Sprout Social

DECEMBER 8, 2022

Playlists are a powerful (but underrated) feature you can use to grow your YouTube channel. It’s a major part of your YouTube strategy. When made strategically, playlists can help you leverage the YouTube algorithm to your advantage, influence your viewers’ choices and keep them coming back. What is a YouTube playlist?

Youtube 94

Youtube Curation Click Rate Video Marketing 94

Sprout Social

NOVEMBER 12, 2020

This is why adding subtitles to videos is such an important step when publishing your content on YouTube. Keep reading to understand why you should incorporate this into your YouTube strategy and how to add subtitles to a video. Why are YouTube subtitles important. How to add YouTube subtitles to your video.

Youtube 142

Youtube Video Marketing Budget Programs Keywords 142

Vidyard

APRIL 26, 2022

Unfortunately for creators and marketers, generating views is more challenging than ever due to the ever-increasing competition— around 30,000 hours of content are uploaded on YouTube every hour. In 2022, YouTubers must utilize the latest video tools and learn the platform’s ranking algorithm to stand out against the masses.

Youtube 95

Youtube Paid Search Agency Video Marketing User-Generated Content 95

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

Youtube 72

Youtube Features Social Media Ad Exchange 72

Zoominfo

APRIL 9, 2019

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

Youtube 100

Youtube B2B Marketing Advertising Agencies B2B 100

Salesforce Marketing Cloud

DECEMBER 6, 2023

Salesforce Admins have the power to deliver success for their companies. Practice active listening, document, and share what you hear back to your business and technical stakeholders for agreement. It takes time, effort, patience, and practice. Companies and people who choose not to innovate are eventually left in the dust.

Paid Search Agency 110

Paid Search Agency Tips Companies Work Management 110

Buffer

SEPTEMBER 8, 2022

” Outsourcing, in addition to automation (Tori shouts out Buffer as a reliable resource for the HerFirst100k team), has helped the brand grow into a multimillion-dollar company with a massive social platform reaching millions of people. ” In Practice Use a productivity framework to improve your focus.

Practices 119

Practices Product Top of Funnel Creativity 119

Vidyard

APRIL 26, 2022

Unfortunately for creators and marketers, generating views is more challenging than ever due to the ever-increasing competition— around 30,000 hours of content are uploaded on YouTube every hour. In 2022, YouTubers must utilize the latest video tools and learn the platform’s ranking algorithm to stand out against the masses.

Youtube 65

Youtube Top of Funnel Lead Scoring Lead Ranking 65

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. Vidyard suggests the following thumbnail best practices to inspire clicks: Declutter. Are your videos appearing on your website as well as on YouTube? Determine Your Goal. Try animation.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

MARCH 26, 2019

YouTube is the second largest search engine, with over 1.8 However, if you don't use YouTube for your current marketing strategy, you're not alone. small businesses use YouTube to reach their audience. In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. In fact, only nine percent of U.S.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Contently

JUNE 13, 2018

Hey, there’s no shame in it—cultivating an engaging persona takes practice. But does your company need a Pinterest, YouTube, and Reddit page? Yes, Gen Zers watch two hours of YouTube daily. Finance brands probably don’t need a YouTube page, but hotels that can make quality travel videos will benefit from one.

Social Media 158

Social Media Paid Search Agency Companies Media 158

Marketing Insider Group

APRIL 15, 2024

We’ve all seen the impact of YouTube stars and TikTok influencers. They provide targeted, practical advice that these businesses can implement quickly and see results. Mid-Market Companies For mid-market companies, B2B creators step in as thought leaders and industry trendsetters.

Enterprise Management 234

Enterprise Management B2B B2B Thought Leadership SMB 234

Webbiquity

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. Practice Proper Channel Management. This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. An effective way to circumvent this problem is to practice proper channel management.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Zoominfo

DECEMBER 20, 2018

The desire to learn and develop should be embedded in your company culture. They want to know there’s room and opportunity to progress over the course of their career with your company. When you make learning and development a company-wide priority, you create a sense of community among all employees. Keep reading!

Practices 160

Practices Best Practices Zoominfo Customer Satisfaction 160

Convince & Convert

NOVEMBER 6, 2017

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities. I disagree.

Facebook 225

Facebook Paid Search Agency Companies B2B 225

Rev

JULY 8, 2019

Have you ever found yourself in the rabbit hole they call YouTube searching one tutorial after another? I’ve been there too, and you discover that, you name it, it’s been shared and seen on YouTube. Indeed, YouTube is used as a tool to promote pretty much everything. I invite you to B2B Webinar Best Practices.

Webinar Metrics 113

Webinar Metrics B2B Marketing Practices B2B 113

Marketing Insider Group

MAY 1, 2023

52% of companies create videos to educate their audience Source: Wistia Tutorials and explainer videos are especially helpful in educating audience members about your business’s products and services. YouTube has more than 2.5 Video Marketing Best Practices 20. Video uploads have increased by 263.4% Video Marketing Channels 15.

Statistics 316

Statistics Video Marketing High Quality Lead Stats 316

Marketing Insider Group

JULY 14, 2021

Every minute, about five hours of content makes its way to YouTube. Others produce videos for search engines, private companies, or TikTok. However, it’s vital for them to start establishing some best practices when it comes to current—and future—content use and monitoring. Best Practices for Content Creators.

Work Management 358

Work Management Tips Copyright Marketing Management 358

illumin

APRIL 23, 2024

These advertisers use Earth Day as an opportunity to highlight initiatives and promote meaningful action within their companies and the wider community. In this ad, the company uses celebrities to spread its message and update its customers on the status of its 2030 goal.

Paid Search Agency 52

Paid Search Agency Ads Best Practices Youtube 52

Oktopost

MARCH 31, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary Sarah Hankins takes the hot seat on this episode of Behind the Post with host Alina Dallal to talk all things employee advocacy at CBIZ. She’s even on LinkedIn even in her dreams.

Budget Programs 91

Budget Programs Paid Search Agency Impressions Training 91

Rev

JUNE 21, 2019

The answer to that question is this: a B2B Case Study can be just what your business needs to prove credibility, convince your prospect why your company is the best, and how it got there. A case study is an analysis of a real result your company achieved. After all, we are a knowledge-based society, and knowledge, my friend, is power.

Case Studies 114

Case Studies Case Study Studies Practices 114

Oktopost

APRIL 6, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Marketing & Strategy 118

Marketing & Strategy Transparency Budget Programs Paid Search Agency 118

Biznology

AUGUST 2, 2019

Last month, I wrote about some best practices that help to smooth the upfront work that leads to better productions. This comes up sometimes with companies launching their first B2B marketing videos, because it’s so easy to upload an mp4 file and put an HTML5 <video> tag around it. Don’t host your own video. Think about re-use.

Screencast 116

Screencast Video Marketing Practices Best Practices 116

KoMarketing Associates

JULY 11, 2019

LinkedIn relaunched their Company Pages as LinkedIn Pages last November. The relaunch included a number of new features and upgraded features that let B2B marketers manage a company page on LinkedIn more effectively than before. Make Sure Your LinkedIn Company Page is COMPLETELY Filled Out. Add your company size.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

Martech Advisor

JANUARY 6, 2020

In this article, we discuss what real estate social media marketing is, advantages of using social media, and six best practices for realtors to follow while using social media to promote their brand and products. 6 Best Practices for Real Estate Social Media Marketing in 2020. Table of Contents. Example of a Descriptive Post.

Social Media 110

Social Media Social Marketing Practices Media 110

Webbiquity

FEBRUARY 28, 2023

Long gone are the days when B2B companies delivered software on physical media or relied on catalogs to reach their ideal target audiences. Use of Artificial Intelligence Artificial intelligence (AI) and machine learning (ML) have transformed B2B eCommerce marketing, enabling companies to deliver a more tailored experience to their clients.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Brandpoint

JANUARY 21, 2021

James Marable is an Employer Brand Leader at Eli Lilly and Company , a pharmaceutical company headquartered in Indianapolis. The following week there was a lot of uncertainty as to what our company would do, but our CEO Dave Ricks stepped up and charted our direction as an organization.

Paid Search Agency 143

Paid Search Agency Video Marketing Peer-to-peer Brand Identity 143

Vidyard

JULY 7, 2014

Videos are snack-sized, convey your company’s implied persona, and are irresistible to prospects who want to consume info quickly. Today I want to take a look at Wishpond , a B2B company offering simple tools for creating epic marketing campaigns. leaving YouTube to cruise around their branded content instead!)

Youtube 50

Youtube Paid Search Agency Ads Practices 50

The Lead Agency

MAY 18, 2022

There are two crucial stages of aligning your video with the right practice to target your customer base. As these videos aren’t a hard sell, they do well in introducing your company to customers in the initial stages of the marketing funnel. Here’s how to make the most out of your B2B video marketing strategy. Conclusion.

B2B Marketing 62

B2B Marketing Top of Funnel Video Marketing Marketing & Strategy 62

Webbiquity

OCTOBER 22, 2020

As the owner of your business, you are the face of your company. Consider whether you could benefit from working on your composure (you can practice in front of a mirror). This free advice can be a great way of building trust in your company and can help generate new business. Contributed post. Gain personal qualifications.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

The Lead Agency

MAY 18, 2022

There are two crucial stages of aligning your video with the right practice to target your customer base. As these videos aren’t a hard sell, they do well in introducing your company to customers in the initial stages of the marketing funnel. Here’s how to make the most out of your B2B video marketing strategy. Conclusion.

B2B Marketing 62

B2B Marketing Top of Funnel Video Marketing Marketing & Strategy 62

Optinmonster

DECEMBER 4, 2019

But where do you start and how do you know which digital marketing best practices are going to result in success for your business? Digital Marketing Best Practices. All smart marketers know that using videos is one of the best digital marketing best practices. Use Videos to Increase Visitor Engagement.

Paid Content 89

Paid Content Practices Top of Funnel Work Management 89

Sword and the Script | B2B

MARCH 19, 2024

Much of the content B2B marketing produces overpromises and underdelivers – and that happens when we consider company needs before customers “Caring, when it comes to marketing, is respecting one’s time,” says Gary Vaynerchuk. “I However, that’s not what happens in practice. I think we don’t respect consumers’ time.”

B2B Marketing 90

B2B Marketing B2B PR Paid Search Agency 90

Marketing Insider Group

DECEMBER 8, 2021

This makes it almost impossible for B2B and tech companies to reach this audience with relevant content. In the early days of social media, building customer communities was common practice for all brands that had a Facebook page and Twitter account. They don’t navigate the buyer journey in any linear fashion. Don’t worry.

Enterprise Management 313

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 313

Webbiquity

DECEMBER 6, 2022

million photos and videos shared daily on Instagram; 694,000 hours of YouTube videos streamed by users; and. In what seems like a gap in the research, YouTube doesn’t appear on the list of the top seven B2B social media tools. Look outside the company for help with interviewing, writing, and technical production.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Bannerflow

JUNE 1, 2023

The company plans to onboard high-profile public figures and leverage its vast user base through apps like Instagram, Facebook, WhatsApp, and Messenger. Chinese-owned companies are required to share their data with the Chinese government upon request. The future of social media and generative AI remains intriguing yet uncertain.

Social Media 98

Social Media Media Youtube Paid Search Agency 98