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Creating Brand Communities on Social Media: Takeaways from Social Media Strategies Summit

Brandpoint

Social Media Strategies Summit (SMSS) is a virtual social media conference that took place Oct. I attended the conference and was inspired by the sessions, specifically the panel “Building Brand Communities on Social.” 26-27, 2022.

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5 Hacks to Boost Your B2B Company’s Organic Social Media Reach

Marketing Insider Group

If you’re a B2B social media manager, you’ve probably noticed that organic social media reach has been on the decline in recent years. Here are 5 hacks you can use to boost your company’s organic social media reach. There are different best practices for every social media platform.

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Social Media for Manufacturers: Learn to Boost Your Brand

Go Beyond SEO

Welcome to our comprehensive guide on using social media for manufacturers to boost your brand. In today’s digital age, social media has become a powerful tool for businesses to connect with their target audience and establish a strong online presence.

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Social media manager vs. community manager: What’s the difference?

Sprout Social

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Running a brand’s social media accounts is a lot of work. As the social media industry has evolved, each role in the marketing team has developed along with it. Should they?

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2021 Social Media Updates

ClearVoice

Some things never change, but social media is not one of them. We’re here to help you stay current with all of the latest social media news updates from new features, product releases, and occasional platform glitches. Need to get connected with all the latest updates in social media? Not anymore!

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What vertical networks mean for the future of social media

Sprout Social

Would you rather give that presentation in front of a stadium of random people or a cozy conference room filled with fellow fanatics? If you look closely, online communication preferences have hinted that this was coming all along. We’ve seen social trending this way for the past few years. It’s simple, but it makes sense.

Verticals 101
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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.