Google E-A-T Guidelines for SEO
ClearVoice
JUNE 16, 2022
Some SEO experts agree that E-A-T is a ranking factor, while others think it’s better described as mere guidelines on how to optimize your blog architecture for higher rankings. E-A-T came from Google’s Search Quality Rater’s Guidelines. In a nutshell, trustworthiness is all about transparency and the factual accuracy of your content.
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