Trending Sources

Successful SNS’s should be modeled on the college campus


Each and every one of communities on USENET is amazingly vertical, but they could all back up and back out to the larger USENET community – to the equivalent of the “welcome new students” meetings and gatherings colleges offer to entering Freshmen. Communities that are too vertical tend to shoe horn the “general topics” conversations into hidden “off topic” eddies.

Digg 104

10 Ways to Kickstart Your Inbound Marketing Program

Digital B2B Marketing

Here are social platforms to consider: Twitter StumbleUpon Digg Slideshare YouTube Facebook LinkedIn Although Facebook and LinkedIn may be core to your long-term inbound marketing program, you cannot emulate organic social media sharing with paid programs on these sites nearly as well. In contrast, Twitter, StumbleUpon and Digg indicate a listing is sponsored, but otherwise include it in the interface like other content. Focus has done a very good job of creating a community that allows them to offer this kind of content to a broad range of B2B marketers.

B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

If you can combine the element of Trust across a wide range of fans, followers and advocates then you have a community. The word community is often overused now that Social Media has come along. Digg this! Tags: Communications Communities Content Marketing Inbound Marketing Interactive Marketing PR Personal Branding ROI Social Media Social Networking Tweet This!

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3 Ways to Influence the Quora Community

It's All About Revenue

But the Quora community will embrace both consultants and vendors, provided the person has value to add.  Short posts add little value (they tend to applaud more established community members), whereas long posts run counter to the short-attention-span theater that is social media.  by Joe Chernov | Tweet this. Let’s have a look at each. Answer First. Quora is no different. Facebook.

Influencers vs Advocates in B2B Marketing

Buzz Marketing for Technology

But the group that excites me the most is the Advocates – I want to grow that budding community – I want to offer them special access to news and previews of our latest product. Digg this! Tags: Blogging Buzz Marketing Communications Communities Inbound Marketing Interactive Marketing Media PR Social Media Twitter draw a hard line between Influencers and Advocates.

A podcast on blog community philosophy

grow - Practical Marketing Solutions

I had the pleasure of being Trey Pennington’s guest on his Marketing Professor Radio Show last week.  I didn’t know where the conversation would lead but I spent nearly the whole time talking about YOU, meaning the {grow} community.  A few topics: Blogging and leadership. Building true community. Digg this! The importance of kindness. Writing for yourself.

B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

My suggestion would be to create a vibrant community with them – one which is both online and offline, one where you can get instant feedback, one where their ideas matter to your research and development groups, one where they co-author thought leadership with you and one that rewards them for their loyalty to your firm. Digg this! Let me explain …. Tweet This! Share this on Reddit.

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4 Keys To Content Marketing Completion

It's All About Revenue

Content ultimately serves as the backbone for several functions, such as demand generation , building lasting relationships with customers, closing deals, community management…the list goes on and on. Content Marketing Ann Handley CC Chapman Chris Heggem community management content distribution Content Rules content strategy customer marketing Demand Generation digital natives Facebook google infographics LinkedIn Mona Lisa Social Media social media marketing Twitterby Andrew Moravick | Tweet this What’s a king without a queen? Marry Content To Context. Make Your Content Connect.

Social Media Marketing Tips for 2011: How NOT to Spread Yourself Thin

WindMill Networking

Activating buttons for Facebook, Digg, Stumbleupon , and Reddit are a long-term investment in your work’s visibility.  Social Media Marketing Business Facebook Online Communities Reddit Social Media Networks Social network TwitterIt’s 2011.  Facebook is fun, but you wouldn’t want to waste a whole workday on there. Six Social Media Marketing tips for 2011: 1. Budget your time.

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Beyond email subscribers and social media connections are people and communities


For community managers and social media marketers the same applies, although here we don’t call them subscribers but members, friends (Facebook), followers (Twitter), fans (Digg, Click title to read moreThe success of the activities of email marketers depends from the actions of one group of people: subscribers.

Interview with Elizabeth Houston, aap3 for Cisco – On Social Engagement and Advocacy


Q: How did you get your start in Social Media? A: I have always been interested in technology in general, especially community building. When I worked at PeopleSoft several years ago, I was looking for ways to create communities online … Continue reading → Share and Enjoy.

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Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | Community

Buzz Marketing for Technology

Friday, June 27, 2008. Research Centers. Security. Anti-Virus / Spyware / Spam. Compliance & Regulation. Firewalls / VPN / Intrusion. Services. Cisco Security Watch. Microsoft Security Watch. LANs & WANs. Broadband Services. Ethernet Switches. Metro Ethernet. Routers. WAN Optimization. VoIP & Convergence. IP PBX. Unified Communications. VoIP Services. Network Management. Security.

3 Top Topics from Topliners

It's All About Revenue

Check out Topliners , the new, Eloqua-sponsored community open to anyone who’s interested in increasing their top-line revenue. Imagine It: Thinking About Marketing Operations Structure – This topic, proposed by Eloqua’s Jocelyn Brown, is currently the most viewed, most commented discussion in the community. Revenue Performance Management community Eloqua Jennifer Pockell-Wilson Jocelyn Brown marketing automation marketing operations online communities Polycom sales and marketing sales and marketing alignment toplinersby Heather Foeh | Tweet this. It’s geeky fun.

How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. Engagement with the community and, equally as important, respect for that community is the way to build a desired buzz around your brand. Chrysler commissions hapless marketing agency. jason!

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Ten reasons to blog – even if nobody reads it

grow - Practical Marketing Solutions

 . Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community&# or comments at all. Digg this! There must be some good business reason they do it, right? . There better be. Do your competitors have a blog?

Why Eloqua is Working with Habitat for Humanity

It's All About Revenue

by Erika Goldwater | Tweet this Like to give back?  To the community, I mean… Most of us would say yes. Companies like Microsoft, and have long been active in “community service&# or charity work, but now companies like Eloqua are building our Community Service Committee to enable employees, partners and those associated with the company to give back as well. Eloqua’s plans :  Eloqua is launching our first Community Service program at Eloqua Experience this year in San Francisco with a Habitat for Humanity build-day.  Share email.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Nuggets from Social Media workshops as of late… posted in Uncategorized |. I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Let’s assume we can generally agree that ~70% will lurk, 20% join, 9% will be regulars and 1% participate in the community in extreme ways. Best Engaging Communities. Microsoft Communities. community.

A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

Key discoveries included that there were very few online communities for their industry and that the mention of their brand was rare. Content for the community was developed based on the initial research of user needs and included research, surveys, and of course content re-purposed from other sources. > Search engine optimization campaign, including keyword content planning.

Best Social Media Management Tools for Small Business Owners

grow - Practical Marketing Solutions

For now, Seesmic users have been folded into the Hootsuite community. Enables users to populate multiple Twitter and Facebook feeds and Facebook pages, as well as Flickr stream, Google Reader, Digg and RSS subscriptions. By Kerry Gorgone, Contributing {grow} Columnist. Entrepreneurs are universally short on time and money. some services require premium subscriptions. Tweetdeck. Tweet.

17 Realistic Ways to Get More Website Traffic


LinkedIn, Medium, and Business 2 Community  all get enormous amounts of traffic. But it works every time, and it’s a legitimate traffic source. 6) Submit your content to StumbleUpon , Reddit , Digg , Technorati and elsewhere. Traffic is to digital marketing like gasoline is to an engine. It’s what makes it go. Trouble is, traffic can be hard to get. 11) Advertise… frugally.

Search isn’t about search anymore, it’s about social


Google wants to know that you, the site owners and employees, and your community, your prospects, current, and past customers, are engaged in the success of the store. Forums take a long, persistent ride — a commitment to becoming part of a longer-term conversation, to become a member of the community. Search will never be the same as it was as recently as a few years ago.

Hiring the Perfect Person to Run Your Social Media


Duties may include cultivating new communities and managing branded online communities on the company’s behalf using Facebook, MySpace, Twitter, YouTube and other social media. Additionally, the candidate must possess a solid understanding of the social media universe, including YouTube, Twitter, Flickr, StumbleUpon, Delicious, Digg, reddit, forums, wikis and blogs.

What Google+ Needs to Offer Businesses

It's All About Revenue

Google Plus is going to have to enable brands to be really good community managers,” he adds. by Jesse Noyes | Tweet this There’s no doubt Google made a huge splash when it unveiled Google+. With a reported 25 million users, it’s fastest growing social media network of all time. Obviously, size matters. Eric Swayne. Google’s number one advantage is its overwhelming 65.5% David Armano.

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8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

recent comparable study from IDG Enterprise and the B2B Technology Marketing Community on LinkedIn showed similar results. RSS Readers such as Feedly , Digg Reader , or  Hootsuite’s RSS Syndicator. There is no escaping it. You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. But guess what? Step 1: Write It Down. Final Thoughts.

Marketing Edge

Marketing Edge

There is a post today about the F-word being used in the Disney movie “Enchanted.&# It’s making it’s way up the Digg charts. So back to this social media advice and see what happens in this PR case study, let’s trace my steps 1) I posted on the orginal bloggers blog 2) I posted on Digg 3) I posted here 4) I’ll post on your blog right after this post So 4 positive comments and beautiful Enchanted mojo for the price of one dumb post. But throw the misleading (and growing) Digg action, this is a bit of a different beast. What should I do? Nothing.

4 Things Triberr Reminded Me about Twitter

WindMill Networking

However, I also told those in the workshop that, should they not have enough time to be active participants but still wanted to tweet out content that was relevant to their brand and to their community, the option did exist to import an RSS feed from 3rd party content. Each tribe even has a “Wall&# which encourages the creation of a community for your tribe.  What is Triberr?

Eloqua’s Grande Guide to the Social CMO

It's All About Revenue

Business participation was extremely high in company blogs, brand communities and Facebook. Blogs, communities and Facebook are hubs for any social media wheel.  by Joe Chernov | Tweet this. It’s Social Media Week … what better time to unveil our latest e-Book: The Grande Guide to the Social CMO. This is a great start.  But is there more we can achieve over these channels? 

Will Content Marketing Destroy Social Media?

B2B Marketing Insider

The right content at the right time… As my SAP colleague  Chip Rodgers  (@ ChipRodgers ), VP and COO of the SAP Community Network  said in a recent tweet: “Marketing done wrong is an annoyance; Marketing done right is a gift” — Right message about the right product to the right audience. mean “Whoa!”…The ”…The power of content marketing!

Social Media Book Review : The New Community Rules: Marketing on the Social Web by Tamar Weinberg

WindMill Networking

Optimization by Deltina Hay ,” I want to cover another book which I thought was one of the best social media-related books of 2009: “ The New Community Rules: Marketing on the Social Web ” by Tamar Weinberg. The New Community Rules: Marketing on the Social Web Summary. There is a chapter that provides some unique content on using Q&A sites and wikis that is thrown in before the book concludes with chapters on social bookmarking, social news (think Digg), and photo/video/podcasting before the final and concluding chapter of the book. Tamar Weinberg Author Summary.

YouTube - Education Today and Tomorrow

Buzz Marketing for Technology

Community. Community Help Forums. Community Guidelines. Sign Up. QuickList ( 0 ). Sign In. Worldwide. English. Close. Set Your Country Content Preference. Close. Set Your Language Preference. Videos. Channels. Upload. Videos. Channels. advanced. Loading. Education Today and Tomorrow. Rate: 182 ratings Sign in to rate. Views: 171,510. Share. Favorite. Playlists. MySpace. Facebook. more share options. fewer share options. This video will appear on your blog shortly. Loading. Loading. Loading. Loading. Thank you for sharing this video! Saving. close. Remove from Favorites.

The Future of Social Media


Now, finally, 6,000 years after the written word, 570 years after the printing press, 200 years after the telegraph, 130 years after the telephone, 20 years after the high-res laser printer, and 10 years or so after blogs began—social media tools like Facebook, Digg, LinkedIn and Twitter have thoroughly democratized communications and freed it from limitations of time and space. Digg this!

Seven Ways to Use Social Media for Business


Twitter, Facebook and LinkedIn groups, community sites (e.g. Digg this! Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

What Your Business Needs To Know About Google+

It's All About Revenue

Google+ Answers On Twitter – The new Twitter stream for Google+ Answers community. by Jesse Noyes | Tweet this Unless you’ve avoided the Internet over the past two weeks, you’ve probably heard about Google’s big play into the social web. It’s called Google+ , and it’s been labeled the search giant’s Facebook contender. That’s a modest assessment. Make no mistake. How Is It Different? Reddit.

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YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Buzz Marketing for Technology

Community. Diigo ~ more than a research tool - a knowledge sharing community. community. Community Guidelines. Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Upload. Videos. Channels. advanced. Loading. Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0. Rate: 47 ratings Sign in to rate. Views: 31,977. watch in standard quality. watch in high quality. Share. Favorite. Playlists. MySpace. Facebook. more share options ). fewer share options ). This video will appear on your blog shortly. Loading. Loading. Loading. Loading. Saving.

How to Choose a Social Media Listening Platform for B2B Marketing

Buzz Marketing for Technology

On the other hand, if you seek alternatives to traditional market research, then you need a vendor that specializes in sentiment capture and community analysis. But some specialize in social media sources like Twitter, review sites, and even communities; others have the ability to cover offline media such as print, television, and radio. Digg this! This one is the real kicker.

Analog Bridges Help Cross the Social Media/Digital Divide ~ScoopD

B2B Marketing Savvy

Digg = Cocktail Party (What’s the latest topic, hottest new trends). World Tagged: Delicious, Digg, Facebook, Google Alerts, Joint Marketing, social media, social network, Twitter. World Delicious Digg Facebook Google Alerts Joint Marketing social media social network Twitter My Analog B2B Roadmap for Framing the Social Media Conversation. Welcome!

Analog Bridges to Help Cross the Social Media/Digital Divide ~ScoopD

B2B Marketing Savvy

Digg = Cocktail Party (What’s the latest topic, hottest new trends). World Tagged: Delicious, Digg, Facebook, Google Alerts, Joint Marketing, social media, social network, Twitter. World Delicious Digg Facebook Google Alerts Joint Marketing social media social network Twitter Other Popular Posts: DIY Media Buying Or Use A Pro ?      Twitter Deivers A PR Gem            Email.