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Writing on the Web

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Social Business Success Starts at the Top

Writing on the Web

In a recent survey done by the social media branding firm BRANDfog , respondents said that CEOs and other company leaders who use platforms like Twitter effectively are regarded more highly by customers and their employees. 71% said that brand recognition and image improved with social media savvy company leadership.

Business 100
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5 Ideas for New Business Blog Topics for a New Year

Writing on the Web

Make your own news – consider covering events related to your industry by going to them in person. Not only will you learn things for yourself, it’s a great way to create content and buzz about your industry. Tell your company story – this could even work as a series for your blog. Tell the story of how your company came to be.

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5 Uses for Your Business Blog

Writing on the Web

Company and Industry News. If you’re hosting a company blog for communication purposes, include posts about company and industry news. A company blog gives you the platform necessary to correct misinformation or to take responsibility for a company blunder on your own terms. Recruitment. Web Traffic.

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4 Reasons to Publish on a LinkedIn Blog

Writing on the Web

According to Business 2 Community , in-depth content works best, don’t hesitate to write very detailed and specific posts about your industry. Her company SerenityVA will help you succeed with social media and LinkedIn, including what you need to know about posting to your LinkedIn blog.

Linkedin 100
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How to Create a White Paper: Get Found Online and Grow Readership

Writing on the Web

A white paper is like a combination of interviews, background research (specific to industry), and persuasive stories. They don’t care about the research literature as much as they care about stories from real people who experience coaching and companies who get bottom line profitable results. What do you think?

Paper 100
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Engage Your Blog Readers with Meaty Content

Writing on the Web

One thing you can do is set up an RSS feed for Google News to alert you to interesting stories about developments in the industry. Since many blog readers are interested in consumer information, consider reviewing the Top 10 Payday Loan Companies for your readers. How can you make meaty posts about this topic?

Content 100
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The Experts on How to Get a Book Published

Writing on the Web

Personally, I’m not trying to get a book published, but many of my clients are and I want to as informed as possible about the book publishing industry which is changing so rapidly. Her company New Shelves Distribution , offers many essential services. She is funny, direct, and honest.