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How to Track Hashtag Campaigns with Social Media Analytics

Convince & Convert

Hashtags are a great tool to track conversations about brands, companies, or events. A good hashtag can help spread the message about your brand, company, or event far beyond your regular audience. Let’s take a brief look at the performance of the tournament’s official hashtag. Image via BigStockPhoto.com.

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5 Best Practices When Creating a LinkedIn Company Page

KoMarketing Associates

It remains the most popular “professional networking” site that students, employers, and professionals use to share information, build work relationships, and find jobs. Just like the other popular social media platforms like Facebook and Twitter, a company’s LinkedIn page is likely to show up in search results for their branded terms.

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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! Check it out! Sprout Social.

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Instagram hashtags: How, when, where, & why to use them

ConvertKit

What are Instagram hashtags, and why should brands use them? How to add hashtags to your Instagram posts. How to use Instagram hashtags. Tracking hashtags to optimize your Instagram posts. Start using Instagram hashtags today. I get it—hashtags aren’t exactly new to the social media landscape. Jump ahead.

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Why Hashtags Are Essential to B2B Social Media Marketing

Circle Studio

While most people are familiar with hashtags, many B2B marketers don’t know the best way to use them or may even consider them irrelevant to their social media strategy. When you use hashtags, anyone who follows or searches for that hashtag can see and interact with the posts you’ve tagged. Find your niche. Pain points?

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Top 7 Hashtag Marketing Strategies for 2020

Valasys

Hashtag marketing is an impeccable way for marketers to improve the reach of their pieces of content and amplify their brands’ visibility to the target audience groups. However, for this to happen marketers need to execute their hashtag marketing strategies correctly. Employ Location-Based hashtags to win local audiences.

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Are Hashtags on Social Media Still Effective?

BenchmarkONE

The humble pound sign of telephone yore found new life in 2007 when it was repurposed to the almighty hashtag. When incorporated with a short word or phrase, like #tacotuesday or #blessed, the hashtag is used among most major social media platforms to group individual posts into full-blown conversations. The social media juggernaut.