Smashmouth Marketing

DECEMBER 26, 2008

The following short twitter discussion between myself, @damphoux , and @siriusdecisions brought up a topic worth blogging an opinion on. And, for those of you that aren't on twitter yet, where have you been? Join twitter. Spam Followers I (on Twitter, Facebook, etc.): Spam Followers II (on Twitter, Facebook, etc.):

Social Media 100

Social Media CAN-SPAM Media Lead Gen 100

Smashmouth Marketing

JUNE 15, 2009

Good news is that much of it is documented on twitter under hashtag #mpb2b. BDSolutions : Learn how Twitter will change the way we live - @stephenbjohnson 's Time cover story [link] #mpb2b. MitziThomas : I’m wondering how many people in the room listening to Steven Johnson are actively using Twitter, either personally or for marketing.

Web 2.0 100

Web 2.0 Blast Campaigns Lead Gen Demand Generation 100

Smashmouth Marketing

JUNE 8, 2009

Good news is that much of it is documented on twitter under hashtag #mpb2b. bluefishagency : "Don't overlook Sales as a valuable content contributor to your blog or community" makes them happy too. Today's MarketingProfs b2b Forum was great. Picked up lots of tidbits. I thought I would collect a few during the day that stood out.

Web 2.0 100

Web 2.0 Blast Campaigns Lead Gen Demand Generation 100

Smashmouth Marketing

DECEMBER 30, 2008

Some are using twitter and LinkedIn , and some have great staff members who are passing the value up the chain. Great place to use twitter to share valuable information or LinkedIn Answers. Encircle Them - Find their communities. The communities may be live, may be online. Use LinkedIn and twitter to get recommendations.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Smashmouth Marketing

DECEMBER 15, 2008

I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. Then set up a Twitter , Facebook and/or LinkedIn page—whatever makes sense for your audience. There is a need to edit ourselves.

Budget Programs 100

Budget Programs Social Media Paid Search Agency Social Marketing 100

Smashmouth Marketing

DECEMBER 21, 2008

I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. Then set up a Twitter , Facebook and/or LinkedIn page—whatever makes sense for your audience. There is a need to edit ourselves.

Budget Programs 100

Budget Programs Social Media Paid Search Agency SEM 100

Smashmouth Marketing

MAY 1, 2009

I started Twitter a month ago. Universities will lose students if they fail to create their own community that reaches beyond their four walls 3. Today, salespeople break the ice by reciting what they've read on the customer's wall on Facebook. Just last month I received an IM message on Facebook about a business opportunity.

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

Smashmouth Marketing

MAY 3, 2009

I started Twitter a month ago. Universities will lose students if they fail to create their own community that reaches beyond their four walls 3. Today, salespeople break the ice by reciting what they've read on the customer's wall on Facebook. Just last month I received an IM message on Facebook about a business opportunity.

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

Smashmouth Marketing

JUNE 30, 2009

This week, David posted a great video (below) that he found through Trevor Young ( @ trevoryoung ), that he found from Ross Monaghan ( @ themediapod ) (boy, this twitter RT credit can get lengthy), that was produced by Engage | ORM and besides being a great short production, it too is insightful. Punk was a Protest.

Social Media 100

Social Media Media Television marketing Barriers 100

Smashmouth Marketing

JUNE 28, 2009

This week, David posted a great video (below) that he found through Trevor Young ( @trevoryoung ), that he found from Ross Monaghan ( @themediapod ) (boy, this twitter RT credit can get lengthy), that was produced by Engage | ORM and besides being a great short production, it too is insightful. Punk was a Protest.

Social Media 100

Social Media Media Television marketing Barriers 100

Smashmouth Marketing

OCTOBER 4, 2009

Have a strategy to get the maximum value of that asset from posting it on your site, in your social communities, syndicating it out, etc. I personally went from 0 to 60 on Twitter in just 36 hours at a conference a few months ago; clearly others have as well. Maximize everything you are doing. Be ruthless in your measurement.

Planning 100

Planning Advertising Agencies Webinar Metrics Budget Programs 100

Smashmouth Marketing

OCTOBER 5, 2009

Have a strategy to get the maximum value of that asset from posting it on your site, in your social communities, syndicating it out, etc. I personally went from 0 to 60 on Twitter in just 36 hours at a conference a few months ago; clearly others have as well. Maximize everything you are doing. Be ruthless in your measurement.

Planning 100

Planning Webinar Metrics Advertising Agencies Budget Programs 100