Oktopost

FEBRUARY 19, 2019

Well, in many ways, Marketo and HubSpot are not unlike Sparta and Athens. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Marketo: which is the marketing automation platform to rule them all?

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Marketo Hubspot Enterprise Management Marketing Automation Services 110

Adobe Experience Cloud Blog

OCTOBER 16, 2020

But I found myself wanting to know more about the personal experience of managing marketing attribution and hear about it straight from individuals in our marketing community. He is also 2x Marketo Champion, 5x Marketo Certified Expert, completed 9 advanced specializations on Marketing Automation, and one of the Fearless 50 top marketers.

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Marketing Attribution Marketo Multi-Touch Attribution Multi-Channel 104

SmartBug Media

MAY 14, 2021

This is true regarding learning Marketo as a beginner. Marketo is a marketing automation platform that provides “ end-to-end engagement for modern demand marketing.”. If you are ready to begin your Marketo journey, there are three learning paths for Marketo beginners that we recommend: Marketo’s own resources, Udemy, and YouTube.

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Marketo Marketing Automation Services Work Management Marketing Management 69

Adobe Experience Cloud Blog

NOVEMBER 8, 2019

We have great news – it is possible to obtain this overwhelming number of achievements in just a year through the Marketo Champion Program. The deadline to apply for the Marketo Champion Program 2020 is in less than a month, on December 6th, 2019. How did the Marketo Champion Program help accelerate your career development?

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Marketo Thought Leadership Paid Search Agency Advertising Agencies 87

Adobe Experience Cloud Blog

DECEMBER 6, 2019

We have great news – it is possible to obtain this overwhelming number of achievements in just a year through the Marketo Champion Program. The deadline to apply for the Marketo Champion Program 2020 is this week, on December 6th, 2019. How did you find out about the Marketo Champion program?

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Marketo Personalization Thought Leadership Class 89

SmartBug Media

NOVEMBER 23, 2020

While Marketo integrates with several webinar platforms to allow you to set up, promote, and track your events, Zoom is a certified launchpoint partner application. The Zoom integration provides Marketo users with data, including totals for attendees, invited, and registered. Integrate Zoom Webinar with Marketo. Hit “Save.”.

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Webinar Metrics Marketo Budget Programs Co-Registration 86

Metadata

FEBRUARY 21, 2023

Her impressive resume shows previous lives taking on senior leadership roles at SalesLoft (CMO), Adobe, Marketo, Demandbase and Alyce. Sydney’s extensive global experience includes championing heroic marketing and sales software applications and aligning teams to communicate and collaborate effectively.

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Communities Demand B2B Thought Leadership Peer-to-peer 52

Perkuto

MARCH 14, 2022

As a user of Marketo, when was the last time you received a survey about your experience using the product? It had been a while for us– and this was the inspiration behind developing the annual Marketo study. And, could the results influence or even help drive Marketo’s product roadmap?

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Marketo Advertising Benchmark Communities Customer Surveys 52

Adobe Experience Cloud Blog

JULY 12, 2017

In a time when our customers hold the power, when they don’t want to be marketed to, and when they want to be engaged with in a personal and authentic way , if you have a customer community, you already have an incredibly powerful tool at your fingertips with which to engage customers. A community is one of the many places your customers are.

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Communities Best Practices Peer-to-peer Marketo 134

SmartBug Media

APRIL 17, 2020

For newbies, Marketo proves its value right off the bat as an excellent email automation tool. Marketo allows you to manage truly multi-channel marketing experiences across social, web, and digital ads—and sales empowerment tools help your reps build consistent email journeys throughout the customer lifecycle. Sales Insights.

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Marketo SMB Lead Scoring Lead Ranking 66

SmartBug Media

FEBRUARY 2, 2021

Marketo is a very robust marketing automation tool that can provide you with endless possibilities for reaching your target audience, nurturing leads and customers, reporting on ROI, and so much more. There are several reasons for Marketo speed issues, but the good news is that there are also solutions for each of these causes.

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Marketo Trigger Marketing Sales Qualified Leads Webinar Metrics 71

Adobe Experience Cloud Blog

SEPTEMBER 20, 2018

I am thrilled to announce that Marketo has entered into a definitive agreement to be acquired by Adobe. Adobe and Marketo both share an unwavering belief in the power of content and data to drive business results. This announcement is a momentous occasion for Marketo, as it signals the next phase of our company’s growth.

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Digital Transformation Marketo Enterprise Management B2B Thought Leadership 134

Adobe Experience Cloud Blog

JULY 19, 2017

Are you struggling to build a strong community for your business on Twitter? A company that successfully embraces Twitter and builds its community around it will move beyond likes and followers. Content that connects your brand message and community spirit will help you stand out and position you as an authority in your field.

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Communities Twitter Peer-to-peer Ad Building 134

Adobe Experience Cloud Blog

NOVEMBER 8, 2019

We have great news – it is possible to obtain this overwhelming number of achievements in just a year through the Marketo Champion Program. The deadline to apply for the Marketo Champion Program 2020 is in less than a month, on December 6th, 2019. How did the Marketo Champion Program help accelerate your career development?

Marketo 48

Marketo Thought Leadership Paid Search Agency Advertising Agencies 48

Valasys

MAY 31, 2019

HG for Marketo has been designed to link directly to the users’ marketing automation platform & to reflect upon the latest technologies being used by the potential & existing customers. Marketo is a long-standing leader in B2B marketing which was acquired by Abode on October 31, 2018.

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Marketo Marketing Automation Services Lead Ranking Marketing Management 56

Adobe Experience Cloud Blog

AUGUST 31, 2017

In one of our bi-monthly #marketochat’s, we discussed How to Build a Vibrant Community on Twitter with Social Media Influencer, Madalyn Sklar. Twitter continues to be a place that people go in order to find out brand information, so it is critical that you are building the right community for your brand and follower base.

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Communities Twitter Ad Building B2B Thought Leadership 134

InsightSquared

OCTOBER 11, 2019

Between busy workdays and in-office fun activities, such as movie screenings and Oktoberfest, volunteering opportunities like these are great for team morale and stress relief while still contributing to the community. When talking about Zane, people have only two words: Marketo “wiz.” My time so far at IS2 has been amazing.

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Work Management Marketo Marketing Management Communities 176

Heinz Marketing

MARCH 28, 2024

In the past, I’d assume the answer to that would always be limited to Marketo, Pardot, Hubspot or Eloqua. Not to date myself, but I’ve been using Marketo for close to 15 years. But recently when I asked the Marketing Operations professionals community for tool recommendations – those names did not come up. Not necessarily.

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Marketing Automation Services Enterprise Management Marketing Automation Work Management 68

Adobe Experience Cloud Blog

DECEMBER 9, 2019

We have great news – it is possible to obtain this overwhelming number of achievements in just a year through the Marketo Champion Program. The deadline to apply for the Marketo Champion Program 2020 is this week, on December 6th, 2019. What does it take to be a Marketo Champion? Let’s hear from our veteran Champions!

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Marketo Communities Thought Leadership Marketing Automation Services 20

Adobe Experience Cloud Blog

FEBRUARY 9, 2011

by Heather Watkins On December 6, 2010, Marketo launched its revamped customer community on the Salesforce.com platform to give our customers the ability to: Get product answers quickly. Connect and share resources with other Marketo peers. Suggest features for the Marketo Roadmap.

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Marketo Communities Features Peer-to-peer 48

Vidyard

MAY 11, 2016

Video intelligence platform honored in the “Partner of the Year, Launchpoint Technology” category for the impact of its video platform for joint Marketo customers. In 2015, Vidyard surpassed the milestone of more than 100 Marketo customers using its platform to boost marketing and sales performance.

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Marketo Bulldog Solutions Enterprise Management Work Management 50

Vidyard

MAY 11, 2016

Beating out tough competition, Vidyard joins an elite group of marketers that have partnered with Marketo to positively impact their joint customers’ businesses and bottom lines, build engaging relationships with customers and inspire others in the marketing industry.

Marketo 50

Marketo Bulldog Solutions Enterprise Management Work Management 50

Webbiquity

AUGUST 18, 2020

GoBrunch features include breakout sessions with virtual room layout options, virtual networking and private meetings, event promotion and registration pages, ability for attendees to download presentations and documents, and a community feature to keep attendees posted about upcoming events. Pricing: free (!). Total reviews: 100. Communique.

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Enterprise Management Work Management Marketing Management Webinar Metrics 363

ANNUITAS

NOVEMBER 16, 2020

We want to share it with you, our marketing community, and others in the industry so we can have real conversations about what is going on in the crazy world of demand marketing. . She is very active in the demand technology community. It allows us to see the entire picture – not just one piece. Certifications (and more!):

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Demand Generation Agencies Paid Search Agency B2B Thought Leadership Advertising Agencies 130

Adobe Experience Cloud Blog

MARCH 30, 2020

Among the programs we are offering are: 3 Months Free of Marketo Engage & Magento Commerce: Enables brands to begin driving revenue before they start paying for their Marketo Engage, Magento Commerce, or Bizible implementations. Please contact your client success manager for details about Marketo and Magento offerings.

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Paid Search Agency Companies Marketo SMB 169

Vidyard

APRIL 19, 2016

Vidyard recognized in the “Partner of the Year, LaunchPoint Technology” category for the success and impact of its video platform with joint Marketo customers. In 2015, Vidyard surpassed the milestone of more than 100 Marketo customers using its platform to boost marketing and sales performance.

Marketo 50

Marketo Bulldog Solutions Marketing Automation Services Advertising Agencies 50

Martech

AUGUST 8, 2022

A recent study of senior Marketo managers reveals their marketing automation teams are small, highly productive and focus predominantly on executing campaigns. Measuring the effectiveness of campaigns and “resourcing” talent are the top operational challenges for Marketo managers, according to the study. Free to download.

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Marketing Automation Services Marketing Automation Studies Automation 99

PathFactory

SEPTEMBER 21, 2018

By now, you’ve probably heard about the Adobe Marketo acquisition news. Marketo is arguably the leading independent marketing automation platform. Marketo and PathFactory are long-standing integration partners. Not only for their customers but also for the larger marketing community and partner ecosystem.

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Marketo Marketing Automation Services Advertising Agencies API 40

Biznology

JANUARY 19, 2018

Michael Brenner was SAP ’s pioneer in developing the powerful Internet marketing strategy of building a website community to serve the information needs of top-of-the-funnel business buyers, to generate leads and “own the category.” Hats off: Marketo is well-established there now. We all need some of that.

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Top of Funnel B2B Marketing Lead Ranking Digital Marketing Funnels 166

Martech

NOVEMBER 8, 2023

” That gives a flavor of the countless conversations being had in the halls of MOPs-Apalooza, the first full-scale live event put together by MO Pros , the community for marketing operations professionals. “Marketo Summit used to be a place where all of us came together as a community — and it was just for us.

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Enterprise Management Work Management Marketing Management Budget Programs 95

Martech

JANUARY 26, 2023

LinkedIn : EdwardReynolds (24K followers) Company : Union Square Consulting Sara McNamara Sara is an award-winning marketing and sales operations professional whose work has been recognized by awards from the likes of Salesforce (Pardot), Adobe (Marketo), Drift, and LeanData. He is also co-host of Ops Cast, a weekly podcast.

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Enterprise Management Work Management Marketing Management Conference 108

KoMarketing Associates

JANUARY 19, 2022

Semrush remains a very popular platform within the SEO community. Marketing Automation Platforms Like Marketo and Pardot. One of our favorite solutions at BlueVoyant is our marketing automation tool (we use Pardot , but our team kindly argues with each other on what’s the best tool every week – mine is Marketo ).

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Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Adobe Experience Cloud Blog

APRIL 6, 2021

And as we kick off Summit 2021 in the shadow of one of the most unexpected and challenging years of our lives, it’s safe to say we’ve realized the full value of this quality, as well as our our community. We are so grateful for the time, thought, and effort invested by our incredible community of customers, partners, and developers.

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Thought Leadership Marketo Communities Advertising Agencies 111

Oktopost

AUGUST 10, 2022

This episode is jam-packed with insights into the world of customer marketing from the perspective of a legend who has started from scratch to build world-beating customer experiences at some of the industry’s leading organizations: Google, Marketo, and Adobe. He is renowned for his time and leadership at Google, Marketo, and Adobe.

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B2B Thought Leadership Transparency Thought Leadership Marketo 89

Adobe Experience Cloud Blog

MARCH 1, 2016

You can evaluate your data or survey existing customers to figure out what your target audience needs or you can go to the places where they’re already sharing this information—community forums. It’s widely known as the largest community of programmers, with 26 million professional and novice programmers congregating there every month.

Communities 48

Communities Marketing & Strategy B2B Thought Leadership Thought Leadership 48

Directive Agency

FEBRUARY 4, 2022

Those four are Hubspot, Marketo, Pardot and Eloqua. Six Bricks is the premier training platform for Marketo and Bizible. I highly recommend starting with their course that’s designed to get you the Marketo Certified Expert certification (we’ll talk more about certs later). They are listed below. The MoPros – [link].

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Marketing Analytics Tools Top of Funnel Marketing Automation Services Work Management 80

Martech

JULY 27, 2023

Dig deeper: HubSpot pairs community with a connected platform Q: Do you work with other solutions at Remotish or just HubSpot? Q: Is there an alternative universe where you became a Marketo champion or a Pardot person? That’s how I met my future boss and ended up at a HubSpot agency. A: That’s all we do.

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Marketing Automation Services Advertising Agencies Work Management Hubspot 88