Remove portal relationship
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How Australian companies can offset labor shortages with e-commerce

Sana Commerce

This blog will cover the Australian labor shortage crisis, why e-commerce has been an unexpected solution for B2B companies, and how organizations can leverage their tooling to survive and scale during times of market instability. Here’s a look at how this has worked with two companies in the region: 1.

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Decoding B2B portals: Your gateway to e-commerce success

Sana Commerce

B2B portals, not to be mistaken with B2B e-commerce, is a term that often pops up in conversations surrounding digital transformation. But what exactly is a B2B portal, and how does it relate to the broader realm of e-commerce? What are B2B portals? B2B Portals vs. e-commerce sites: what’s the difference?

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The Complete Guide to Channel Sales

Salesforce Marketing Cloud

This approach helps companies accelerate sales and grow revenue without adding to their headcount, a move that’s increasingly important during economic uncertainty. In channel sales, companies (here we’ll call them vendors) sell through intermediaries. Many companies use a mix of direct and indirect sales.

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Boosting Your CLG Game: Why Your Website Matters

Heinz Marketing

Account Management Portals: These are everywhere now. To make an impact, a customer-focused account management portal not only provides access to order history, invoices, support tickets, but also incorporates relevant news and resources that help each customer get more out of your product/service.

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9 account based marketing (ABM) tactics to help maximize your ROI

Rev

Account based marketing (aka ABM) is a B2B-focused marketing strategy that puts customer relationships at the center of its efforts. It’s a way for you to build more profitable customer relationships and increase your sales pipeline with high-fit target accounts. What is account based marketing? What’s that?

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Employees With Disabilities Deserve Better – Here’s What Companies Can Do

Salesforce Marketing Cloud

Town and I discussed the important work that AAPD is doing and the ways in which companies can, and should, become more accessible to talent with disabilities. Over the past year, Salesforce has established relationships with a wide range of nonprofits, agencies, and resource hubs to help close the employment gap for people with disabilities.

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Old B2B Marketing Tactics that Still Work Today

Navigate the Channel

Today, as communication portals have been invented and streamlined, the inside sales rep gig has expanded – but the essentials of the position remain the same. In every new technology that you consider, make sure that you are creating a one-on-one relationship with the recipient. FAQs How has the role of inside sales reps evolved?

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