LeadSloth
APRIL 29, 2009
Genius publishes some good best practices posts, combined with some company-related news. Hubspot Internet Marketing Blog. Hubspot is probably both the most active and most popular blog of this list. Market2Lead Marketing Automation and Lead Management blog. He writes in-depth posts on Marketing Automation best practices.
Hubspot
OCTOBER 10, 2012
Leads from companies with more than X employees. Leads from companies in XYZ industry or XYZ location. Market2Lead also found that leads that go through automated workflows have a 23% shorter sales cycle. If any of these are true of your marketing process, you should consider using a workflow tool (like HubSpot's !)
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Hubspot
JANUARY 7, 2013
If you use a content manager -- like HubSpot or WordPress, for example -- you can easily create a site from scratch and customize it without touching any code. That way, when you need to slightly modify a color, font size, or add a block of text, you can avoid outsourcing it to another company or department (autonomy for the win!).
Online Marketing Institute
JULY 31, 2009
Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few. Feel free to chime in if I did.
chiefmartech
OCTOBER 29, 2017
That was the one where I categorized around 150 marketing technology companies. My most recent one, produced in collaboration with Anand Thaker , was released in May 2017 with nearly 5,000 marketing technology companies on it. But what about those 142 companies from that slide in 2010? How have they fared?
Customer Experience Matrix
SEPTEMBER 23, 2010
One interesting reaction has come from vendors serving the smallest companies (I’m talking really small here -- under 10 employees). These include Genoo , Hubspot , Infusionsoft and OfficeAutoPilot. But if small companies really want a single system, why hasn’t one grown to dominate the marketplace?
SnapApp
JUNE 5, 2018
Increasing sales productivity is one of the most powerful growth levers for any company. 57% of B2B companies identify ‘converting qualified leads into paying customers’ as a top priority. According to Forrester research, only 8% of B2B companies have sales and marketing departments that are tightly aligned. MarketingSherpa).
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