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How to Write a Strategic Marketing Plan

WebMarketCentral

hospitals, insurance companies and community banks, all of which buy very differently). Include both current customers (can we sell them more of what they are already buying, products and services in addition to what they are already buying, or a more premium version of our products/services?) and new prospects.

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How to Use Twitter for Business

WebMarketCentral

I sat in last week on an excellent webcast presented by Chris Abraham of social PR firm Abraham Harrison and Anamitra Banerji , product manager at Twitter, on using Twitter for business. Ping.fm —update multiple social media accounts at once. Community-building takes time—it's a marathon, not a sprint. techniques.

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