Sales Engine
FEBRUARY 25, 2016
Sure, there are more audiences to consider on social media and people are accessing information on a multitude of devices. Pundits say that PR must engage with the community and that content is king. Yet, for true PR professionals, this has always been the case.
Sales Engine
FEBRUARY 25, 2016
Sure, there are more audiences to consider on social media and people are accessing information on a multitude of devices. Pundits say that PR must engage with the community and that content is king. Yet, for true PR professionals, this has always been the case.
Sales Engine
JANUARY 25, 2016
I don’t care if it’s email, social media, cold calling, or direct mail… Any of these methods are going to have relatively low response rates. Interestingly, the majority of their content is community generated—not a bad way to reduce your production costs!
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