Kaon

OCTOBER 13, 2020

And one of the shifts we’re likely to see is that companies pitching products to one another may no longer be as able or willing to do so in person. The good news is that there are countless steps companies can take to address these issues. But in a sense, the same is true of B2B contact.

Product 162

Product Marketing & Strategy Interactive Marketing Lead Ranking 162

Kaon

MAY 14, 2020

Traditionally, B2B companies focus on the details — lots of details. Traditionally, B2B marketers err on the conservative side when it comes to their content and customer engagement strategies and production, whereas B2C companies are more willing to take chances. There are three key components with which to start. Eastern Time.

Generation 147

Generation Creativity B2B Sales Differentiation 147

Kaon

AUGUST 15, 2018

Augmented reality is the technology that “places” digital objects and data into a person’s view of the real world. Virtual reality is the technology that “places” a person into a digital environment. Mixed reality is the term that has come to mean the technology that uses some aspects of both augmented reality and virtual reality.].

B2B Marketing 150

B2B Marketing Trade Show B2B B2B Sales 150

Kaon

AUGUST 23, 2017

Out in the small Massachusetts suburb of Maynard, there is an over 20-year-old company developing 3D product models and interactive storytelling applications for augmented reality (AR) and virtual reality (VR) B2B experiences. The company’s name is Kaon Interactive , and their history, as well as their technology, are truly are one-of-a-kind.

Interactive Marketing 0

Interactive Marketing Storytelling eCommerce B2B Sales 0

Kaon

JULY 23, 2018

Here are five specific challenges that today’s sales teams face and how alignment with their company’s marketing team can help them meet those challenges. Software companies and digital agencies are both great resources for organizations seeking to develop an interactive application as part of their customer engagement strategy.

B2B Sales 113

B2B Sales Work Management Marketing Management B2B Marketing 113

Kaon

OCTOBER 11, 2017

Imagine seeing a superimposed (digital) microwave on an empty counter, for example. Virtual reality, on the other hand, is the ability to place a person inside a virtual space (like a virtual kitchen), allowing them to move around and interact with that space as if it were the real, physical world.

Mobile Marketing 100

Mobile Marketing Viral Marketing Lead Ranking B2B Sales 100

Kaon

JULY 10, 2020

That is precisely what is happening today in most companies in response to the global economic downturn that has resulted from the COVID-19 pandemic. Face-to-face trade shows are mostly canceled or delayed during the pandemic, for example. When Cutting Is Undercutting.

Paid Search Agency 147

Paid Search Agency Companies Marketing Budget Budget Programs 147