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What is PDCA? (and Why It Matters for Marketers)

Marketing Insider Group

If you’re not part of a company-wide Agile transformation, you can start by bringing PDCA into potential areas of improvement on the team level. During the Plan ning phase, assess the problem, consult with sales and come up with a hypothesis (e.g. “If It’s simple to embed within a wide variety of processes, and it yields fast results.

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7 Successful Female-Owned Tech Companies and the Founders’ Grit

Zoominfo

The company isn’t Bianchini’s first rodeo. In 2004, she co-founded Ning, another custom content creation platform. Ning attracted 100 million users within its first three years. Marc Andressen co-founded Ning and Glam Media purchased the company in 2011.). Cliff Obrecht, who serves as the COO, co-founded Canva.).

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Eight questions to ask before replatforming your ecommerce ecosystem

ClickZ

The initial three questions focus on determining where your company stands right now in term customer expectations and your current CX capabilities. The initial steps should focus on determining where your company stands right now in terms of customer expectations and your current CX capabilities.

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Neuromarketing Books for Marketing to Brains

Writing on the Web

There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers. However, much of it seems to promote the services of their company. Here are a few of my favorites: Neurofocus.com: The Neurofocus CEO, A.K. Well, of course it would. Do not miss this book!

Ning 100
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7 Successful Female-Owned Tech Companies: Stories of the Founders’ Grit

Zoominfo

The company isn’t Bianchini’s first rodeo. In 2004, she co-founded Ning, another custom content creation platform. Ning attracted 100 million users within its first three years. Marc Andressen co-founded Ning and Glam Media purchased the company in 2011.) Dell EMC acquired VMWare in 2004 and is the parent company.)

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Campaigns to Conversations

Ambal's Amusings

Firms will build online communities by collaborating with a content partner, using an existing platform such as Ning, or creating their own. Listed companies will have to figure out relevance of terms like “silent period” and ‘selective disemmination” in this media.

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Neuromarketing Books for Marketing to Brains

Writing on the Web

There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers. However, much of it seems to promote the services of their company. Here are a few of my favorites: Neurofocus.com: The Neurofocus CEO, A.K. Well, of course it would. Do not miss this book!

Ning 100