Smashmouth Marketing

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

jepc : Gerhard Geschwandtner: " Trend 6: customers create companies instead of companies creating customers " #sales20. damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20. combines customer focused processes with Web 2.0 It is a question."

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The Dreaded 404 Page Load Error - Use It!

Smashmouth Marketing

We've all seen it, more than web publishers would like. A couple months ago, someone wrote to me regarding my company site saying they got an external link back to my site and received a 404 error because the linker mistakenly referenced the URL. You can learn how to create your own custom 404 page here. It happens.

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

sales20 jepc : Gerhard Geschwandtner: " Trend 6: customers create companies instead of companies creating customers " #sales20 damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20 greenleads : "Sales 2.0 combines customer focused processes with Web 2.0

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The Dreaded 404 Page Load Error - Use It!

Smashmouth Marketing

We've all seen it, more than web publishers would like. A couple months ago, someone wrote to me regarding my company site saying they got an external link back to my site and received a 404 error because the linker mistakenly referenced the URL. You can learn how to create your own custom 404 page here. It happens.

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Inbound Marketing Gurus -- Where's All The Outbound Marketing Goodness?

Smashmouth Marketing

Inbound Marketing's goal is to pull potential customers in by all different methods, whether it's compelling content, savvy SEO execution or community interaction via social media. Inbound Marketing is all the rage these days, and why shouldn't it be? It works, right? Definitely worth checking out. Great stuff.

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How to Use B2B Content Syndication to Reach New Audiences and Raise Your Brand Visibility

Smashmouth Marketing

Simply put, write once and publish often. Today, businesses need a bigger audience to build brand reputation and reach new customers. Syndication allows you to be more proactive by publishing on third-party sites and/or via third-party outbound email audiences. How Does B2B Content Syndication work?