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How to Optimize Facebook Ads to Skyrocket Your Conversions

Optinmonster

Do you want to know how to optimize Facebook ads but not sure where to get started? Facebook ads can be one of the biggest assets to growing your company. That’s because Facebook ads are incredibly competitive. So how do you optimize Facebook ads without using up all of your time, energy, and resources?

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Facebook bans academics looking at misinformation: Monday’s Daily Brief

Martech

When big brands step into the CTV space, many of them do so with a traditional insertion order (IO), as they would with linear TV placements. Facebook bans researchers looking into the misinformation problem . Facebook discloses some ad information in its Ad Library , but not all the data the plugin collects for research purposes.

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How to Schedule a Post on Facebook: A Step-by-Step Guide

Hubspot

While platforms like Twitter, Instagram, and even TikTok have gained significant user ground over the past few years, one social channel is still the market leader: Facebook. adults use Facebook, while 74% log on daily. Worldwide, Facebook has more than 2.7 Not sure how to schedule an engaging Facebook post? Worth noting?

Facebook 101
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The Ins and Outs of Facebook Landing Pages

Hubspot

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? If you're ready to dive into what makes Facebook landing pages a must for ads, read on, and let's get started.

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4 Ways To Fix Your Facebook Problem

Convince & Convert

There has been a ton of conversation around Facebook’s declining organic reach for businesses. Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on.

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How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

For example, if your goal is to “increase the number of followers you have on Facebook to 10,000 by the end of the year,” your video strategy will probably fall into the awareness stage. Company culture or behind-the-scenes videos. Insert transcripts. The top users on Facebook are between ages 25 and 34, and 56% are male.

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Podcast Industry Notches Another Acquisition With The iHeartMedia-Triton Digital Deal

LeadsRX

radio broadcaster, now has digital audio measurement capabilities, as well as a new content delivery system that dynamically inserts ads into digital audio streams and podcasts – where Triton Digital hangs its hat. Is it Google- or Facebook-level data? iHeartMedia, the biggest U.S.