Anything Goes Marketing

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Tips on Using Twitter to Boost Your Marketing Efforts

Anything Goes Marketing

Many of these may not be worth it to you and your company but they’re good to keep in mind. They’ve leveraged Twitter to show both Twitter and non-Twitter users what people are saying about its company. If you’re looking to make your company seem more real to prospects and customers, Twitter is perfect for this.

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Latest Trends in Email Marketing: RSS and Calendar Reminders

Anything Goes Marketing

As we move into a new week there are some interesting trends and technology enhancements that will start to change the way that B2B companies use email. Here's the truth - the blogletter will be arriving very soon and will revolutionize the way some companies can create and execute an email newsletter or any email campaign.

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Does Your Business do Podcasts? It Should

Anything Goes Marketing

Educate potential buyers in the sales pipeline or existing customers on new offerings Generate new leads via a co-registration process. In this case, the podcast could involve interviews from multiple people representing different companies There are many other high level goals that you may use podcasts for.

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How to Improve Your Email Newsletter

Anything Goes Marketing

Many B2B and B2C companies produce a newsletter or newsletters that are geared to a specific audience or audiences. There is no question that newsletters are a great way of keeping your company top of mind to your customers and prospects and increasing brand awareness as well the perception that your organization is the industry expert.