relationship 
Customer Experience Matrix
JANUARY 5, 2010
I’m pleased to report that the 2010 edition of the Raab Guide to Demand Generation Systems is officially available today, with updated entries on all vendors (alphabetically: Eloqua , Manticore Technology , Market2Lead , Marketbright , Marketo , Neolane and Silverpop Engage B2B ). New user interfaces. So much for 2009.
Webbiquity
JANUARY 27, 2011
Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. However, as your company grows, your marketing activities might need to scale as well. FTC Disclosure: Webbiquity has no financial relationship with any of the vendors mentioned in this post. Guest post by Lauren Carlson.
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Customer Experience Matrix
MARCH 5, 2009
Eloqua Manticore Technology Market2Lead Marketbright Marketo Neolane Silverpop Engage B2B complex 11 8.5 Every company has a specific set of needs that are addressed by a specific set of features. 0 fax (special relationships with broadcast fax vendors) 1 0 0.5 0 fax (special relationships with broadcast fax vendors) 1 0 0.5
Customer Experience Matrix
MARCH 8, 2011
It followed $33 million in earlier funding since the company was founded in 2006. It’s selling to small and mid-size companies and business-to-business marketers, who are just dipping their toes into marketing automation. But HubSpot plays in a different pond, where the frogs are more numerous and much livelier.
Customer Experience Matrix
FEBRUARY 13, 2009
Back in early January I posted a discussion on treatment of Company-Level Data in Demand Generation Systems. My original approach in the Guide had simply been to ask vendors whether they had a separate company table in their system. Ok, now for the company-level data itself. Yesterday the final answer trickled in.
Customer Experience Matrix
MAY 15, 2008
Over the past few months, I’ve had conversations with “demand generation” software vendors including Eloqua , Vtrenz and Manticore , and been on the receiving end of a drip marketing stream from yet another (Moonray Marketing, lately renamed OfficeAutoPilot ). However, those analytics are not yet in place.
LeadSloth
JANUARY 12, 2010
3) It’s all about the buyer now, so why are you still writing about “my company this, my company that&# ? (4) Christoper Doran , CMO, Manticore Technology. Christoper Doran, CMO, Manticore Technology ( @cdoran ). Manticore Technology wishes you a full-funnel in 2010. The Contributors. Demand Generation?
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