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One Platform, Endless Insights: Access Demandbase Intelligence without Leaving Outreach!

Engagio

Demandbase’s native integration with Outreach is a game-changer for sellers. However, to effectively prospect an account or individual, most sellers need to switch between Outreach and other systems, such as their CRM, to get the full picture. Let’s discuss why. Enhancing Efficiency and Impact Sellers aren’t the only winners here.

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How B2B SaaS Companies Get Sassy: Using Technographic Data to Identify the Best Prospects

Engagio

Most of us in B2B would have no problem listing the firmographic data about our target prospects, things like revenue range, number of employees, location, and industry. But if you’re a SaaS company like us at Demandbase, you’ll also want to consider a third type of information about your prospects: technographic data.

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Demandbase Acquires Engagio

Valasys

On the 16 th of June 2020, Demandbase announced the acquisition of Engagio to promote coalition, Precision, and clarity in the B2B marketplace. The prime focus of both companies is account-based marketing (ABM). million while Demandbase had raised $158 billion. About Demandbase.

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In This New Era, Demandbase Unlocks Improved Target Account Identification with More IP and Cookie Data

Engagio

2020 was a year of significant change and growth for Demandbase. The successful and completed product merger of Engagio and Demandbase has allowed our win rates to skyrocket against our competitors. Demandbase has always taken a different approach to target account identification. At any given time, Demandbase has around 3.7

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How Demandbase Is Evolving Past Third-Party Cookies

Engagio

In addition to having our own DSP, Demandbase has long been preparing new approaches to evolve. Your company will still have access to first-party cookies on your own website, typically provided by your marketing automation platform. Demandbase understands this well, evidenced by our recent acquisitions of two leading data companies.

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InsideView + Demandbase: Creating a Data Powerhouse for Go-To-Market Impact

Engagio

We have agreed to join Demandbase, the leading B2B account-based solutions platform, to transform the way B2B companies go to market. We expanded that vision to empower marketers with the data to better target and message their prospects, and fill their funnels. Two technology leaders joining forces.

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Data Plus MarTech: HubSpot and Demandbase Join the Race

Customer Experience Matrix

The first was HubSpot ’s announcement yesterday that its CRM offerings would now include access to a 19 million account prospecting database. The second was Demandbase ’s acquisition of data-as-a-service vendor WhoToo , which offers its own set of 250 million profiles relating to 70 million business processionals.