Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. I've got it all decked out with columns, tabs, subjects, friends, you name it Google Reader - still the easiest RSS reader going. Comment on a few relevant articles Hubspot Dashboard - finds daily chores for me to do around blogging, keywords, search rankings, etc. I'm in good company!

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

Scoop.it

MARCH 18, 2021

Let’s take the example of a marketing software company. Click on Add more+ to connect any social channels you want: Twitter, LinkedIn, Facebook Page, LinkedIn Company Page, Buffer, Pinterest, Yammer, or Tumblr. You can add: RSS feeds. Tweets from a Twitter user. Tweets from a Twitter list. This is a Scoop.it

Process 53

Process Optimization Curation RSS 53

NuSpark Consulting

NOVEMBER 16, 2011

So I was reading with some interest the 2012 B2B Marketing Benchmark Report from Marketing Sherpa because I always like to see B2B marketers’ top challenges in their businesses, which not surprisingly, is generating quality leads. 78% of their biggest challenge is generating quality leads. Generate Leads: 46%. . Of course! .

Paid Search Agency 100

Paid Search Agency Lead Generation Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. Google Reader - still the easiest RSS reader going. Hubspot Dashboard - finds daily chores for me to do around blogging, keywords, search rankings, etc. LinkedIn Q&A - to maintain my top Lead Gen Expert status and to accept invites and other LinkedIn goodness. Leave a comment

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. Google Reader - still the easiest RSS reader going. Hubspot Dashboard - finds daily chores for me to do around blogging, keywords, search rankings, etc. LinkedIn Q&A - to maintain my top Lead Gen Expert status and to accept invites and other LinkedIn goodness. Leave a comment

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

Scoop.it

JULY 13, 2023

Attract clients and feeds publicity- Unlike lead generation tools, thought leadership doesn’t convert prospects directly. RSS feeds offer an easy way to stay updated with every piece of content a site has published. If a website offers an RSS feed, then you will be notified whenever a post goes up.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Adobe Experience Cloud Blog

APRIL 19, 2011

by Maria Pergolino B2B social media marketing involves a carefully planned mix across multiple channels to build relationships and increase lead generation. The same holds true when developing strategies for Twitter. To ensure the most effective return on Twitter, consider the following 9 tips for B2B marketing success: 1.

Twitter 48

Twitter B2B Marketing Tips Planning 48

Valasys

FEBRUARY 20, 2023

Working collaboratively with teams and clients is vital as many companies strive towards centralizing processes, automating tasks, and improving productivity. They are renowned for their content curation, organization, scheduling, monitoring, and RSS integration. It has a Smart Queue feature that can be used for repurposing content.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. feature=mhee.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

NuSpark Consulting

JULY 15, 2011

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Our approach to lead generation beings with a message strategy. From there, the lead generation plan is developed, followed by lead nurturing.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Our approach to lead generation beings with a message strategy. From there, the lead generation plan is developed, followed by lead nurturing.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Hubspot

FEBRUARY 26, 2019

As he progressed through his career, Braden pivoted to content marketing, where he worked as an editor at a SaaS company and then as a content manager at the world’s largest environmental services firm. I taught myself how to do keyword research and competitive analysis as an editor for HubSpot's Sales Blog.

SEO 101

SEO Marketing Analytics Tools Hubspot Lead Scoring 101

Chris Koch

JANUARY 22, 2010

I wish I could say that social media leads to sales. We need to believe that more engagement between our companies and the people we want to reach is a good thing that ultimately leads to sales—but down a long, narrow, winding path with a few jumps between cliffs thrown in there. And it leads back to the problem we have with PR.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Webbiquity

MAY 4, 2010

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well.

RSS 100

RSS Digg Tagging Blogger 100

Scoop.it

APRIL 4, 2019

This was easily amplified for companies that already used G Suite products and accounts as it made their Google+ accounts exist by default. When you applied that to a company environment, these communities provided a great platform to encourage rich, media-filled interactions, comments, and feedback. Discuss competitor news.

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

Buzz Marketing for Technology

JUNE 15, 2009

In a blog post last week, Dell revealed that it has generated more than $2 million in revenue from @DellOutlet, one of its many Twitter sites. Late last year, there were some headlines about Dell crossing the $1 million mark via Twitter and it’s only gotten bigger since then. Tags: social media Lead Generation.

Social Media 100

Social Media ROI Media Lead Gen 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Customer Experience Matrix

JULY 9, 2010

Once the audience is assembled, the site can also deliver the company’s own content and advertisements. You don’t need a special tool to scan the Internet: a simple Google Alert or Twitter search will do that for free. But you’d still need to read each article, tag it with keywords, and post it to your site.

Aggregators 120

Aggregators Marketing Automation Services RSS Classified Ads 120

Convince & Convert

FEBRUARY 26, 2013

History (and, of course, careful number crunching) has proven serious leads get seriously into his website. The leading “conversion repellents.”. This is probably the web’s leading contributor to back-buttonitis. Keyword disconnect. So keyword continuity is paramount. Conversely, keyword disconnect is lethal.

Sales Qualified Leads 160

Sales Qualified Leads Landing Pages Lead Scoring Lead Ranking 160

Biznology

JUNE 30, 2015

Here are the top social media applications I use in order to help lead my clients and my own brand through all the background noise and into the spotlight. I am surprised how much of a one-man band I have become through social media thanks to a little help from my friends. Makes sense, right?

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

The Effective Marketer

JUNE 21, 2009

Commitment : you will have to commit to spending time developing your social media strategy; it doesn’t work overnight and require backing from your company willing to let you spend time doing it. Set goals : this is important for any social media platform that your company is trying to use. and measure it religiously.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

NuSpark Consulting

OCTOBER 28, 2011

Thought leadership, SEO, lead generation? Give me some reasons how a blog on my site can contribute to lead generation and business growth”. Statistics show that the more frequent the posts, the better your lead generation. If you use keywords in your titles and first paragraphs, as well as in tags, you’ll get better results.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

The Effective Marketer

JUNE 23, 2009

Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. It doesn’t matter if you have great keywords if you lack the other elements.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But with a blog, you can create any (reasonable) number of top-level categories, and give these keyword-rich labels. Social media.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Webbiquity

JANUARY 12, 2011

Optimize company news for SEO benefit? Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Pitching on Twitter? Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner.

PR 100

PR Tools Tips Blogger 100

Biznology

MAY 19, 2015

Site Optimization : This includes copy rewriting, internal linking, keyword research, Google Analytics/ and Google/Bing Webmaster Tools integration, integration of Sitemaps, structured data, title and description rewriting and organization, image ALT tag development, site submission, and content recommendation development strategies, etc.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Online Marketing Institute

DECEMBER 23, 2010

Are All Leads Created Equal? Mar 17, 2010 at 11:34am ET by Andy Komack B2B companies crave leads. Good leads. Quality leads. This is about the leads paid for in the RFQ model. I have seen many situations where the Cost Per Lead produced via a Buyer Hub is significantly less than leads generated via PPC.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Adobe Experience Cloud Blog

NOVEMBER 28, 2011

You built your company Facebook page, LinkedIn and Twitter accounts and you sat back and waited for the prospects to bang down your door. No doubt the scope of the Internet holds thousands of potential leads but you’ve got to be smart to find them. Am I Utilizing My Keywords? Try browsing sites using various keywords.

Demand Generation 48

Demand Generation Social Media Demand Generation 48

Adobe Experience Cloud Blog

AUGUST 6, 2009

  Mike is a leading sales and marketing executive, leading the growth of Green Leads while sharing b2b demand generation knowledge with others.  When it comes to leads, quality or quantity?   Know your prospects, use tools such as LinkedIn, twitter, Google alerts. 

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

readwrite

OCTOBER 4, 2010

World-changer Evan Williams has stepped down as the CEO of micromessaging social network Twitter, the company announced today, and will pass that role to serial entrepreneur and company COO Dick Costolo. If his past performance is any indication, his promotion should be very good for Twitter. Before There Was Twitter.

RSS 40

RSS Lead Ranking Twitter Advertisements 40

Industrial Marketing Today

AUGUST 17, 2010

Optimizing your marketing content around keywords or phrases is the first step in your content marketing strategy. Keep in mind your marketing content may exist in various forms and formats; company website, blog, email campaigns, press releases, marketing collateral and social networks. He is the Founder & President of Tiecas, Inc. –

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

LEADership

OCTOBER 8, 2013

Get more website hits, build bigger subscriber lists to their RSS blog feed, attract more fans on Facebook, expand network of connections on LinkedIn, find more followers on Twitter—it’s all about quantity, numbers, traffic. Identify relevant themes and topics, not just the right keywords. It just won’t work anymore.

Conversion 40

Conversion B2B Thought Leadership Lead Scoring Lead Ranking 40

Industrial Marketing Today

JULY 23, 2010

Rule #1: Natural or organic search engine optimization (SEO) In the research phase of the industrial buying cycle , engineers and industrial buyers tend to use broad keywords and phrases that describe their current problem. This will lead to your visitors bookmarking your site for future reference and becoming a valuable resource.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Adobe Experience Cloud Blog

SEPTEMBER 23, 2010

Other respondents reported some of the most important factors in PR and marketing hiring include knowledge of emerging channels such as micro-blogging (72%), social networks (80%) and blogging, podcasting and RSS (87%). Knowing what others are saying about your industry, company and brand are essential in B2B public relations.

Public Relations 48

Public Relations Tips B2B RSS 48

Industrial Marketing Today

AUGUST 3, 2010

Some B2B marketers are using more sophisticated ROI measurement tools to track activities over the entire life cycle of a lead. For example, at Sopheon , a software provider, measures qualified leads by their source, their region, volume per region, the speed of aging, movement through the sales cycle and other metrics.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

JUNE 8, 2010

Given that, you would want to have visibility on the keyword phrases that a business owner is going to search on for a solution to the problem. You may be surprised by how different some of those terms are from those used within your company. My take: Now it is time to winnow your list from step 3.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 5, 2010

The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. Convert prospects into leads – a prospect that has made an inquiry or responded to an offer is now a lead. Your sales team must report to marketing and put these leads back into the hopper for nurturing.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60