What Is Predictable Revenue? & 5 Other Sales Terms Defined
Hubspot
DECEMBER 14, 2021
It's a beautiful story — Aaron Ross transformed the Salesforce.com sales team without any traditional cold calling and scaled the business into a $100 million sales machine. Cold Calling 2.0. Cold Calling 2.0" This is an analogy to help teams think through how to "layer out" their products or offers.
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