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How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity

It can happen on any social media network today, even the Pinterest channel. You go on your favorite social media network to learn you can’t log in or see anything. And how will I do business without my social media network? The Bots Banned Many from Social Media Networks. Know the Rules of Each Network.

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Your Employees May Be Your Best Untapped Brand Advocates

Webbiquity

Make sure fundamental messages about your organization’s brand and its positioning are included in all internal communications (e.g. Ensure brand resources are readily available to employees — such as information on corporate identity standards, brand guidelines, and the company’s mission. Provide Tools.

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Book Review: Social Media Marketing

Webbiquity

Don’t automatically assume they use the most popular social networks. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Events (e.g.,

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How to Manage a Social Media Crisis

Webbiquity

This policy should tell your employees the following: Brand guidelines: Not everything is fit for posting. Copyright guidelines: If you’re using images from external sources, always check if the image can be used and credit the original owner if necessary. Confidentiality guidelines: These govern the use of company and user data.

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Web Presence Optimization (WPO) — Its Origin, Evolution, and Future

Webbiquity

But as search engine algorithms evolved (changing content marketing and making social bookmarking less helpful), a handful of social networks grew dominant (especially in the B2B space), and reputation management became largely reduced to LinkedIn and Twitter (plus maybe PeopleBrowsr and about.me ), the WPO model had to adapt as well.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more.

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Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity

They also advised that marketers set SMART goals, and presented a selection of best practices for advertising on popular social networks: Among other key takeaways from Grant and Katy: • Use the scientific method. Follow Google Webmaster guidelines well – this is now the only option. Start with research: is your goal achievable?