Scoop.it

JULY 7, 2020

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it. Why organizing your curated content is essential.

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Curation Top of Funnel Organization Marketing Analytics Tools 89

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

Youtube 72

Youtube Features Social Media Ad Exchange 72

Marketing Insider Group

JULY 3, 2023

You can adjust your settings for Twitter and YouTube to see what interests people in other locations. The company offers free and paid options you should look into. The company must be doing something right because it boasts clients from Disney, Domino’s, Samsung, and Kellogg’s. Image Source 8.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Buffer

SEPTEMBER 1, 2022

I was interviewing with two companies that day – Stripe and an idea lab called Monkey Inferno. I suggest you find what type of content you like to create, whether interviewing people or curating stuff for your feed. And I had more time because I had sold my company – that's when I started. Q: Interesting.

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Curation Impressions Top of Funnel Startups 104

Scoop.it

MARCH 26, 2020

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. But those aren’t the only roles that can benefit from content curation.

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Curation Press Paid Search Agency Content 74

Contently

JUNE 13, 2018

But does your company need a Pinterest, YouTube, and Reddit page? B2C clothing and lifestyle companies certainly benefit from a strong Instagram and Pinterest presence, while Reddit can help thought leaders prove their expertise (without being too self-promotional). Yes, Gen Zers watch two hours of YouTube daily.

Social Media 158

Social Media Paid Search Agency Companies Media 158

KoMarketing Associates

JULY 11, 2019

LinkedIn relaunched their Company Pages as LinkedIn Pages last November. The relaunch included a number of new features and upgraded features that let B2B marketers manage a company page on LinkedIn more effectively than before. Make Sure Your LinkedIn Company Page is COMPLETELY Filled Out. Add your company size.

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Linkedin Work Management Marketing Management Paid Search Agency 126

Oktopost

JUNE 6, 2023

Clare Cavanaugh reveals how to gamify advocacy to hit your goals and maintain advocate engagement Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Being a marketing professional in a regulated industry is already a challenging task. Or subscribe on Spotify , Apple Podcasts , or YouTube

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Thought Leadership Youtube Curation Startups 118

Scoop.it

DECEMBER 19, 2019

Imagine this: You’re working on content curation for your business site’s blog. Why You Need to Curate Content for People with Disabilities. Curating accessible content allows you to position yourself as a trusted source, one that opens up new content to people who would otherwise be unable to access it. What do you do next?

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Curation Content Click Rate Paper 54

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The Art of Curation. Do You Know When to Create and When to Curate?

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Curation Skype Web 2.0 Paid Search Agency 139

Sprout Social

JULY 21, 2022

Social curation and bookmarking sites. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images. Curate and promote user-generated content via branded hashtags. Examples: YouTube, TikTok and Vimeo. Social shopping networks.

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Social Media Social Marketing Media Curation 145

Hubspot

JANUARY 25, 2018

YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. YouTube vs Vimeo. Winner: YouTube.

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Youtube Video Marketing Paid Search Agency Best Practices 78

Navigate the Channel

JUNE 19, 2023

Stay ahead of the curve by curating and creating diverse content that resonates with your followers. Curate and Construct Your Content We think of this as the three Cs and the center (another C!) You need content, so you must create it and you must curate it. Whew, we just gave you back the gift of time.)

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Social Media Media Curation Content 65

Scoop.it

MARCH 14, 2024

For example, Cruise America, a company that offers RV rentals , often partners with travel influencers to create exciting road trip content. The company consistently partners with up-and-coming influencers who get a PR package to review their leather jackets on various social media platforms.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Buffer

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Social Media 91

Social Media Paid Search Agency Ideal Customer Profiles Media 91

Sprout Social

JUNE 30, 2021

While feeds are carefully curated, social media stories tend to be more spontaneous. For brands, this can mean showcasing smartphone-captured behind-the-scenes footage, company announcements and more. This makes it a great way to ‘skip the line’ of the curated algorithm on many networks. YouTube Stories.

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Social Media Media Curation Twitter 137

Convince & Convert

MARCH 31, 2015

that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway. I do all my content curation in Buffer, both on laptop and mobile, and it saves me a TON of time. In our nearly seven years, we have 0% turnover. I’m pretty damn proud of that. Teamwork is our baby and our bible.

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Tools Product Paid Search Agency Companies 166

Hinge Marketing

JANUARY 23, 2015

Content marketing and curation has become an important tactic for professionals looking to educate and engage clients and prospects on social media. How can professional services marketers differentiate themselves using content curation as a marketing tactic? Here are seven ways to introduce curated content on social media: 1.

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Curation Differentiation Social Media Media 48

Buffer

JANUARY 18, 2023

How it helps : Where ChatGPT (and any other AI research tools) wins over Google is that it can curate information for you. Instead, it shares a curated answer in the format you request. You can also format both tools to fit your company guidelines, so you never have to worry about the tone of your blog or Instagram caption being off.

Budget Programs 122

Budget Programs Process Tools Pricing 122

Convince & Convert

NOVEMBER 30, 2023

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Apart from using social listening for market research, there’s another powerful tactic few brands are utilizing: Curate your brand’s social proof and use it as an ad copy.

Social Media 105

Social Media Advertisements Advertising Tools 105

Hubspot

AUGUST 14, 2018

Even though blockchain is arguably one of the most revolutionary emerging technologies right now, do you think you could name a blockchain company off the top of your head? With that in mind, read on to learn about the 11 blockchain companies you should be paying attention to today. But let’s say blockchain explodes in popularity soon.

Digital Asset Management 73

Digital Asset Management Enterprise Management Marketing Management Peer-to-peer 73

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Vidyard

OCTOBER 26, 2021

Beats to Sell To – Lofi Hip Hop Radio: An always-live lofi hip hop radio channel featuring curated music to make common sales tasks more enjoyable. Now live on the Sales Feed YouTube channel. The weekly podcast launches this November. Sign up for the Sales Feed newsletter today. To learn more about Vidyard, visit vidyard.com.

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Top of Funnel Generation Media Digital Marketing Funnels 100

Heinz Marketing

FEBRUARY 16, 2023

For example, B2B companies can’t use TikTok to promote their products and services with specific call-to-action buttons or create pages that are more tailored to their audience. This can be a unique way to showcase the company’s expertise and offer value to their audience. The obvious competitors are Instagram and Twitter.

B2B Marketing 97

B2B Marketing B2B Paid Search Agency Ideal Customer Profiles 97

Scoop.it

DECEMBER 28, 2023

From curating content to appeal to specific segments of your audience to using it to inspire more purchases, here are the eight ways ecommerce content marketing influences conversion rates. And, sure — well-written, curated content works wonderfully in this regard. So, how do you use content marketing to boost conversions?

Conversion Rate 107

Conversion Rate eCommerce Top of Funnel Conversion 107

The Marketing Blender

MARCH 22, 2024

They often listen to podcasts or YouTube videos. If your web development or hosting company set this up for you, they should help you get access. B2B companies that fail to follow up consistently with the leads in their pipeline are missing out on most of the revenue potential they have paid good marketing dollars to generate.

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Paid Content Sales Management B2B Marketing Marketing Strategy 97

ClearVoice

NOVEMBER 4, 2022

We’ve curated a list of our favorite marketing blogs and newsletters – resources you can go back to again and again for up-to-date information to implement in your business right away and get results. What to read: YouTube rolls out host-read video ads for podcasts. Grab your coffee and get inspired before work.

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Newsletter Planning Paid Search Agency Work Management 134

Vidyard

JANUARY 24, 2022

Maybe you prefer a curated sales newsletter delivered straight to your inbox each day. In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales YouTube Channels 3.1 Top Sales Podcasts 1.1

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

ClearVoice

MARCH 6, 2019

To stay up to date, you need look no further than this curated monthly update to learn about the news and topics that will be most valuable for you. Among others, a couple of the big advertisers who pulled ads from YouTube include Walt Disney Co. YouTube has been quick to attempt to resolve the issue. and Nestle SA.

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Trends Examples Content Marketing Verticals 109

Scoop.it

FEBRUARY 2, 2022

So when we talk about curated content, it’s even more likely to completely skip out on content promotion efforts. The truth is: you can only see the benefits of content curation if you make a conscious effort to get it in front of your ideal audience. to discover and curate content, as well as how to organize it.

Distribution 52

Distribution Curation Content Newsletter 52

Hubspot

OCTOBER 22, 2019

As a marketer, you usually wear a lot of hats at your company. YouTube aficionado? Additionally, Digg curates content by top stories, so you can see what’s trending online. To get started, you choose things you’re interested in, such as travel, pop culture, or food, and then it curates content for your feed. SEO expert?

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Digg Curation Ideal Customer Profiles Advertising Mediums 81

Martech

JANUARY 10, 2023

“The recent FTX collapse has sparked a lot of uncertainty and fear within the crypto/NFT market, but despite this situation, we are still seeing a lot of interest from brands to launch web3 activations,” said Laura Connell, consumer trends manager for consumer insights and analytics company GWI. Discovering social cues and interactions.

Paid Search Agency 101

Paid Search Agency Planning Loyalty Gartner 101

Webbiquity

JUNE 1, 2021

If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). Be heavy on video content: If your company is a laggard in producing video content for your audience, this is the year to step up your game. From discount offers to content, curate every experience for an individual audience.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Trade Press Services

JANUARY 15, 2024

Social media is often seen as an area where B2B companies excel and B2C organizations struggle to stand out. When done well, social media initiatives can help B2B companies increase their online visibility, drive traffic to their website, improve SEO, generate new leads, nurture relationships, and establish thought leadership.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

ActiveDEMAND

NOVEMBER 15, 2021

Some of those agencies will engage in inbound marketing: using blog posts, SEO, social, podcasts, YouTube videos, and other inbound channels. The first step for many agencies will be to create a list of ideal prospects: prequalified companies that the agency could likely succeed with. Making a list, checking it twice.

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Paid Search Agency Advertising Agencies Marketing Prospects Ad Agencies 76

ClearVoice

JUNE 17, 2021

Users of YouTube and Facebook may outperform other platforms in terms of total users but if you’re building a younger audience, you’ll be more likely to find them on other sites. It’s actually YouTube, with 81% of the world using the site to some extent. YouTube is a powerhouse for social media marketers and content creators.

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Paid Content Social Media Statistics Social Marketing 105

SocialPilot

MARCH 11, 2024

Just enter the profile links of influencers from Instagram, YouTube, TikTok, Twitter, or Twitch, and this will unveil their whole profile history with you. L’Oréal and Modiface L’Oréal, the world’s largest beauty brand, acquired Modiface, an AI and AR beauty tech company.

Marketing AI 76

Marketing AI Advertising Agencies Planning Work Management 76