Smashmouth Marketing

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Her presentation about using LinkedIn successfully to generate leads was popular with the audience. We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. One of the speakers was Kim Albee, President of Genoo , a provider of online marketing tools. They can all work together.

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Her presentation about using LinkedIn successfully to generate leads was popular with the audience. We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. Here is the second in a series of Thought Leader Interviews for MarketingSherpa. If you just had one slide to present, what would be on it?

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Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? LinkedIn LION Linkers: This is different (Linked In Open Networkers). Whats the value on LinkedIn?

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Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? LinkedIn LION Linkers: This is different (Linked In Open Networkers). Whats the value on LinkedIn?

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Building a Demand Gen Tribe: The Seth Godin Lead Gen Program

Smashmouth Marketing

LinkedIn Groups. Build an online community. Build that online community. Be it Facebook, twitter, LinkedIn Groups, or your blog. Just follow the HubSpot marketing machine for how they spread the Orange Kool Aid and built a large and loyal tribe of inbound marketers. Create buzz. Most buzzers love to be pumped up socially.

Lead Gen 100
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Lead Gen 2.0 - Social Media & Search Alone Won't Attract C-Level Buyers

Smashmouth Marketing

Some are using twitter and LinkedIn , and some have great staff members who are passing the value up the chain. Great place to use twitter to share valuable information or LinkedIn Answers. Encircle Them - Find their communities. Some will list these organizations in their LinkedIn profile. Plan targeted campaigns.

Lead Gen 100
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@chrisbrogan's New Marketing Experience, aka Inbound Marketing Summit: 5 Tips

Smashmouth Marketing

That's all the discussion, debate, learning and putting faces to all the "social" B2B marketing community faces I've met online -- as well as meeting new ones. Post it on Facebook , LinkedIn , Twitter and any other place your status resides. When you get home, or during quiet time at the event, send LinkedIn invites.