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Trade Press Services
SEPTEMBER 4, 2023
In fact, a whopping 91 percent of B2B professionals rank webinars as their favorite content format, and more than 54 percent take part in webinars at least once a week. Webinars also provide valuable content for search engine optimization. The more specific to participants’ experiences, the more relevant and credible you appear.
Content Marketing Institute
FEBRUARY 2, 2018
It’s a hazard of the job for content marketers. When you read or see a piece of high-quality content, you wonder how it got created. You ask yourself, “What does this company do to create great content? The simple answer is high-quality content serves both audience and business. Is it great for business too?”.
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Hubspot
JUNE 20, 2018
Create remarkable email content. Your content needs to be amazing if you want people to stay subscribed and forward your emails to their own network. Use varying types of email subscriptions to send more targeted content to specific segments of your marketing personas. With New Content. Create 'Bonus' Content.
Single Grain
OCTOBER 11, 2023
In this post, we’ll go through some of the most relevant and effective email marketing tips that you can apply to your next campaign. Companies and marketers are going beyond traditional boundaries, not just in terms of technological platforms, but also in content strategies.
Hubspot
MARCH 28, 2012
1) Create remarkable email content. Your content needs to be amazing if you want people to stay subscribed -- and if you want them to forward it to their friends, family, and colleagues that aren't already on your email list. 3) Host an online webinar and collect email addresses at registration.
The ROI Guy
OCTOBER 11, 2010
Too often we see marketers invest in campaigns without having the right underlying foundational investments in operations, technology or content. navigation, placement of content, imagery, etc.) Basically, content marketing is the art of communicating with your customers and prospects without selling.
Adobe Experience Cloud Blog
NOVEMBER 15, 2012
I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Marketing Automation.
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