87 More Vital Social Media Marketing Facts and Stats for 2012
Webbiquity
OCTOBER 16, 2012
Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. Marketing Pilgrim ).
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