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High Quality Content Sites Is What Google Wants

Writing on the Web

Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them. This public call for quality content might warrant the hiring of a skilled writer for some businesses.

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The One Effective Use of Facebook for B2B Marketing

Webbiquity

What’s curious, however, is that of the top 50 brands on Facebook according to Slate magazine, not one is a b2b vendor. I’ve heard countless people, within the b2b community , express the sentiment that “LinkedIn is for business, Facebook is for friends and family.&# Not even close. Share this on del.icio.us.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

. • Stephanie Gaspary – Director, Social Strategy and Creative Services, CareerBuilder.com. • Niall Cook – Worldwide Director of Marketing Technology at Hill & Knowlton. • Yianni Garcia – Digital Marketing & Community Manager, The McGraw-Hill Companies. Honigman – Social Media Manager at Sears Holdings Corporation.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Apply today for a FREE subscription to CIO Magazine! Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. Comments Digg This.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month.

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Change or Die | Fast Company

Buzz Marketing for Technology

My Bookmarks Digg Del.icio.us See All Responses What do you want to ask the Fast Company community? All leadership comes down to this: changing peoples behavior. Why is that so damn hard? Science offers some surprising new answers -- and ways to do better. Recommend This Print This Article Email This Article. Share your ideas: *.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. The team focused on creating communities for NYC professionals, which resulted in a @RegusNYC Twitter feed and a Facebook Page.