Recent Writings: Negativity, Social Gaffes and Farewell to Case Studies
Paul Gillin
JULY 15, 2011
I haven’t had a chance to blog here lately because most of my writing is been on assignment for other publishers. Because a little negativity reinforces the validity of the positive comments you publish. The fact that one out of 10 customers may displeased with product can be looked at another way: 90% are happy.
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