideView Outreach 50

Vidyard

OCTOBER 24, 2017

Terminus , the B2B account-based marketing (ABM) leader, uses video as part of their sales prospecting efforts and saw a 40% higher open rate, 37% higher click rate and 216% higher response rate. Ali was able to Get to a Yes or a No Faster , and thinks that all sales reps need to use video prospecting.

Sales Management 50

Sales Management B2B Sales Top of Funnel Account Based Marketing 50

Vidyard

OCTOBER 24, 2017

Terminus , the B2B account-based marketing (ABM) leader, uses video as part of their sales prospecting efforts and saw a 40% higher open rate, 37% higher click rate and 216% higher response rate. Ali was able to Get to a Yes or a No Faster , and thinks that all sales reps need to use video prospecting. “We

Sales Management 50

Sales Management B2B Sales Top of Funnel Account Based Marketing 50

Vidyard

SEPTEMBER 15, 2015

Kitchener, Ontario – September 15, 2015 – Vidyard, the leading platform for video marketing and video analytics, today announced Vidyard for Sales, a new video selling solution that helps B2B sales teams prospect and sell with video content and use viewer analytics to better understand their buyers and close more deals. press@vidyard.com.

B2B Sales 75

B2B Sales Video Marketing Personalization Marketing Automation Services 75

Vidyard

JANUARY 16, 2017

If you want to get noticed by your prospects today, your outreach must be highly personalized. But when salespeople use video in lieu of properly researching their prospects, it runs into the same problems as cold emails or cold calls. That is, it’s simply not personalized enough, and prospects aren’t going to bite!

Outreach 50

Outreach Research Video Marketing Personalization 50

Vidyard

NOVEMBER 27, 2013

To seal deals you have to prospect and then validate your leads, so in this post I’ll discuss how you can leverage calls to action (CTAs), email gates, and A/B split testing – all valuable video optimization techniques – to help you generate and then determine the quality of your leads.

Validation 51

Validation Lead Scoring Lead Ranking Sales Qualified Leads 51

Vidyard

SEPTEMBER 15, 2015

On-demand video is the salesperson that never sleeps, and we’re excited to break down the barriers to adoption to help sales teams realize the full potential of video as a critical tool for prospecting, selling and customer success.” Easily record new video content: Need to record a new video?

B2B Sales 50

B2B Sales Video Marketing Personalization Marketing Automation Services 50

Vidyard

SEPTEMBER 15, 2015

“On-demand video is the salesperson that never sleeps, and we’re excited to break down the barriers to adoption to help sales teams realize the full potential of video as a critical tool for prospecting, selling and customer success.” Easily record new video content: Need to record a new video?

B2B Sales 50

B2B Sales Video Marketing Personalization Marketing Automation Services 50

Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are overwhelmed and busy. Sales videos allow them to quickly learn what your company has to offer—along with a host of other benefits we’ll explain below. Video Makes it Easier for Your Prospect to Consume Information 2.5

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

Vidyard

OCTOBER 28, 2022

Average Number of All Videos Per Company by Industry 1.3 Average Number of User-Generated Videos Created Per Company By Industry 1.4 Average Number of Produced Videos Per Company by Industry 1.5 Video Creation Trends by Company Size 1.5.1 Average Number of All Videos Per Company by Industry 1.3 Produced Videos 1.2

Ideal Customer Profiles 125

Ideal Customer Profiles Cold Calling Advertising Benchmark Budget Programs 125

Vidyard

MAY 16, 2022

As the seller, it’s your opportunity to get to know your prospect and introduce them to what your business is all about. Company Onboarding Videos 1.2 You can’t sell something to a prospect if you don’t understand their problem. How long have they been at the company? Is this prospect currently hiring? Contents 1.

Top of Funnel 100

Top of Funnel Work Management Cross-Selling Sample 100

Vidyard

JULY 29, 2022

Average Number of All Videos Per Company by Industry 1.3 Average Number of User-Generated Videos Created Per Company By Industry 1.4 Average Number of Produced Videos Per Company by Industry 1.5 Video Creation Trends by Company Size 1.5.1 Average Number of All Videos Per Company by Industry 1.3 Produced Videos 1.2

Practices 96

Practices Examples Best Practices Outreach 96

Vidyard

JULY 13, 2022

If you’re a sales rep and you’re not prospecting every single day, chances are that your sales pipeline is looking pretty barren. Prospecting isn’t that simple and can be one of the most challenging parts of B2B sales. Keep reading to learn our three top prospecting tips that’ll get you booking more meetings in no time.

Ideal Customer Profiles 102

Ideal Customer Profiles Cold Calling Tips Work Management 102

Vidyard

JUNE 8, 2022

Average Number of All Videos Per Company by Industry 1.3 Average Number of User-Generated Videos Created Per Company By Industry 1.4 Average Number of Produced Videos Per Company by Industry 1.5 Video Creation Trends by Company Size 1.5.1 Average Number of All Videos Per Company by Industry 1.3 Produced Videos 1.2

Organization 119

Organization Work Management Marketing Management Advertising Benchmark 119

Vidyard

DECEMBER 10, 2020

Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes. The videos were informative and well-produced.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Vidyard

SEPTEMBER 14, 2021

The use of video in customer and sales conversations and prospecting has increased by 93% since 2019. Prospective clients often ignore text-based emails and calls, but it’s much harder to ignore another human when you can see them. Clients now expect to have services delivered virtually, quickly and efficiently.

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Vidyard

JANUARY 18, 2021

Read the sign: Your prospects’ inboxes are overloaded (even more than usual) with emails that don’t connect. So be sure to put the effort into making a creative and eye catching video (and thumbnail) that your prospects can’t ignore! He felt the burn and his prospect felt the love. Most Creative Use of Video For Prospecting.

Video Marketing 129

Video Marketing Burn Rate Advertising Benchmark Outreach 129

Vidyard

APRIL 19, 2021

As more and more companies, especially in the tech realm, move to digital-first environments, so have the job postings for Sales Development Representatives (SDRs), Business Development Representatives (BDRs), and other sales professionals. Have a Group Prospecting Session to Help Break the Ice 5.3 Build an Online Resource Guide 5.2

Top of Funnel 143

Top of Funnel Tips Work Management Cold Calling 143

Vidyard

FEBRUARY 2, 2021

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are no different. They are overwhelmed and busy and sales videos allow them to quickly learn what your company has to offer—along with a host of other benefits we’ll explain below. Example 1: Music to Your Prospects’ Ears 4.2

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are no different. They are overwhelmed and busy and sales videos allow them to quickly learn what your company has to offer—along with a host of other benefits we’ll explain below. Example 1: Music to Your Prospects’ Ears 4.2

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

JANUARY 24, 2022

In Episode 15 of Full Funnel, Raj and Tyler share some hot prospecting tips you can implement NOW, along with their favourite sales resources to follow, and advice on how to stay up on industry trends so you can be successful this year. Sales Gravy Sales Gravy is a company run by bestselling author and prospecting expert, Jeb Blount.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Vidyard

JANUARY 6, 2022

Enterprise sales tools and sales enablement platforms allow salespeople to understand their prospects, track real-time data to make better decisions, and build an all-star team to streamline lead generation. Salesforce makes it easy to configure widgets so your company can track the datasets that are most important for your bottom line.

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Vidyard

FEBRUARY 13, 2020

Video helps marketers add personality while educating prospects in more engaging and memorable ways. Internal communications groups can distribute company-wide messaging, vital executive communications, and training enablement resources in a secure environment. “We Digital 22: Generated £1.6 Digital 22: Generated £1.6

Video Marketing 84

Video Marketing Top of Funnel Optimization Sales Qualified Leads 84

Vidyard

NOVEMBER 16, 2021

Using the Salesforce integration, Vidyard helped Corporate Traveler reduce sales turnaround time and the number of interactions needed to secure meetings with new prospects by more than 60%. Our continued innovation with Salesforce enables us to help users engage with prospective customers virtually.

Salesforce.com 93

Salesforce.com Business Digital Transformation Advertising Agencies 93

Vidyard

JUNE 11, 2019

That indicator is what we in the industry refer to as the sales pipeline : A visual representation of how many prospects you have and where they are in the sales process. Find internal contacts at those target accounts Salespeople don’t talk to companies—they talk to humans.

Ad Building 100

Ad Building Sales Cycle Marketing Proposals Work Management 100

Vidyard

DECEMBER 13, 2018

Insert prospects’ names, titles, and companies on the fly. Brock Arbo of the League uses location filters to grab prospects’ attention and drive home the fact that he’s in their neighbourhood. In the video below, Brock Arbo of the League walks through his company’s app. Hello sales automation!)

Video Marketing 110

Video Marketing Examples Paid Search Agency Sales Qualified Leads 110

Vidyard

OCTOBER 4, 2018

A whopping 84% of companies say ABM delivers a higher return on investment (ROI) than other types of marketing, according to data from the Information Technology Services Marketing Association. Rather than using generalized topics, drill down into the specifics that you know your most important prospects care about.

Account Based Marketing 107

Account Based Marketing Tactics Effectiveness Work Management 107

Vidyard

FEBRUARY 15, 2022

Splunk’s quirky, memorable, and downright hilarious Splunk T-Shirt Company videos have gained significant attention from potential customers and prospective employees. The Splunk T-Shirt Company videos bring our unique brand to life in an aptly innovative way.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Top of Funnel 65

Vidyard

MARCH 23, 2021

The move to digital-first work has translated to a digital-first approach in the way we connect with prospects, customers, and each other. Average Number of All Videos Per Company by Industry 1.4 Average Number of User-Generated Videos Created Per Company By Industry 1.5 Video Creation Trends by Company Size 1.6.1

Advertising Benchmark 81

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 81

Vidyard

MARCH 20, 2018

Social Selling, according to Hootsuite , is the art of using social networks to find, connect with, understand, and nurture sales prospects. There is so much more information about your prospects available to you now both professionally and on a personal level. Once you find the right audience be relevant.

Forrester 112

Forrester Outreach Social Networks Curation 112

Vidyard

SEPTEMBER 22, 2021

The study found that more than 70% of sales reps who leverage custom-recorded video in the virtual sales process experience higher prospect engagement and nearly half report less turnaround time to close a deal. As a recent Vidyard study found, text-based emails only create negative emotions, making prospects less likely to engage.

Response Rate 79

Response Rate Video Marketing Click Rate Public Relations 79

Vidyard

MARCH 5, 2021

Companies reported creating more than 51 videos each year increased by 254% in 2020. The first step in finding the right online video platform for you is to figure out what your needs are as a company. And if there’s a very specialized requirement your company has, can the vendor build it for you? Go Forth and Evaluate.

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155