Customer Experience Matrix
DECEMBER 8, 2011
Social media monitoring: watching social media for mentions of the company or other topics and responding when appropriate. Neolane - posting: central panel to post tweets and Facebook updates - sharing: place sharing buttons on emails - tracking: measure clicks on links in system-generated posts.
Customer Experience Matrix
JUNE 2, 2009
This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. Ones I know about include Pardot , LoopFuse , TrueInfluence , Salesforce.com and ACT! CRM vendor RightNow offers something similar under the label of Cloud Links. - add social media data to prospect profiles.
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Customer Experience Matrix
JUNE 19, 2015
The failure of freemium (though not open source) offerings from LoopFuse and Genius are strong evidence that being free is not enough. It apparently could have imported more social data if I had connected with my own Facebook, Twitter, or LinkedIn accounts. See this post for more on that.) Or maybe it’s just a matter of timing.
Customer Experience Matrix
NOVEMBER 17, 2010
Summary: LoopFuse has extended its system to capture more Web traffic data, which lays the foundation for future analytics. LoopFuse recently released its latest enhancements, which it somewhat grandiosely labels as making it “ the First and Only Marketing Automation Solution with Inbound Marketing ”. All of these are valuable reports.
Hubspot
MARCH 13, 2012
From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Middle of the Funnel Content: content suitable for leads when they know who you are, are familiar with your company, and are interested in learning more.
LeadSloth
JANUARY 12, 2010
3) It’s all about the buyer now, so why are you still writing about “my company this, my company that&# ? (4) Matthew Quinlan , VP Field Operations, Loopfuse. Social networks like Facebook and Linkedin will start to face customer defections as their networks get bogged down with marketing spam.
B2B Marketing Zone Posts
JANUARY 4, 2011
Loopfuse , June 30, 2010. What’s a Facebook fan worth? How Much do you have to use Facebook and Twitter to Really be Effective? - Why Companies Need to F-R-E-E Their Case Studies - Stories that Sell , November 11, 2010. Social CRM - How some companies are using it. Facebook (1570). 2010 (6542).
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