Content Marketing: Justifying the Costs and Benefits to the C-Suite
SmartBug Media
APRIL 10, 2019
These might amount to sending mass email campaigns, buying PPC or other display ads without any tailored content, participating in trade shows, or using product listing services—all which are behind the times. clickthrough rate (CTR), and the standard 468x60 banner has a 0.04% CTR.”. What’s caused the 300 percent increase?
Let's personalize your content