Remove user-generated
article thumbnail

10 Ways to Increase Traffic With User-Generated Content

Scoop.it

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

article thumbnail

Why UX Design Shouldn’t Go on the Back Burner for B2B Companies

Webbiquity

Effective user experience (UX) design is just as important for B2B websites as it is for consumer businesses. To move customers from awareness to conversion, B2B business sites must be designed with a clear information architecture; provide compelling messaging and details about products and services; and establish the company’s credibility.

Design 269
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Contently

It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. The campaign was informative, inspiring, and relatable to the audience. It also encouraged companies to be proactive in handling customer complaints.

article thumbnail

5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Debate raged for a long time about whether SaaS companies really needed content marketing. In addition, SaaS companies are always playing a long game with customer acquisition, looking to create content that continually demonstrates the value of their brand so customers keep them top-of-mind when it comes time to purchase new solutions.

article thumbnail

Crowd-Powered Impact: Benefits of User-Generated Content

Valasys

UGC or user-generated content is an original and brand-specific content created to spread awareness and goodwill about the brand. In this blog we talk on everything related to UGC and answer questions like what the benefits of user-generated content are, how to utilize UGC for marketing, and where does user-generated content come from.

article thumbnail

Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

Nothing but information between links would set them apart. Ads can push organic results way down on a user’s page—especially on mobile devices—which can significantly impact the click-through rate. Google Ads are ranked by relevancy and usability to a user’s search intent. Featured Snippet. Related Questions.

SERP 273
article thumbnail

Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers.