WebMarketCentral

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Social Media Isn't Only for Virtual Events

WebMarketCentral

Note: this is a guest post from Cece Salomon-Lee , social media relations expert and author of the PR Meets Marketing blog. Virtual events have received a lot of attention recently as an effective way to communicate with your audiences without the costs associated with an in-person event.

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How to Use Social Media to Leverage the Power of Google

WebMarketCentral

While Google and social media are two separate entities, they are closely intertwined. However, the most advantageous aspect to performing well in social media is that many people who frequent the sites are webmasters and blog owners. Social Tagging. Tags: Web 2.0

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Best of 2008: Social Media Optimization, Part 1

WebMarketCentral

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? How can you maximize your results through social bookmarking sites like Digg? How does social media relate to SEO? Why is online reputation management so important?

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It Came from Facebook! The Social Media Marketing Challenge that Can't be Ignored

WebMarketCentral

Several recent studies have put the challenge that social media presents to marketers into stark relief: social media is huge. In social media, where viewers are often creating the content, that bargain doesn't hold up. After all, it is social media. It's growing at an astounding rate.

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Using ALL the Tools of Social Media Optimization

WebMarketCentral

The term "social media" encompasses several different types of sites, and it's important to use all of them properly in order to really be effective at social media optimization (SMO). So, here are some tips for using different types of social media sites for SMO.

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The Social Media Email Signature

WebMarketCentral

Social networking sites are simply an extension of those two functions, giving other people more information about yourself and additional ways to interact. Based on my informal research, here are the most popular social media elements people are adding to their Web 2.0 tags: email signatures, Web 2.0, signatures.

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What's Next for B2B Social Media? FYIndOut Now

WebMarketCentral

It's been obvious for some time that social media has an increasing role in b2b marketing , and that b2b companies will increasingly invest marketing dollars there as social media marketing practices become more standardized. How can b2b firms approach social media more strategically?