Buzz Marketing for Technology

SEPTEMBER 23, 2008

HiveLive – Platform for building unique communities I spoke to the CEO John Kimbel and visited with HiveLive crew on the Expo floor and was very impressed. HiveLive has a very different take on Enterprise Communities. InsideView also tells you who you are connected to in Facebook or LinkedIn.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

LeanData

FEBRUARY 17, 2021

Recently, InsideView conducted a survey that returned a relatively surprising finding: the main reason for misalignment across revenue teams is the lack of accurate CRM data and shared views of targeted accounts and prospects. Why you need a CRM data strategy.

Ideal Customer Profiles 52

Ideal Customer Profiles CRM Account Based Marketing InsideView 52

Engagio

APRIL 20, 2020

It requires a lot of listening – from your customer success team, your sales team, and your customer community, to understand what challenges and acute pains are consistent across the personas and industries you target. CMO, InsideView, Author. Your prospects no longer have the luxury of talking about “nice to haves.”

Work Management 131

Work Management Tactics Account Based Marketing Marketing Management 131

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. How Well Do You Know Your Social Network? Engagement.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Something happened — a wake-up call about this notion of social media “community&# and “conversation.&# was trading some tweets about this, and Beth Harte (via Serengeti Communications ) asked me: “How can people stick to an editorial calendar when other work pops up?&#. What I’m about. It’s a fantastic question.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Marketing Insider Group

NOVEMBER 17, 2011

Brand, Reputation, PR, Community, Cust Serv, R&D, Sales / Leads – “The 7 Business Drivers of social” @jasonfalls. LauraDuran: Two top B2B examples of providing helpful content to build community are @Hubspot and Amex’s @openforum @bengrossman. “Social networks are already in use by sales.

Social Media 100

Social Media Media Ideal Customer Profiles Forrester 100