Communities and Youtube - B2B Marketing Zone

10 Examples of B2B Companies Using Social Media Successfully

KoMarketing Associates

AUGUST 27, 2019

B2B companies are doubling down on social media and it’s paying off. Many social media marketers feel like social media is an important part of their overall marketing strategy, and they’re employing the latest trends and available options. Interaction With Community. Custom Images.

Social Media

Social Media Paid Search Agency Examples Companies

Top Takeaways for B2B Marketers from The Complete Social Media Community Manager’s Guide

KoMarketing Associates

FEBRUARY 19, 2013

Marty Weintraub and Lauren Litwinka, our friends over at AimClear , recently published The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success. The book offers tips and advice for community managers on how to set up, manage, and run a social media program.

Paid Content

Paid Content Social Media Communities Social Marketing

5 Effective Options For B2B Advertising on Social Media

KoMarketing Associates

MARCH 15, 2016

Social media isn’t most B2B marketers’ first choice for most effective platform, but highly targeted advertising campaigns are starting to change that line of thinking. If you don’t think your audience is on social media, you’re wrong. Bottom line: your ideal prospects are likely using social media.

Paid Content

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Sales & Marketing Alignment: How to Synergize for Success

How to Leverage Behavioral Science Insights for Direct Mail Success

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Social Media Marketing Important Part of B2B Marketing Landscape

KoMarketing Associates

MARCH 6, 2013

Fully developed business-to-business (B2B) social media marketing programs are becoming common practice; recent survey results show nearly half of all B2B marketers (47%) are currently “very involved” or “fully integrated” with social marketing.

Social Media

Social Media Social Marketing B2B Marketing BtoB

6 B2B Digital Marketing Strategies Marketers Need to Try in 2019

KoMarketing Associates

JUNE 25, 2019

Live streaming over the last few years has proven two things: 1) it can work for almost any brand and 2) social platforms likely prefer live streaming compared to scheduled or traditional types of content. Facebook is likely the largest live streaming social media platform, outside of YouTube. Live Streaming. Sale announcements.

B2B Marketing

B2B Marketing Marketing & Strategy Marketing Strategy Planning

8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

JUNE 29, 2016

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. LinkedIn Groups – participation and ownership – can be part of the mix of when it pertains to B2B social media marketing. B2B Technology Marketing Community. B2B Sales, Marketing, Social Media & Lead Generation.

Linkedin B2B Marketing Marketing Analytics Tools Work Management

A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

MARCH 13, 2018

Or use a free tool or free trial like social mention , mention.com , or talkwalker to track brand mentions as well. Monitor forums and applicable online communities for discussions relevant to your industry and solutions. The most common examples are social media platforms and blog comments. Network through LinkedIn.

Marketing Management

Marketing Management Link Building Software B2B Marketing

15 Ways B2B Marketers Can Use Twitter to Drive Business Results

KoMarketing Associates

MAY 23, 2017

With the mission to give users the power to create and share ideas and information instantly, this social media platform allows B2B marketers to better connect, converse and engage their audiences. In fact, this study by Social Bakers found that more than 80 percent of customer service requests on social media are happening on Twitter.

Twitter

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10 Tips To Successfully Manage Your Company Page On LinkedIn

KoMarketing Associates

JULY 11, 2019

If you’ve used almost any social media management tool, you’ll be familiar with the idea of “Community Managers,” – basically account admins who plan and post all social media content, and who are tasked with responding to comments and possibly forwarding any complaints to Customer Service. Don’t use a YouTube link, for example.

Linkedin Work Management Marketing Management Paid Search Agency

5 Ways to Target B2B Customers Through Email Marketing

KoMarketing Associates

APRIL 10, 2018

Push notifications, text messages, social media, content, paid search, paid social, and videos ads are just some of the digital ways marketers can reach potential prospects. through organic search, social media, etc.). Many email providers also allow marketers to embed videos into their emails by including the YouTube link.

Email Marketing

Email Marketing B2B Marketing Paid Search Agency Ideal Customer Profiles

20 Content Marketing Tools to Rely on From Start to Finish

KoMarketing Associates

OCTOBER 18, 2016

Quora is an online community where users ask questions and post answers around virtually any topic. Hootsuite is one of the most popular tools for managing social media, and for good reason. The dashboard-type interface supports integrations for many social networks, including Facebook, Twitter, LinkedIn, Instagram, and more.

Tools

Tools Content Marketing Marketing Analytics Tools Work Management

9 Key Points About Google+ Pages for Business for the B2B Marketer

KoMarketing Associates

APRIL 2, 2012

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. While they were new and trendy, Google+ Pages had several flaws.

Google

Google B2B Marketing Paid Search Agency Search Engine Marketing

10 of the Best B2B Facebook Pages

KoMarketing Associates

MAY 16, 2013

In fact, Facebook, the world’s largest social network, now has more than 1 billion users, including about 15 million brand pages. Based on Blue Ocean Market Intelligence’s “ Fortune 100 Social Effectiveneess Index ” and our own social media knowledge, we’ve identified 10 of the best B2B Facebook pages out there.

Facebook

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6 More Search Marketing Tactics for Manufacturing and Industrial Marketers

KoMarketing Associates

FEBRUARY 24, 2015

A while back we detailed several tactics B2B manufacturers and distributors should consider when seeking to improve their visibility in search engines and social communities. Those tactics in summary: YouTube Integration. Trade Show Appointments. Generate Leads for Exports. Leverage LinkedIn Relationships.

Search Marketing

Search Marketing Work Management Marketing Management Tactics

There Is No One Size Fits All B2B SEO Program

KoMarketing Associates

JANUARY 6, 2015

Resources for Establishing Basic Technical SEO “Know-How” Google Webmaster Guidelines and YouTube Channel. B2B Content Marketing Survey via IDG Enterprise / B2B Technology Marketing Community on LinkedIn. Bing Webmaster Guidelines. Google Algorithm Change History via Moz. The Web Developer’s SEO Cheat Sheet 2.0

Enterprise Management

Enterprise Management Work Management CMS Development Marketing Management

6 Best Practices And Tips For B2B Video Marketing

KoMarketing Associates

OCTOBER 22, 2019

Smartphones now have the ability to shoot high-quality HD or even 4K videos, which can be shared instantly via social media or sent via the cloud to a video editor to polish and prepare for publication. YouTube can transcribe videos automatically, or the platform allows you to do it manually. Create Content People Are Interested In.

Video Marketing

Video Marketing B2B Marketing Practices Tips

6 B2B Online Marketing Predictions for 2017

KoMarketing Associates

JANUARY 5, 2017

Quite a few of the latest innovations come in social media , but there are also tons of great things you can do with photo, text, and video outside of platforms like Twitter and Facebook that can get you a lot of traction for your products and services. 360-Degree Photo and Video. Live Video. AMP Versions of Content.

Online Marketing

Online Marketing B2B Marketing CMS Development Planning

6 B2B Online Marketing Predictions for 2017

KoMarketing Associates

JANUARY 5, 2017

Quite a few of the latest innovations come in social media , but there are also tons of great things you can do with photo, text, and video outside of platforms like Twitter and Facebook that can get you a lot of traction for your products and services. 360-Degree Photo and Video. Live Video. AMP Versions of Content.

Online Marketing

Online Marketing B2B Marketing CMS Development Planning

B2B Marketing: Guide to Success in the Digital Era

KoMarketing Associates

AUGUST 20, 2019

Then Anastasia Warren (Senior Social Media Manager) complemented the importance of audience definition and creation by expressing: “The most important piece of B2B digital marketing is reaching the correct target audience. This will lower the price of your SQLs and help improve visibility in relevant searches.”.

B2B Marketing

B2B Marketing Top of Funnel Planning Work Management

What B2B Marketers Need to Know About Schema.org & Micro Data

KoMarketing Associates

NOVEMBER 23, 2013

Micro data and schema.org enable B2B marketers to better distinguish their web content in search engine results, with a goal of driving greater click thru rates and improving the exchange of information across social media platforms. Query: 3d printing (YouTube and third party video results). Example in Social Media.

B2B Marketing

B2B Marketing B2B Paid Search Agency Template

15 Actionable Takeaways from #MozCon 2019

KoMarketing Associates

JULY 18, 2019

Remix your blog post into a video for YouTube, then shorten that for an Instagram video, then turn the best parts into a GIF, etc. Community notes. Online communities are a great place to both get ideas and to distribute the content you create. @TheCoolestCool #MozCon. — Ruth Burr Reedy (@ruthburr) July 15, 2019.

SERP

SERP Paid Search Agency Lead Scoring Lead Ranking

B2B Marketing Zone

KoMarketing Associates

10 Examples of B2B Companies Using Social Media Successfully

Top Takeaways for B2B Marketers from The Complete Social Media Community Manager’s Guide

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5 Effective Options For B2B Advertising on Social Media

Webinars

Social Media Marketing Important Part of B2B Marketing Landscape

6 B2B Digital Marketing Strategies Marketers Need to Try in 2019

8 Great LinkedIn Groups for B2B Marketers

A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

15 Ways B2B Marketers Can Use Twitter to Drive Business Results

10 Tips To Successfully Manage Your Company Page On LinkedIn

5 Ways to Target B2B Customers Through Email Marketing

20 Content Marketing Tools to Rely on From Start to Finish

9 Key Points About Google+ Pages for Business for the B2B Marketer

10 of the Best B2B Facebook Pages

6 More Search Marketing Tactics for Manufacturing and Industrial Marketers

There Is No One Size Fits All B2B SEO Program

6 Best Practices And Tips For B2B Video Marketing

6 B2B Online Marketing Predictions for 2017

6 B2B Online Marketing Predictions for 2017

B2B Marketing: Guide to Success in the Digital Era

What B2B Marketers Need to Know About Schema.org & Micro Data

15 Actionable Takeaways from #MozCon 2019

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