Why Spreadsheets Still Aren't Great for Marketing Management
Hive9
JULY 23, 2020
Just Say No to Spreadsheets ,” published back in September 2015, underscores a simple question: Why are marketing leaders still using disparate, often out-of-sync spreadsheets? Investing in and learning the nuances of an unfamiliar product can be intimidating, especially when there’s a learning curve.
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