FunnelEnvy

OCTOBER 17, 2022

You already know landing pages matter. The key to a successful landing page is giving page visitors what they want while also having them take desired actions that move them through your funnel. What happens before and after a user visits your landing page?

Landing Pages 76

Landing Pages Optimization B2B Top of Funnel 76

Unbounce

JULY 6, 2021

We’ll help you tackle one piece of the branding puzzle with advice on building a startup landing page. These pages can be a key part of your online brand and digital strategy if you build them with meaning. Let’s cover the main goals of a startup landing page and must-have elements to include. just features).

Landing Pages 142

Landing Pages Startups Examples Ad Building 142

Unbounce

MARCH 2, 2020

SaaS landing pages have changed a lot over the last 10 years. To get the best possible conversion rate in 2020, you need to explain the complexities of your software without boring the pants off your prospects. But while SaaS landing pages have come a long way, there’s still plenty of room for improvement.

Landing Pages 145

Landing Pages Top of Funnel Work Management Sample 145

Unbounce

AUGUST 4, 2021

When you’re crafting words for your landing page, you’re not just writing. Every character could make or break your landing page. After analyzing the most influential elements for conversion in 40,000 landing pages, Unbounce found that copy (28%) influenced conversion more than two times as much as design (13%) did.

Landing Pages 144

Landing Pages Work Management Copywriting Marketing Management 144

Unbounce

FEBRUARY 11, 2021

A marketer’s job isn’t done once a visitor converts on a landing page. Even the landing page itself has more work to do before we can start giving ourselves a high-five for scoring a conversion. There’s no such thing as a one-size-fits-all landing page. Far from it. That’s life.

Landing Pages 145

Landing Pages Lead Ranking Lead Scoring Paid Search Agency 145

Unbounce

JULY 22, 2020

In this article, we’re going to discuss how dedicated Facebook landing pages help you capture more of these near-miss conversions. Along the way, we’ll highlight ways you can optimize your pages to make ’em more impactful and share some examples of digital brands who’re doing it right.

Landing Pages 145

Landing Pages Facebook Examples Marketing Management 145

Unbounce

APRIL 15, 2021

Wherever you land on this spectrum, the pandemic shake-up means that the competition you face is fiercer than ever before. And that’s why it’s never been more important to ask yourself this question: “What’s a good, bad, or average conversion rate for my landing pages?”. How do your pages stack up against the competition?

Landing Pages 145

Landing Pages Conversion Rate Advertising Benchmark Conversion 145

Unbounce

FEBRUARY 25, 2020

It’s the kind of mega-growth story anyone starting a software-as-a-service (SaaS) company dreams about. You pitch at a local startup event, which lands you in a growth accelerator, which also leads to your first seed funding. You spend that money hiring and building out the software.

Landing Pages 136

Landing Pages Account Based Marketing ABM Lead Scoring 136

BenchmarkONE

MAY 13, 2020

The right landing page can make all the difference. Among B2B companies, 68% use strategic landing pages to acquire new leads , with more landing pages directly correlating to more conversions. Our new Landing Page Builder makes it easier than ever to create landing pages.

Landing Pages 70

Landing Pages Work Management Marketing Automation Services Ad Building 70

Hubspot

JULY 30, 2020

Sometimes, though, I come across an ad that's seamless — They're quick to grab my attention, and it tells me everything I need to know when I reach the landing page. The landing page wasn't busy. All the page had was text, an image, and a CTA. As far as Facebook landing pages go, this one was great.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Webbiquity

NOVEMBER 22, 2022

Black Friday and Cyber Monday 2022 promotions make this an excellent time to take stock of your business software toolbox. Identify sudden changes in the discussion volume to protect your company image. Email Marketing Software. Landing Page Builders. Have the tools in your marketing technology matrix kept up?

Marketing Management 149

Marketing Management Software Marketing Analytics Tools Business 149

Unbounce

MAY 19, 2020

Other companies have seen a higher demand for their products and services. Productivity-related SaaS companies like Slack, Zoom, and Trello are seeing sales boosts because their business is crucial for work-from-home environments. You’ll also want to create the resource itself, whether that’s a blog post, web page, or landing page.

Landing Pages 145

Landing Pages Ad Building Work Management Marketing Proposals 145

Optinmonster

MAY 10, 2021

Do you want to learn how to make an Instagram landing page for your website, but you’re not sure how to get started? An Instagram landing page is a dedicated page on your site where you send traffic from your Instagram account. Why Do You Need an Instagram Landing Page? Coming soon. Maintenance.

Landing Pages 72

Landing Pages Optimization Template Marketing Analytics Tools 72

Unbounce

NOVEMBER 22, 2018

We all know how effective a short, concise landing page can be. But there are benefits to building long-form pages too. For starters, longer pages can provide in-depth info visitors need to make informed decisions, helping you attract more qualified leads from the start. Click the image above to see the full page.

Landing Pages 111

Landing Pages Examples Budget Programs Click Rate 111

Act-On

OCTOBER 4, 2023

That’s where marketing analytics software comes in. Whatever software you use, gathering the right insights is key to improving performance. email send reports, landing page visitor reports). Let’s go through some use cases for marketing analytics software. Then segment audiences by company size, geo, or industry.

Marketing Automation Services 151

Marketing Automation Services Analytics Software Deliverability 151

Unbounce

MAY 29, 2020

Imagine you’re an ecommerce business using landing pages to sell sweaters for miniature pigs. After all your optimization efforts, your landing pages now convert at 3.57%. Heck, how would you even know if a 30% conversion rate is any good for pages in your industry? Not clear enough?

Landing Pages 145

Landing Pages Conversion Rate Conversion Advertising Benchmark 145

Optinmonster

APRIL 21, 2021

Do you want to learn how to create a webinar landing page that converts, but you’re not sure where to start? Creating a dedicated landing page for your webinar can help you get more participants and build excitement with your target audience. Do You Really Need a Webinar Landing Page? Optin-in pages.

Landing Pages 64

Landing Pages Webinar Metrics Examples Template 64

Hubspot

JUNE 3, 2020

While reading through the post, I noticed an offer for a free ebook about the same thing, and by clicking on it, I was taken to a new page. This page let me know what was in the ebook, how to download it, and the benefits of this content. First, I noticed that this landing page was simple.

Landing Pages 98

Landing Pages Template Paid Search Agency Acquisitions 98

Unbounce

AUGUST 13, 2019

The nature of the software as a service (SaaS) model is that your customers need to resubscribe every month (or year, depending). Without the capacity to build landing pages and collect leads on your own, it can be a struggle to turn your hard-earned traffic into new subscriptions. How did Taylor and her team pull it off?

Landing Pages 111

Landing Pages Lead Ranking Top of Funnel Cost per Acquisition 111

Unbounce

DECEMBER 10, 2019

For instance, if you have core assets (like a webinar, newsletter, or demo page) that you routinely drive prospects to, you can make these work year-round by creating some landing pages that run on auto-pilot. The “We Solve Your Problem” Long-Form Landing Page. The “Weekly How To” Webinar Landing Page.

Landing Pages 96

Landing Pages Top of Funnel Examples Paid Search Agency 96

Hubspot

AUGUST 30, 2019

In a world where virtually every business has a website, creating a positive first impression when your target audience members click on your site via the search engine results page (SERP) is critical. That’s because your landing page is your site’s “destination page”, or the first page that visitors land on when they open your site.

Landing Pages 77

Landing Pages Design Buyer Personas Paid Search Agency 77

Unbounce

MARCH 10, 2022

Lucky for you, there’s a whole bunch of handy tools and software for PPC agencies that can help you get a leg up on the competition. Unbounce is a conversion intelligence platform made to help you build landing pages that convert for your clients. . The first key feature is Smart Builder. Pricing : Starts at $89 per month.

Paid Search Agency 131

Paid Search Agency PPC Budget Programs Work Management 131

Adobe Experience Cloud Blog

SEPTEMBER 14, 2017

You don’t see great landing pages often. The average landing page converts somewhere between 2 and 5 out of every 100 visitors. That means there’s a lot of not-so-great landing pages out there. Before you set out to create a great landing page it’s important to know what your prospects want.

Landing Pages 134

Landing Pages Tips Ideal Customer Profiles Marketing Prospects 134

Unbounce

JANUARY 10, 2019

We’re only given a small number of characters on search engine results pages (SERPs), so we have to make them count. When writing copy, it’s important to think about the experience your visitor is having from query, to ad copy, to landing page. What about the landing page? Keywords in Landing Pages.

Landing Pages 145

Landing Pages Paid Search Agency Ads Google 145

Hubspot

JUNE 10, 2019

When it comes to turning web visitors into leads, 68% of B2B CEO’s use strategic landing pages as part of their strategy. A strong landing page usually offers your website’s visitors a resource, such as a piece of content, in exchange for contact information. 15 Free Professionally-Designed Landing Page Templates.

Landing Pages 77

Landing Pages Template Design Hubspot 77

Hubspot

JUNE 4, 2019

Yes, marketers, we’re talking about landing pages. Whether you’re a blogger, social media marketer, or paid marketer -- you have a healthy relationship with the landing page. Sometimes, you might go through rough patches where you wonder why landing pages exist. Squeeze Page. Squeeze Page.

Landing Pages 101

Landing Pages Top of Funnel Campaigns Work Management 101

Optinmonster

MARCH 7, 2024

Are you looking to find the best eCommerce personalization software for your site? To help you easily choose the right one for your eCommerce store, I tested some of the most popular personalization software for eCommerce. In this article, I’ll show you some of the best eCommerce personalization software on the market.

Enterprise Management 61

Enterprise Management Marketing Automation Services eCommerce Marketing Management 61

ClickZ

OCTOBER 19, 2020

30-second summary: With all the tools and software available, it can be hard deciding on the right one for your business. Even though you are utilizing automation, your company does not have to be a robot. It does not do you any good to have software if you do not know how to use it. Humanize your company.

Marketing Automation Services 124

Marketing Automation Services Marketing Management Marketing Automation Software 124

ConvertKit

MARCH 25, 2019

When you need more room to highlight the benefits and features of what you are offering, creating a landing page can be the perfect solution. Unlike an email sign up form, you can customize a landing page that fits any device screen. How to create a landing page that builds your email list.

Landing Pages 72

Landing Pages Top of Funnel Opt-out Opt-in 72

Hubspot

MAY 14, 2019

If you could do one thing to dramatically improve your marketing ROI today, would it be to use landing pages on your website ? If you're trying to generate leads for your business, and you don't have at least a few landing pages on your website, you're missing out on a key opportunity to turn website visitors into something more.

Landing Pages 69

Landing Pages Ad Exchange Lead Capture Mobile Advertising 69

TrustRadius Marketing

OCTOBER 27, 2022

The software your team needs comes with a vendor relationship you’re going to foster, and like in real marriage you need to choose the right one. The vendor selection process refers to when a business identifies a need and seeks out a new software vendor to reach their goals. Otherwise, you’re in for a messy divorce.

Enterprise Management 98

Enterprise Management Work Management Vendors Budget Programs 98

Unbounce

OCTOBER 31, 2018

B2B products and services can be difficult to fully capture on a landing page—we know from experience. Whether it’s defining your conversion goal, ordering your page sections, or writing copy that resonates, it’s not always a walk in the park. Click image to see the full page.). PIM on Cloud.

Landing Pages 108

Landing Pages Digital Asset Management Examples Work Management 108

Contently

OCTOBER 18, 2022

There’s no doubt about it: The customer-obsessed company wins. Companies that conduct frequent research grow up to 70 percent faster and are almost 50 percent more profitable than firms that don’t. So, why do so many companies—from startups to enterprises—skimp on it? Writing killer landing page copy.

Research 156

Research Paid Search Agency Companies Marketing Budget 156

LeanData

MAY 16, 2022

Post-pandemic studies show that the majority of B2B buyers are well into the Consideration phase of their buying journeys before they reach out to a company and its representatives. An integral part of that required inbound buying experience is being facilitated by automated scheduling software solutions. . What is scheduling software?

Work Management 96

Work Management Marketing Management Software Automation 96

Optinmonster

DECEMBER 14, 2021

That way, you can choose which tools are suitable for your own company, and you’ll soon be generating more leads and making more sales. And at the end of the post, we’ll also share the top 5 qualities you should be looking for in any lead generation software you choose. What Is a Lead Generation Software/Tool?

Marketing Automation Services 125

Marketing Automation Services Budget Programs Enterprise Management Work Management 125

Webbiquity

OCTOBER 23, 2019

LinkedIn advertising is a powerful channel for any B2B company looking to reach relevant audiences based on their profession. Here’s how you can upload audience lists to LinkedIn to target users of any software (or specific technology) that’s relevant to your business. Which software is relevant to use for targeting?

Work Management 134

Work Management Marketing Management Linkedin Paid Search Agency 134

Martech

JULY 20, 2023

“We flip the model, so rather than a candidate applying to the job, the company applies to the engineer.” “The central thesis of our business is that effectively every company is now a technology business,” he told us. The post If every company is now a technology company, how should they hire tech talent?

Paid Search Agency 87

Paid Search Agency Companies Advertising Agencies Acquisitions 87