Litmus

FEBRUARY 6, 2023

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! Every month, we’ll interview, highlight, and celebrate the splendid members of the email community. How did you first connect with the wider email geeks community? And underappreciated sometimes.

Communities 83

Communities Work Management Thought Leadership Design 83

Tomorrow People

NOVEMBER 6, 2020

From the decimation of the office and the rise of WFH (Working From Home for the abbreviation-averse), it is safe to say that the old normal and the new normal will present a different way of working for everyone. However, this does not diminish the reality of the situation: buyers use their community as a trusted source.

Communities 120

Communities B2B Marketing Peer-to-peer Planning 120

Strategic-IC

FEBRUARY 20, 2024

Especially if you’re flying people in to present on stage! We're building this community – and they'll have had a great experience, a great day. Facilitating this community gives us a lot of joy!” “We have a full day of speakers, breakout sessions where we mingle and get to know each other, then a happy hour, a VIP dinner.

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing ABM Communities 62

Liveintent

OCTOBER 21, 2020

But that has not stopped us from being present, fostering personal and professional growth, and giving back to the community. Be social, be kind, be present, be honest with colleagues if you are not in the best space (physically or mentally) to focus. Ashley Rosenbaum Sales Enablement Marketing Director.

Webinar Metrics 71

Webinar Metrics Advertising Agencies Communities Conference 71

Hubspot

DECEMBER 7, 2020

I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. This is true regardless of the marketing medium, from advertisements to presentations. Therefore, creating interactive presentations means using strategies that will capture and hold audience attention.

Hubspot 93

Hubspot Interactive Marketing Comparison Impressions 93

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Typically, most companies find they need at least a social media manager and a community manager. The Sims has both social media managers and community managers. Should they?

Social Media 112

Social Media Communities Work Management Marketing Management 112

Heinz Marketing

APRIL 9, 2020

Replacing the interactivity, the peer-to-peer community, the engagement levels between attendees, speakers, sponsors and more – that’s a big challenge that some companies are working through right now. Below is a list of strategies and tactics many companies are trying. Attendees will love the access and intimacy of this.

Peer-to-peer 109

Peer-to-peer Communities Microsite Ad Building 109

Contently

NOVEMBER 11, 2016

“We just really need to build a community around _.” On Wednesday, the PandaConf stage was the de facto home to those who had actually built communities. During our discussion, they revealed some secrets that could help marketers and entrepreneurs develop online communities in 2017 and beyond. Find your hero.

Communities 153

Communities Ad Building Brand Identity Branding 153

Hubspot

AUGUST 4, 2020

Over the past few decades, companies, marketing departments, and c-suites have used the term "community" to refer to a smorgasbord of ideas, from wide-ranging organizational investments — such as neighborhood events or charity partnerships — to online forums and even simple email lists. Local community groups help them succeed.

Communities 101

Communities Brand Identity Branding Google 101

Seismic

SEPTEMBER 22, 2021

Select use cases include: Fact sheets (financial services specific) Pitchbooks Meeting templates Account review or QBR decks Overview and top-of-funnel presentations. The post LiveDocs use cases: Thinking beyond traditional presentations appeared first on Seismic.

Work Management 52

Work Management Marketing Management Top of Funnel Case Studies 52

Hubspot

AUGUST 4, 2020

Over the past few decades, companies, marketing departments, and c-suites have used the term "community" to refer to a smorgasbord of ideas, from wide-ranging organizational investments — such as neighborhood events or charity partnerships — to online forums and even simple email lists. Local community groups help them succeed.

Communities 99

Communities Brand Identity Branding Google 99

Buffer

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 83

Communities Social Media Paid Search Agency Work Management 83

Hubspot

JULY 1, 2019

Social media has transformed the relationship between individuals and organizations -- which is why the community management role is now so vital. Simply put, a community manager needs to negotiate the connection between a company and its audience. But what exactly is a community manager, anyway? Image courtesy of HubSpot.

Communities 100

Communities Work Management Marketing Management PR 100

Hubspot

JANUARY 13, 2021

In college, I always made it a point to listen intently to presentations. I knew how stressful and nerve-wracking it was to present in a room of peers and authority figures. I would nod feverishly to let presenters know I was invested in their presentation. And they knew it too. Back then, the stakes were relatively low.

Tips 97

Tips Marketing Proposals Peer-to-peer Case Studies 97

Hubspot

SEPTEMBER 10, 2020

Here, I spoke with Christina Mautz , CMO and Head of Sales at Moz, to learn how business leaders can still build impactful events virtually — plus, how leaders can foster a sense of collaboration and community, even when entirely remote. For us, that equated to creating an environment that felt authentic and community-oriented.

Communities 96

Communities CMO Ad Building Paid Search Agency 96

Marketing Insider Group

APRIL 15, 2024

They’re not just creating content; they’re crafting experiences, sharing knowledge, and building communities that businesses want to be a part of. Enterprises The enterprise segment presents a different challenge. B2B creators are on the rise because they understand the nuances of the business world.

Enterprise Management 224

Enterprise Management B2B B2B Thought Leadership SMB 224

Webbiquity

JANUARY 12, 2022

Being a charitable B2B company can benefit your brand, your customers, partners, and most importantly, your community. By understanding the purpose of corporate giving, you can build a desire to impact the surrounding community or world positively. During its first community outreach, RefiJet established the Culture Club organization.

Paid Search Agency 302

Paid Search Agency Companies Advertising Agencies B2B 302

Convince & Convert

MARCH 14, 2013

Fast forward to the present, and Nike has amassed more than one million followers and more than six million photos with the tag #Nike on Instagram. To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. Milestone’s aren’t about you – they’re about your community.

Communities 148

Communities Social Media Tagging Validation 148

Convince & Convert

AUGUST 4, 2015

We’re focusing on getting the engagement right, making sure engagement becomes driven by the community and not necessarily always by us, making sure the community is there to solve the problems of the community. They’re growing it slowly rather than worrying about bulking up numbers.

Communities 137

Communities Facebook Paid Search Agency Skype 137

Tomorrow People

FEBRUARY 5, 2013

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? At Tomorrow People , we''ve been developing our community management team and processes to real effect over the past 16 months. 1) Sets Up and Manages Profiles.

Communities 120

Communities Work Management Ideal Customer Profiles Buzz 120

Tomorrow People

FEBRUARY 5, 2013

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? At Tomorrow People , we've been developing our community management team and processes to real effect over the past 16 months. 1) Sets Up and Manages Profiles.

Communities 120

Communities Work Management Ideal Customer Profiles Buzz 120

Webbiquity

JUNE 21, 2022

This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. Moreover, brands today can use their websites to build a community around their product or service. Practice Proper Channel Management. Affiliate sales support independent publishing. Positive Reviews.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Hubspot

JANUARY 8, 2020

But not all realize the effects building and nurturing an online community can have on your brand. Online communities are groups of people who have a connection with your brand and/or each other. They communicate with you about your products and often share brand experiences. Facebook groups: Peloton. Chatbots: Sephora.

Social Media 79

Social Media Communities Brand Identity Branding 79

Webbiquity

AUGUST 18, 2020

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. A video streaming platform for marketing webcasts, internal communications, training, and other virtual events. Image credit: Teooh. Pricing: free (!). Total reviews: 100.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Content Marketing Institute

JANUARY 2, 2018

We wanted to know: How does the expert’s expert build and manage communities? I asked Christin for tips on how to think like a community builder. As marketers and businesspeople, we know social presents tremendous opportunities for business … but when it’s used only as a broadcast channel, you’re failing to make connections.

Social Media 111

Social Media Communities Work Management Media 111

SmartBug Media

APRIL 8, 2019

But for senior care communities, social media—and in particular, Facebook—can be a valuable tool for improving occupancy rates. Why Social Media Is Important for Senior Care Communities. Many senior care communities have personas that include adult children of the elderly. Social media is an ever-present reality.

Communities 67

Communities Facebook Allocation Buyer Personas 67

Moz

DECEMBER 15, 2020

At Moz, we created a lot of helpful content in 2020, publishing community resources, reports, and guides across topics like local SEO analytics, competitor analysis, keyword research, campaign management, and more. With all that coming your way, there’s bound to be some oversight.

Communities 80

Communities Resources Lead Scoring Lead Ranking 80

chiefmartech

OCTOBER 9, 2019

This is my bi-annual call for leaders, practitioners, and pioneers across the marketing technology and operations community to send in proposals to present at the MarTech conference. If you’re a practitioner (not a martech vendor), it’s helpful to describe how you used specific products, to make your presentation concrete.

Communities 52

Communities Work Management Marketing Management Peer-to-peer 52

Convince & Convert

NOVEMBER 7, 2013

In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” The campaign is unique because it provides L’Oréal with a way to activate a sizeable community on LinkedIn, while showing them some of the qualities they value in candidates. Are You IN?

Communities 137

Communities Linkedin Microsite Social Media 137

Thinkers360

MARCH 8, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Help us grow the Thinkers360 community by inviting them to participate by sharing their own content today! Kelly Hoey J Kelly Hoey Contact J. How can I recommend others who should be on the list?

B2B Thought Leadership 127

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 127

Moz

APRIL 2, 2019

Posted by Danielle_Launders With MozCon 2019 right around the corner, we’re excited to announce our annual open call for community speakers! Not sure what a community speaker is? Cue our community speaker program! We reserve six 15-minute community speaking slots throughout our three-day event. No pressure!).

Communities 50

Communities Peer-to-peer SEO Tips 50

Marketing Insider Group

JULY 11, 2023

This way, you can build trust and create a community that sees value in your brand. Pro Tip: Place a short SlideShare presentation on your landing page to help you seal the deal! Build A Community Be a thought leader. Create a sense of community among your audience.

Ad Exchange 242

Ad Exchange High Quality Lead Landing Pages Content 242

Litmus

JULY 13, 2020

Also, connect with the email community via #emailgeeks on Twitter! The email community is amazing and always keen to help. You can also post your questions on the Litmus Community to reach out to email designers and devs for support, or join the Email Geeks Slack community. Email Design Reference (Mailchimp). tinypng.com.

Webinar Metrics 56

Webinar Metrics Tools Lock-In Youtube 56

Heinz Marketing

DECEMBER 14, 2023

We had the privilege of having an eye-opening fireside style chat with co-author Brent Adamson in our HM Inner Circle discussion– a tight-knit community for both current and past clients of Heinz Marketing. He dropped some not-yet and little-known details just for us. We can’t give it all away, but here are some highlights below.

Peer-to-peer 117

Peer-to-peer Demand Generation Agencies Paid Search Agency B2B Sales 117

Martech

JANUARY 24, 2024

Introducing The Visual Jam Pardeep “Paddy” Dhanda and Grant Wright are the co-founders of The Visual Jam , a meet-up community for visual thinkers that is evolving into a business start-up. We wanted to learn more about it, so we set up a meet-up community in Birmingham in the U.K.”

Webinar Metrics 107

Webinar Metrics Conference Aggregators Communities 107

ClearVoice

MARCH 18, 2019

Let’s review three popular online community apps to do just that: Lithium, Influitive, and Higher Logic. And if your organization or company doesn’t embrace advocate or influencer marketing, then you will likely miss out on key opportunities to build a collaborative and successful online community and further business growth.

Communities 63

Communities Marketing Automation Services Enterprise Management Work Management 63

Convince & Convert

DECEMBER 7, 2010

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

Communities 124

Communities RSS Social Media Curation 124