SmartBug Media

APRIL 26, 2022

According to research done by Frederick Reichheld of Brain & Company, increasing customer retention rates by 5 percent increases profits by 25 percent versus acquiring a new customer (which can cost five times more than retaining an existing customer). HubSpot Sales & Service Tools You Can Use for Customer Retention & Renewals.

Enterprise Management 98

Enterprise Management Hubspot Work Management Marketing Management 98

Lake One

JULY 27, 2023

Most companies measure the success of their marketing efforts by how prospects move through the funnel. But that changed when HubSpot introduced its new Customer Journey Analytics tool. It allows marketing and sales teams to see their customer’s end-to-end journey within HubSpot.

Hubspot 80

Hubspot Paid Content Analytics Top of Funnel 80

Sage Marketing

MARCH 17, 2022

Whether you are just starting a business or company, planning the growth strategy for your business or want to streamline your processes and interactions with customers, a customer relationship management (CRM) solution can promote your business and help you achieve your goals. Using HubSpot reduces the cost per lead by 44%.

Hubspot 52

Hubspot Work Management Paid Search Agency Marketing Management 52

SmartBug Media

FEBRUARY 11, 2021

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

Hubspot 105

Hubspot Planning CMS Development Marketing Automation Services 105

SmartBug Media

NOVEMBER 10, 2020

In the midst of our November SmartTake Webinar, “What’s New with HubSpot Integrations ,” I thought it would be interesting to share a list of the most popular HubSpot integrations that advanced HubSpot users take advantage of on a daily basis, and how these integrations simplify their lives as a marketer and/or sales leader.

Hubspot 105

Hubspot CMS Development Enterprise Management Marketing Management 105

SmartBug Media

FEBRUARY 7, 2022

With HubSpot, marketers have access to many tools that can make our lives easier. From its easy-to-use content management system (CMS) to a robust customer relationship management (CRM) platform, HubSpot provides many different ways for sales teams and marketers alike to drive results. Workflows to Trigger Sales Activity.

Marketing Automation Services 95

Marketing Automation Services Hubspot Marketing Automation Features 95

Stevens & Tate

FEBRUARY 28, 2023

If you do decide to use pop-ups in an attempt to convert leads, then you should be sure to use HubSpots’s Lead Flow feature. Lead Flows are HubSpot’s version of pop-up ads. They’re great for sales and special offers, growing your blog subscribers list, and promoting upcoming events or webinars.

Conversion Rate 92

Conversion Rate Hubspot Conversion Leads 92

SmartBug Media

MAY 11, 2022

According to HubSpot, “ customer delight is the process of exceeding a customer's expectations to create a positive experience with your product or brand. Using HubSpot Workflows, you can implement many thoughtful touchpoints that are sure to delight your customers, time and time again. What’s a HubSpot workflow, you may ask?

Hubspot 98

Hubspot Tips Lead Ranking Trigger Marketing 98

SmartBug Media

SEPTEMBER 7, 2023

Conflicting priorities can stand in the way of improving business procedures to advance the company. Integration potential : HubSpot allows for no-code integrations with hundreds of third-party apps. Usability isn’t the only trait that sets HubSpot apart from other CRMs.

CMS Development 64

CMS Development Hubspot CRM Work Management 64

SmartBug Media

DECEMBER 21, 2020

In our SmartTake: What’s New with HubSpot Integrations webinar, we discussed how with HubSpot’s growing App Ecosystem, it’s becoming easier to discover and connect the tools you need to grow. Amongst these tools, we have PieSync , for example, which was acquired by HubSpot about a year ago. What We Recommend.

Hubspot 98

Hubspot CMS Development Work Management Paid Search Agency 98

SmartBug Media

JUNE 28, 2021

When I first joined SmartBug®, I was welcomed onto a team of individuals that weren’t just proficient in HubSpot—they were experts. As self-proclaimed experts at HubSpot, to say SmartBugs have mastered the platform would be an understatement. Merge contacts and companies that are duplicates. What are some good ways to do this?

Hubspot 98

Hubspot Contacts Ideal Customer Profiles Account Based Marketing 98

Zoominfo

JUNE 8, 2020

As companies do what needs to be done to survive, they turn to solutions they’ve never used before. Companies around the world are building and using “muscles,” or capabilities they’ve never had. I found that Hubspot has been tracking this pretty well in their blog. More webinars, that makes sense. Over 53,000.

Paid Search Agency 195

Paid Search Agency Zoominfo Companies Ad Building 195

SmartBug Media

SEPTEMBER 25, 2020

Events are a great way to engage leads for your senior care company. Webinars are such a great tool to provide information to your audience. In order to successfully create an effective webinar strategy for your senior care company , you need to ensure that you are taking care of the following items. Webinar attendance.

Webinar Metrics 81

Webinar Metrics Effectiveness Paid Search Agency Companies 81

SmartBug Media

SEPTEMBER 29, 2022

HubSpot workflows are a thing of beauty. Workflows are the backbone of the marketing and automation capabilities that made HubSpot so famous. For lead routing within HubSpot workflows, we would have a “resellers” page on our website that has links to contact sales to be a reseller. Premium Content Downloads. For all U.S.-based

Hubspot 81

Hubspot Top of Funnel Ad Building Lead Nurturing 81

SmartBug Media

DECEMBER 22, 2020

Out of the box, HubSpot comes with four object types: Contacts, Companies, Deals, and Tickets. This covers everything small companies usually need. HubSpot released custom objects in Q3 2020 as part of its newest set of Enterprise features. Demo Requests. Demo Request Expiration. Demo Version of Software.

Hubspot 98

Hubspot Enterprise Management Work Management Marketing Management 98

SmartBug Media

JUNE 3, 2021

Luckily, HubSpot has several custom and templated reports you can build onto dashboards that allow you to see what’s working and what’s not with your content marketing. Monetary Content Marketing ROI Reports in HubSpot. This HubSpot report allows you to see how revenue generated is attributed to each of your content campaigns.

Hubspot 94

Hubspot ROI Marketing Attribution Content 94

SmartBug Media

JULY 20, 2021

Whether you are leaving Salesforce for HubSpot, or you are looking to close the loop between your HubSpot marketing and Salesforce sales efforts , migrating data from Salesforce to HubSpot has never been an easier process. In September 2020, HubSpot announced that it was adding custom objects to Enterprise portals.

Hubspot 90

Hubspot Enterprise Management API Paid Search Agency 90

Hubspot

APRIL 15, 2021

Webinars are a highly effective tool for moving prospects along the sales funnel. But here’s the thing: the content and execution of the webinar affect prospects’ experience and will impact the quality of the leads you generate. When creating a webinar , the stakes are high. Webinar Invite Best Practices.

Webcast 99

Webcast Webinar Metrics Practices Best Practices 99

Envy

NOVEMBER 18, 2019

Webinars are among the most effective marketing tools around for B2B but that doesn’t mean that they are easy to plan, set up or execute. There are dozens of different webinar platforms, and it can be tricky for marketers to decide which one is best for their needs. BrightTalk Has the Best Integration with HubSpot.

Webinar Metrics 97

Webinar Metrics B2B Thought Leadership Broadcasting Work Management 97

SmartBug Media

JULY 1, 2021

Well, I have a little secret for you: Start using marketing automation in HubSpot, and you’ll see your task list shrink (gasp!), Marketing Automation Hacks in HubSpot. RSS notifications are a simple way to incorporate marketing automation into HubSpot. Implement HubSpot Scoring. Viewed pricing page (score: 15 points).

Hubspot 75

Hubspot Lead Scoring Lead Ranking Lead Nurturing 75

Zoominfo

JUNE 8, 2020

As companies do what needs to be done to survive, they turn to solutions they’ve never used before. Companies around the world are building and using “muscles,” or capabilities they’ve never had. I found that Hubspot has been tracking this pretty well in their blog. More webinars , that makes sense. Over 53,000.

Paid Search Agency 147

Paid Search Agency Zoominfo Companies Ad Building 147

Hubspot

APRIL 13, 2021

A webinar is a video presentation, seminar, lecture, or workshop delivered over the internet. Although once declared dead and outdated , webinars are very much still relevant. In fact, ON24, a virtual platform, hosted 19,292 webinars in April of 2020 alone, which amounts to roughly 640 webinars per day. LinkedIn ).

Webinar Metrics 89

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 89

Zoominfo

AUGUST 17, 2021

In order to identify where your visitor fits into each of these classifications and then adjust your sales acceleration strategies, you’ve got to rely on your HubSpot database to know who is on your site and instantly route these qualified prospects to chat with sales. Use HubSpot data to personalize chat greetings.

Hubspot 100

Hubspot Top of Funnel Conversion Sales Qualified Leads 100

SmartBug Media

DECEMBER 3, 2020

er, well, at least as old as 2016 when the integration was first made available: the partnership of HubSpot and Microsoft Dynamics. But if you’re looking for cleaner data, breaking down data and people silos, and improving your segmentation, the HubSpot and Microsoft Dynamics integration should be on your short list to set up.

Hubspot 75

Hubspot Customer Satisfaction Paid Search Agency Case Studies 75

Hubspot

JULY 23, 2020

If you haven't heard of the partnership, watch the story unfold in this promotional video: In this case, the two B2C companies saw success in their venture — and now, the popular item is a mainstay on the Taco Bell menu. Marketers at the two companies can attribute the home-run to a certain tactic: co-marketing.

Hubspot 80

Hubspot Campaigns Advertising Agencies Work Management 80

Hubspot

SEPTEMBER 30, 2020

And, although some marketers once believed that " webinars were dead ,” many are now rethinking that statement as they find themselves scheduling and promoting this exact type of event. Because of their educational format, webinars can offer a number of great perks to brands. But webinars aren't always easy to plan and execute.

Webinar Metrics 101

Webinar Metrics Class Bandwidth Work Management 101

Webbiquity

NOVEMBER 28, 2023

The marketing team may generate leads with an enticing webinar, but if their sales reps aren’t briefed properly, they might approach prospects without context. Pushy” Sales Experience According to a survey by HubSpot, buyers are looking for sales reps who listen to them and are not “pushy.” Think about an IT services firm.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

SmartBug Media

NOVEMBER 16, 2020

In this blog post, we’ll talk about four steps to take to set scalable lead nurture workflows in HubSpot, so that all of your contacts are being touched with relevant content that moves them closer toward a purchase. Understanding each of these stages sets the foundation for creating scalable lead nurture workflows in HubSpot.

Lead Nurturing 78

Lead Nurturing Hubspot Buyer Personas Marketing Automation Services 78

Hubspot

JUNE 23, 2020

And, although some brands might be temporarily shifting their event tactics, this new adjustment has allowed companies to identify some of the great perks to online events. For example, unlike physical events, virtual events , such as live streams or webinars , enable your brand to gain awareness from international audiences, period.

Promotion 101

Promotion Hubspot Co-Registration Planning 101

Martech

FEBRUARY 7, 2024

Take HubSpot and Lavender AI, for instance. HubSpot, of course, is one of many widely used platforms for marketing and sales. Similarly, the integration between Sybill AI and HubSpot can take your CRM beyond just recording meetings. When integrated with Lavender AI, it can transform your email communication.

Marketing AI 121

Marketing AI Hubspot Lock-In Marketing Management 121

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3. Contents 1.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Oktopost

FEBRUARY 28, 2022

Recruiting practices have changed dramatically over the last ten years, and companies that stick to outdated tactics are quickly falling behind the competition. Your employer branding strategy is everything you do to let potential hires know about what you do to make your company a great place to work. Why Employer Branding Matters.

Work Management 136

Work Management Marketing Management Paid Search Agency Companies 136

The Effective Marketer

JANUARY 27, 2014

Webinars are a great way to generate leads in the B2B world because not only of the fact that you will have a captive audience for the duration of most of the presentation, it also yields a ton of content possibilities. But what good is all the work in putting together a nice webinar if your registration rates suck? Click to enlarge.

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100

Kevin Indig

APRIL 1, 2023

At some point, especially as a venture-backed company, you want to increase the traffic growth rate from content, and the way to do that is to publish more volume. Only few companies achieve high output with high quality. Imagine what this could do for your business… Visit ahrefs.com/webmaster-tools for this free tool.

Paid Search Agency 95

Paid Search Agency Lead Scoring Lead Ranking Companies 95

SpotMe Blog

JULY 27, 2021

You already know that webinars are among the greatest ways to reach and educate your target audience. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale. How to Evaluate the Success of Your Webinars.

Webinar Metrics 94

Webinar Metrics Paid Content ROI Sales Qualified Leads 94

Marketing Insider Group

MAY 18, 2021

Video gives your company a human face. Today we’ll explain why it’s so important for connecting with your audience online and highlight some ways to make it work for your company. The goal is to make your employees the public face of your company and encourage them to engage with your brand’s audience. Webinars or Q&As.

Content Marketing 276

Content Marketing Planning Webinar Metrics Content 276

Hubspot

APRIL 13, 2021

Initially launched in the 1990s, webinar caché once relied heavily on live events. In 2020 however, we saw the webinar space pivot towards the on-demand space. While not as flashy as their live counterparts, evergreen webinars have proven to be the tortoise to live webinar’s hare: slow and steady sees the highest ROI.

Work Management 97

Work Management Webinar Metrics Marketing Management Software 97