A Look Back and Ahead at the Evolution of B2B Data: Year in Review
DiscoverOrg
JANUARY 8, 2019
Here’s what shook up the B2B data world in 2018 – and what I think that means for our industry in 2019. From a big data perspective, 2018 was the first year I’ve felt our company actually started leveraging machine learning and predictive capabilities for ourselves. For example, the way Einstein feeds into Marketo or Outreach.
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