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Why Reducing Friction On Your Website Is The Key To Accelerating Revenue Growth

PathFactory

FEBRUARY 19, 2020

B2B marketers need to realize that every time a] buyer cannot find the content they are looking for — that bounce represents a significant opportunity cost — because you may never get another chance to convert that prospect into a customer.”. – The Birth Of The B2B Consumer , Stephen Casey, Principal Analyst, Forrester. Summing up.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. This should be a wake-up call for companies’ content on pursuing outbound marketing initiatives. According to Tom Grant , Ph.D,

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Why Reducing Friction On Your Website Is The Key To Accelerating Revenue Growth

The 2011 #Nifty50 Top Twitter Men Reprise

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