The Effective Marketer

AUGUST 5, 2010

The reality is, more and more companies are adopting practices like these (especially telecommuting and flex hours) because technology is such that not only allows you to do it, but makes you more productive. But companies don’t offer these nice perks just because they are run by nice people. Like Be the first to like this post.

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. I've got it all decked out with columns, tabs, subjects, friends, you name it Google Reader - still the easiest RSS reader going. Look at the other top experts in the Lead Generation section of LinkedIn. Look at the other top experts in the Lead Generation section of LinkedIn.

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

The Effective Marketer

JULY 16, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Don’t Forget Your Company History The recent advent of the lost NASA tapes (they lost the original tapes from the Apollo 11 mission, the first Moon landing, then found out that they had all been erased) got me thinking.

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

Content Marketing Institute

DECEMBER 7, 2018

It helps you garner and follow up on leads and helps prospects through the sales and after-sales processes. But data shows that companies are spending far too much time producing emails. According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. research Click To Tweet.

Automation 99

Automation Marketing Automation Services Work Management Marketing Analytics Tools 99

markempa

DECEMBER 30, 2008

When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. I started blogging because I wanted to share with everyone what I thought were useful B2B lead generation ideas, tips, and resources – material that I was already freely giving to my clients.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

The Point

MARCH 29, 2012

Capturing new subscribers is one of the most efficient ways to convert random visitors into loyal readers that you can nurture over time and eventually turn into actionable sales leads. Just be sure to offer the reader as many subscription options as possible, and at a minimum: Email, RSS, and Twitter. Share this blog!

RSS 100

RSS Paper Case Study Case Studies 100

Scoop.it

JULY 13, 2023

Attract clients and feeds publicity- Unlike lead generation tools, thought leadership doesn’t convert prospects directly. However, YouTube or LinkedIn users prefer slightly longer form content. RSS feeds offer an easy way to stay updated with every piece of content a site has published.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Valasys

FEBRUARY 20, 2023

Working collaboratively with teams and clients is vital as many companies strive towards centralizing processes, automating tasks, and improving productivity. They are renowned for their content curation, organization, scheduling, monitoring, and RSS integration. Pricing Their basic one-user plan starts from $25.50

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Valasys

JULY 20, 2020

The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms. Periodically, several leading B2B organizations look for altering the follower’s count of the brand on social platforms. LinkedIn is adept by experts and businesses. Organic Brand Reach.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. Google Reader - still the easiest RSS reader going. LinkedIn Q&A - to maintain my top Lead Gen Expert status and to accept invites and other LinkedIn goodness. Company Facebook Fan Page - post some value. Fast Company Blog - share an article.

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. Google Reader - still the easiest RSS reader going. LinkedIn Q&A - to maintain my top Lead Gen Expert status and to accept invites and other LinkedIn goodness. Company Facebook Fan Page - post some value. Fast Company Blog - share an article.

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

Scoop.it

MARCH 18, 2021

Let’s take the example of a marketing software company. Click on Add more+ to connect any social channels you want: Twitter, LinkedIn, Facebook Page, LinkedIn Company Page, Buffer, Pinterest, Yammer, or Tumblr. You can add: RSS feeds. Tweets from a Twitter user. Tweets from a Twitter list.

Process 53

Process Optimization Curation RSS 53

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. feature=mhee.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

NuSpark Consulting

NOVEMBER 16, 2011

So I was reading with some interest the 2012 B2B Marketing Benchmark Report from Marketing Sherpa because I always like to see B2B marketers’ top challenges in their businesses, which not surprisingly, is generating quality leads. 78% of their biggest challenge is generating quality leads. Generate Leads: 46%. . Of course! .

Paid Search Agency 100

Paid Search Agency Lead Generation Lead Scoring Lead Ranking 100

EveryoneSocial

DECEMBER 21, 2020

Employees are likely to cite breakdowns in communication as the cause of most failures at work, so there is a great opportunity to improve how information is made available at companies today. Users can directly connect their LinkedIn, Twitter, and Facebook networks and simply share to their own social platforms.

Transparency 98

Transparency Newsletter RSS User-Generated Content 98

Hubspot

NOVEMBER 18, 2011

Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. To be honest, it's very difficult to find many examples of companies using LinkedIn Company Pages to their fullest potential.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Webbiquity

MAY 4, 2010

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Use Twitter. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. SEO the blog.

RSS 100

RSS Digg Tagging Blogger 100

Hubspot

MARCH 20, 2012

Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Needless to say, I couldn't find enough examples to create a compelling post, so in my dismay, what I actually ended up writing was, " 11 Reasons Your LinkedIn Company Page Sucks.".

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

The Effective Marketer

FEBRUARY 22, 2011

You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

The Effective Marketer

AUGUST 2, 2010

The problem is, when a company does very well with a campaign, others come and try to copy the same formula thinking it will also yield higher numbers, but no! Why is it that one company fails miserable while the other gets it right? You can follow any responses to this entry through the RSS 2.0 United States License.

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

Customer Experience Matrix

DECEMBER 8, 2011

Social media monitoring: watching social media for mentions of the company or other topics and responding when appropriate. This is harder than monitoring since it requires linking social identities to marketing leads and connecting to the social system’s API.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

The Effective Marketer

JANUARY 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Choosing an Email Marketing Software Who’s the best email marketing company/software? The important thing is to lead with the analytics side before throwing the qualitative evaluation into the mix.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

The Effective Marketer

MARCH 24, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Why Sales and Marketing Don’t Get Along Talk to marketing mangers and sales managers about their biggest complaint and you will likely hear “They don’t follow up on leads!&# from the sales guy.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

MAY 7, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Explaining Social Media If you need to explain what social media is and the impact it can have in your company or industry, the slideshow below might help. You can follow any responses to this entry through the RSS 2.0

Social Media 100

Social Media Media Work Management Marketing Automation Services 100

Webbiquity

DECEMBER 20, 2011

In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. company website, newsletters, syndication sites). Number of RSS subscribers (regular readers). Six Twitter Metrics. Six LinkedIn Metrics. Number of company followers. Influence (e.g.,

Social Media 100

Social Media Media Lead Scoring Lead Ranking 100

The Effective Marketer

SEPTEMBER 29, 2010

Number of leads generated? If you see another company being successful (however you define success) and you try to apply the same method, can you guarantee you will also achieve success? A B2B company applying tactics used by B2C companies can be very successful but only after some necessary translation is done.

Marketing Budget 100

Marketing Budget Work Management Marketing Automation Services Marketing Management 100

The Effective Marketer

JANUARY 7, 2011

Big companies and small companies have different needs, and so their briefs are also formatted differently. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Creativity 100

Creativity Planning Work Management Marketing Management 100

Adobe Experience Cloud Blog

JANUARY 26, 2011

Today’s demand generation has created a long cycle in online lead nurturing. The influence of social media is a cornerstone to opening the door to new leads and bolstering existing ones. Colleagues and customers who can vouch for your quality of service and be a source of leads expand your credibility, too.

Linkedin 48

Linkedin Demand Generation Agencies B2B RSS 48

Webbiquity

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Influence: a.k.a.

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

The Effective Marketer

MAY 10, 2010

More recently even Twitter mascots have been showing up as a company’s public face. The company reported $9.7 You can follow any responses to this entry through the RSS 2.0 They are one of the most powerful marketing tools a company can use to build a strong brand, if they are designed and deployed the right way.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Biznology

FEBRUARY 29, 2012

First, get busy on LinkedIn. You, your company, and all your employees need to take maximum advantage of the exposure. Your LinkedIn to-do list looks like this: Fill out your profile 100%. LinkedIn will prompt you on how to make sure every element is captured. Here’s a simple plan of attack.

B to B 80

B to B Social Media Media Thought Leadership 80

NuSpark Consulting

JULY 15, 2011

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Our approach to lead generation beings with a message strategy. From there, the lead generation plan is developed, followed by lead nurturing.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Our approach to lead generation beings with a message strategy. From there, the lead generation plan is developed, followed by lead nurturing.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Chris Koch

JANUARY 22, 2010

I wish I could say that social media leads to sales. We need to believe that more engagement between our companies and the people we want to reach is a good thing that ultimately leads to sales—but down a long, narrow, winding path with a few jumps between cliffs thrown in there. And it leads back to the problem we have with PR.

Social Media 100

Social Media ROI Lead Ranking RSS 100

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. When you post a video, make it easy for viewers to share via Facebook, LinkedIn, Twitter, Pinterest, email, and embed codes on their own blogs. Using Videos for Lead Generation.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

The Effective Marketer

DECEMBER 8, 2010

How do you setup your scoring system for inbound leads? How do you get a feedback loop established with sales so that you can get better at scoring your leads? Most companies start off with one track for their automation and nurturing programs and expand with time. Join the LinkedIn group and attend the next event!

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Planning Work Management 100

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Twitter tip: Keep your network updated as to where you are.

Social Media 100

Social Media Web 2.0 Media Blogger 100