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LoopFuse Offers Free Marketing Automation System: Another Step Towards Industry Consolidation

Customer Experience Matrix

Summary: LoopFuse has launched a free entry-level version of its marketing automation system. LoopFuse today promised to “transform” the marketing automation industry by offering a free version of its system. LoopFuse today promised to “transform” the marketing automation industry by offering a free version of its system.

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Genius.com Offers Free Edition: How Much Does It Lower True Cost of Entry?

Customer Experience Matrix

On Monday, Genius.com announced “the first free, instant-on demand generation solution”, a description carefully crafted to distinguish their offering from the free version announced by LoopFuse in June. LoopFuse also provides automated Salesforce.com integration, but doesn’t have Genius’s Web tracking technology.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. Taking it to the next level, tools and platforms exist that cross-reference the IP visitor with company ID if known, and in the case of a web form, prospect ID. Here’s an example of Loopfuse Marketing Automation.

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

It lets marketers or sales people specify companies and individuals to monitor, and then scans media including social networks (LinkedIn, Facebook), public forums (blogs, wikis, Diggs, Twitter), paid sources (D&B, Zoom, Jigsaw,) and Web pages for information about those entities. add social media data to prospect profiles.

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LoopFuse Offers No-Frills Demand Generation

Customer Experience Matrix

Summary: LoopFuse offers attractive but limited demand generation functions at an easy-to-swallow price. It’s been nearly a year since I took my first close look at the LoopFuse OneView demand generation system. Leads enter LoopFuse lead flows when they join the associated recipient list. The system stores one score per lead.

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Ranking the Demand Generation Vendors by Popularity (Yes, Life Really Is Just Like High School)

Customer Experience Matrix

My original set of products was based on a general knowledge of which companies are most established, plus some consultation with vendors to learn who they felt were their main competitors. It offers quite a few ways to measure interest in a vendor: Web searches, blog mentions, Google hits, and site traffic among them.

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How to Excel With the Most Underused Marketing Automation Features

Hubspot

From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Middle of the Funnel Content: content suitable for leads when they know who you are, are familiar with your company, and are interested in learning more. The Challenges.