Anyword

NOVEMBER 29, 2021

YouTube is a serious tool for business, even beyond advertising. The YouTube audience wants to see more than just Baby Shark, and business is paying attention. There are two essential areas of YouTube videos where copywriting comes into play – the headline and description, and the video script. Descriptions .

Copywriting 98

Copywriting Youtube Tips Allocation 98

Sprout Social

FEBRUARY 24, 2021

YouTube video covers and titles might be what grab your attention but descriptions are where the search engine shines. YouTube SEO is quite similar in concept to how you would write for a blog post or website page: titles are important but so are the details. The two different YouTube descriptions. Repeat video keywords.

Youtube 131

Youtube Tips Keywords Copywriting 131

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. 2. Sales Hacker.

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187

Zoominfo

OCTOBER 5, 2021

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Marketing Insider Group

MARCH 10, 2021

Google presents these images in any organic position. Related questions present an opportunity to find featured snippet keyword opportunities you can then use in your content. For most videos, especially YouTube, Google will display a thumbnail. Image Pack. Those are links that lead to a Google image search.

SERP 274

SERP Paid Search Agency Features Companies 274

Litmus

JUNE 15, 2022

We’re looking for email pros with presentation experience to share insights, top tips and answer live questions from the email community at Litmus Live 2022. Litmus Live presenters come from every facet of email marketing—including email designers, developers, marketing strategists and leaders, senior marketing leadership, and consultants.

Marketing Proposals 88

Marketing Proposals Work Management Deliverability Thought Leadership 88

Pam Didner

JULY 21, 2020

Delivering compelling face-to-face presentations to senior managers is hard. It’s even harder to present the same presentation online when everyone calls in via Zoom, Microsoft Teams, WebEx or other virtual meeting tools. The key to delivering a solid online presentation is to focus on what you can control: Your Presentation.

Work Management 120

Work Management Marketing Management Account Based Marketing Allocation 120

Webbiquity

AUGUST 4, 2020

Presenting results of original research is often a strong draw. A third important element is your presenters. If you’ve got a rock star influencer inside your company, great! If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). WebinarNinja.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. For this reason, we’ve put together the ultimate list of company research tools for sales reps. Let’s get into it!

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Marketing Insider Group

JULY 3, 2023

You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. The company offers free and paid options you should look into. Image Source 2. Image Source 8.

Trends 276

Trends Marketing AI Lead Scoring Lead Ranking 276

Webbiquity

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. For example, a customer might: Discover a product while browsing videos on YouTube. Guest post by Ron Stefanski.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Sprout Social

MAY 8, 2019

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.

Youtube 111

Youtube Business Banners Ideal Customer Profiles 111

Webbiquity

MARCH 2, 2021

Too often, companies don’t capitalize on the synergies between these two practices. Meanwhile, the average B2B company spends 29% of its overall marketing budget on content marketing, with the best-performing firms spending upwards of 40%. Companies do event marketing because it works. Here’s how. The Outline.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

The Lead Agency

MAY 10, 2023

B2B social media marketing is increasingly emerging as a well-liked and successful tactic for companies of all sizes. It gives you the opportunity to showcase your products, services, and company values to a wider audience. YouTube boasts an impressive 2.527 billion users, making it a prime platform for advertising.

Paid Search Agency 62

Paid Search Agency Paid Content Social Media Advertising Agencies 62

Marketing Insider Group

APRIL 15, 2024

We’ve all seen the impact of YouTube stars and TikTok influencers. Mid-Market Companies For mid-market companies, B2B creators step in as thought leaders and industry trendsetters. Enterprises The enterprise segment presents a different challenge. The creator economy has really changed everything.

Enterprise Management 236

Enterprise Management B2B B2B Thought Leadership SMB 236

KoMarketing Associates

JULY 11, 2019

LinkedIn relaunched their Company Pages as LinkedIn Pages last November. The relaunch included a number of new features and upgraded features that let B2B marketers manage a company page on LinkedIn more effectively than before. Make Sure Your LinkedIn Company Page is COMPLETELY Filled Out. Add your company size.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 92

Youtube Ad Building Loyalty Communities 92

Webbiquity

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. Post engagement rate declines as the number of Facebook followers a company has increases. I have no explanation.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

ActiveDEMAND

SEPTEMBER 22, 2020

Managing Online Events with Microsoft Teams, Google Meet, and YouTube Live ActiveDEMAND has really tight integration with GoToWebinar that includes all sorts of added bonuses like attendance recording, automatic webinar creation, integrated RSVP lists, custom join links per registrant, and more. You can mute or remove attendees.

Youtube 58

Youtube Enterprise Management Webinar Metrics Google 58

Marketing Insider Group

JUNE 14, 2021

The most commonly created video types are social media videos, ads, presentation videos, sales videos, and explainer videos. Company culture or behind-the-scenes videos. Over 500 hours of content are uploaded to YouTube every minute. On YouTube, you can create a library of video content for your followers. Interviews.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Brandpoint

JANUARY 21, 2021

James Marable is an Employer Brand Leader at Eli Lilly and Company , a pharmaceutical company headquartered in Indianapolis. With over a decade of marketing experience, he’ll be presenting at this February’s Talent Acquisition Week virtual conference. After a year like 2020, how would you define company culture?

Paid Search Agency 143

Paid Search Agency Video Marketing Peer-to-peer Brand Identity 143

Webbiquity

JUNE 20, 2023

Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services. TikTok, Instagram, or YouTube) is a good idea when it comes to ensuring deliverability and views. #5

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Webbiquity

AUGUST 18, 2020

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. There’s a main stage for keynote-style presentations, expo booths where attendees can interact with vendors, breakout session areas, and one-to-one video networking.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Litmus

JULY 13, 2020

This is great because it can be updated and iterated on to make it better and better, rather than being locked down and owned by a company. If it’s locked down and owned by a company, there is less chance of updates being made in a timely fashion, or even at all. And Tiptut has some fun YouTube videos as well. rectangleapp.com.

Webinar Metrics 55

Webinar Metrics Tools Lock-In Youtube 55

Martech

MAY 2, 2023

Presentations at NewFronts make a convincing case that video has earned the attention from brands that television gets with their upfronts — presentations that broadcasters make to advertisers in the spring about upcoming programming. YouTube is bringing smart advertising to short videos. According to the company, 1.5

Paid Search Agency 106

Paid Search Agency Advertising Agencies Video Marketing Budget Programs 106

Vidyard

APRIL 13, 2017

May 2nd marks a big day for YouTube. This is a huge shift for YouTube and its network of creators, and signals a move to mobile that has been coming for a long time. YouTube announced the change in a blog post , and was quick to point out their reasoning for this big move. YouTube Cards. Enter End Screens & Cards.

Youtube 66

Youtube Mobile Marketing Video Marketing Interactive Marketing 66

Navigate the Channel

DECEMBER 7, 2023

You’re selling to a person, not a company, so making an emotional connection with your potential buyers is important. Look for creative methods of presentation, such as animation, timelapse, and diaries. Look for creative methods of presentation, such as animation, timelapse, and diaries.

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

Oktopost

SEPTEMBER 8, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Presenting and communicating flawlessly. Ask questions about the data that focus on company objectives. Matt has a passion to produce confident and profitable marketers, who in turn, create profitable companies. Catch all episodes here.

Enterprise Management 131

Enterprise Management Transparency Paid Search Agency Lock-In 131

Webbiquity

FEBRUARY 28, 2023

Long gone are the days when B2B companies delivered software on physical media or relied on catalogs to reach their ideal target audiences. Use of Artificial Intelligence Artificial intelligence (AI) and machine learning (ML) have transformed B2B eCommerce marketing, enabling companies to deliver a more tailored experience to their clients.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Marketing Insider Group

MAY 10, 2023

Statistics show that most companies are increasing their marketing budget because of a demonstrable return on investment. Marketing Experience Maybe this should be a no-brainer, but it’s surprising how many videos on YouTube are telling people how to start a digital marketing agency as a get-rich-quick scheme. Image Source 4.

Marketing Agencies 2 265

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 265

Top Rank Marketing

FEBRUARY 12, 2024

TopRank’s 2023 B2B Influencer Marketing Report found that social media, industry presentations and video top the list. Sprout Social ) Partnering with influencers for industry presentations LinkedIn’s B2B Marketing Benchmark report found that events top the list of planned marketing techniques for B2B leaders.

Tactics 113

Tactics B2B Marketing Advertising Agencies Paid Search Agency 113

Vidyard

MARCH 22, 2016

Marketers are presented with a tricky challenge: a lot of internet browsers just don’t see ads anymore. For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. However, producing videos is only one part of the equation.

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

Hubspot

OCTOBER 22, 2020

And, that variety in company names makes sense. While the successful companies listed above have made their names noteworthy and easy to recognize, their company titles only hint at what their brands offer. 7 Australian Companies With Great Taglines. More than Money" - National Australian Bank (NAB). Design anything.

Paid Search Agency 89

Paid Search Agency Companies Startups Advertising Agencies 89

SocialPilot

FEBRUARY 6, 2024

Instagram has the highest engagement rate for Nano Influencers This is evident from the engagement rate statistics presented in the table below: Nano Influencer Micro-Influencer Macro Influencer Mega Influencer Follower Count 1,000 – 10,000 10,000 – 100,000 100,000 – 1,000,000 1,000,000+ Instagram 5% 3.5%

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

EveryoneSocial

JULY 20, 2020

LinkedIn has proven to be one of the strongest social platforms for B2B companies and without question the network-website is a place where all professionals and organizations should be present. LinkedIn Company Pages. Tips to Maximize Your LinkedIn Company Page. Influencer Marketing Hub ). Influencer Marketing Hub ).

Linkedin 69

Linkedin Paid Search Agency Companies Best Practices 69