Time to Surf the Wave of the Personal Brand
B2B Memes
JULY 22, 2013
As Jeff Jarvis said in a tweet Ingram quoted, they need to be thinking of themselves as platforms for building individual brands—something I see few B2B publishing companies doing. Related posts: Keep an Eye on Google Wave. Takeaway from the Nate Silver saga: Media brands better be platforms to make individuals stars.
Let's personalize your content